Hair Supplement DTC
BYVIDA
The German hair supplement brand centralised creative uploads, standardised naming and tracking, and scaled creator ads, without adding headcount.
381
ads launched
44.5h
of setup time saved
119
batches launched
1
solo media buyer
Importing straight from Canva and Google Drive means I never touch my desktop, and that alone is already a big help.
Challenge
- At BYVIDA's scale, manual workflows inside Meta Ads Manager quickly became the bottleneck.
- Duplicating ad sets and retyping copy, moving creative from Drive and Canva, reapplying links and tracking, and rebuilding identities for creator ads turned every launch into a rebuild.
- Every hour spent rebuilding the same structure inside Ads Manager was an hour not spent on creative direction, creator partnerships or testing decisions.
Solution
- AdManage became the central execution layer for Meta campaigns at BYVIDA, sitting between the creative sources and Ads Manager so every ad reaches Meta with the same naming, tracking and defaults.
- In seconds, the media buyer can pull creative straight from Google Drive or Canva, duplicate an existing ad set, apply the saved copy defaults and default UTMs, and push a full batch live, without manual Ads Manager setup.
- Structured naming replaced the messy file names arriving from the agency, saved defaults keep the same product link and UTMs on every ad, and Meta creative enhancements stay off at account level. Gallery mode carries repeat launches, while table mode handles mixed copy runs.
- When a creator post is already earning engagement, the Existing Ads view and automatic Post ID launch carry it into a paid ad set with its comments and shares attached, without losing social proof. Dashboards and Top Creatives show what is working across video and static, and a dedicated Slack channel keeps rapid support and direct product feedback moving both ways.
Outcomes
- 381 ads launched since March 2026 across video and static, with full Meta batches going live in 13 seconds.
- 44.5 hours of manual setup redirected toward creative and creator partnerships.
- 119 batches held a weekly cadence for five months on one media buyer, with no headcount added.
What changed
Seamless launching from Drive and Canva into live Meta ads in one pass
Cleaner workflows with copy defaults, UTMs, and structured naming on every batch
Stronger creator ad partnerships, with Post ID launches that keep social proof
“Everything runs from one place now, the launches are quick, the naming stays consistent, and it is still just one person on the ad account.”
Ready to launch like this?
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