The full enhancement set, in one pass
Control text optimizations, visual touch-ups, auto-added music, relevant comments, and enhance CTA before anything goes live.
Enhancement control
Ads Manager often turns text optimizations, visual touch-ups, and auto-added music back on after you publish. AdManage sends the flags through the Marketing API so the live ad matches the draft you approved.
text off · visual off · music off · enhance CTA off · comments off
Save that as the account default. Every new Meta batch starts there. Flip one row if a single ad should run Advantage+ creative.
Enhancement lock
Your draft is the live ad
What stays locked
Control text optimizations, visual touch-ups, auto-added music, relevant comments, and enhance CTA before anything goes live.
Save the default each client wants. New launches start from that preset instead of Meta's defaults.
Override a single row when one creative should run with different enhancement settings.
Why this exists
Music, touch-ups, and rewritten primary text show up on live ads after a clean Ads Manager setup. That is a client-trust problem, not a preference.
A 50-ad test means 50 identical enhancement clicks. AdManage applies the preset to the batch, then keeps the flags at publish.
How the lock works
Start from the account default or a named enhancement preset.
See which enhancements are on before you publish.
AdManage sends the settings through the Marketing API so they stick after publish.
FAQ