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Haircare ads on Meta

Haircare ads make a routine visible: application, styling and the finished result. Compare salon brands, repair treatments and everyday products through their actual campaigns.

30 ad examples5 brands21 videos

Haircare ad examples

Feed-style previews. Open any ad for its full creative and copy.

  1. An indulgent care designed to reduce hair fall from breakage for stronger, more resilient hair.

    Kérastase Meta ad: Genesis by Kérastase

    boots.com

    Genesis by Kérastase

    Learn More
    Image ad · Started 103d ago
  2. Hair that’s ready to take on every holiday party.

    Olaplex Meta ad: Get Set for the Holidays

    uk.olaplex.com

    Get Set for the Holidays

    Shop Now
    Image ad · Started 376d ago
  3. Saving lives in only 30 seconds 💋 Shop the NEW @redken acidic cleansing mist at @ultabeauty #redkenpartner #ultabeauty #redkenacidiccleansingmist

    Redken Meta ad creative

    ulta.com

    Shop now
    Video ad · Started 24d ago
  4. Powered by proprietary MultiVital™ technology, the first synergistic multi-pathway system for premature hair ageing.

    K18 Hair Meta ad: reverse hair age in 3 months

    k18hair.co.uk

    reverse hair age in 3 months

    Shop Now
    Image ad · Started 89d ago
  5. Stronger strands start at the root 💛​ The new Pantene Grow Abundant anchors hair to the scalp, helping you grow stronger, longer, and denser hair* with every drop. Powered by science, proven by results.​ ​ What's your biggest worry when it comes to Hair Loss? ✨​ #PanteneHair…

    Pantene UK & Ireland Meta ad creative

    boots.com

    Shop now
    Video ad · Started 306d ago
  6. Revitalise your hair with New Chronologiste for hair longevity.

    Kérastase Meta ad: New Chronologiste

    boots.com

    New Chronologiste

    Shop Now
    Video ad · Started 48d ago
  7. Would you dare to go this bold? 🍒 Ad- I’m obsessed with this Cherry Cola colour and voluminous bob. The NEW lightweight nourishing mask by @olaplex made the hair feel incredible! Here are Some of the unique Benefits Gives instant volume that lasts all day.  Hydrates the hair…

    Olaplex Meta ad creative

    uk.olaplex.com

    Shop now
    Video ad · Started 371d ago
  8. Redken One United: 25 benefits. Leave-in with lactic acid & coconut oil. Boosts manageability, protection, hair health.

    Redken Meta ad: 25-Benefits. 1 Treatment.

    redken.com

    25-Benefits. 1 Treatment.

    Shop Now
    Video ad · Started 17d ago
  9. Gone are the days of slick backs by the end of the week! I’ve found @k18hair AirWash™ dry shampoo that makes my hair look, feel and smell fresher for up to 3 days longer because of their odorBIND™ smart-release technology! My hair has never looked so good on day 5 @k18hair_uk ✨…

    K18 Hair Meta ad creative

    k18hair.co.uk

    Shop now
    Video ad · Started 365d ago
  10. You sold it out, now it’s finally back in stock ✨ And just to make it even better… it’s 50% off at @bootsuk 👀 Don’t wait too long this time 💛 #PanteneUK #BackInStock #BootsFinds #growabundant

    Pantene UK & Ireland Meta ad: You sold it out, now it’s finally back in stock ✨And just to make it even better… it’s 50% off at @bootsuk 👀Don’t wait too long this time 💛#PanteneUK #BackInStock #BootsFinds #growabundant

    boots.com

    You sold it out, now it’s finally back in stock ✨And just to make it even better… it’s 50% off at @bootsuk 👀Don’t wait too long this time 💛#PanteneUK #BackInStock #BootsFinds #growabundant

    Shop now
    Video ad · Started 276d ago
  11. Wake up to healthier looking, smoother hair with Chronologiste Overnight Youth Serum.

    Kérastase Meta ad: New Chronologiste

    boots.com

    New Chronologiste

    Shop Now
    Video ad · Started 48d ago
  12. 3 minutes to repaired, protected, and softer hair. Meet the NEW @olaplex No. 3PLUS Complete Repair Treatment Comment "repair" for the whole treatment system sent to your inbox! Xx #olaplexpartner #hairroutine #damagedhair

    Olaplex Meta ad creative

    uk.olaplex.com

    Shop now
    Video ad · Started 242d ago
  13. Redken One United: 25 benefits. Leave-in with lactic acid & coconut oil. Boosts manageability, protection, hair health.

    Redken Meta ad: 25-Benefits. 1 Treatment.

    redken.com

    25-Benefits. 1 Treatment.

    Shop Now
    Video ad · Started 17d ago
  14. Shield hair from heat damage up to 232°C. Softens and protects, leaving hair smooth and detangled.

    K18 Hair Meta ad: Protect and perfect.

    k18hair.co.uk

    Protect and perfect.

    Shop Now
    Image ad · Started 364d ago
  15. Worry about dryness when styling with heat? Fear no more - NEW Pantene Heat & Glow Cream have you covered! 💕

    Pantene UK & Ireland Meta ad: NEW Pantene Heat & Glow Leave in Cream!

    boots.com

    NEW Pantene Heat & Glow Leave in Cream!

    Shop Now
    Video ad · Started 63d ago
  16. Revitalise your hair with New Chronologiste for hair longevity.

    Kérastase Meta ad: New Chronologiste

    boots.com

    New Chronologiste

    Shop Now
    Video ad · Started 48d ago
  17. Damage repair for all hair types. Reverse damage in just 3 minutes with the next generation of hair repair. Shop N°.3PLUS today.

    Olaplex Meta ad: Introducing No.3PLUS Complete Repair Pre-Shampoo Treatment – OLAPLEX Inc.

    uk.olaplex.com

    Introducing No.3PLUS Complete Repair Pre-Shampoo Treatment – OLAPLEX Inc.

    Shop Now
    Image ad · Started 237d ago
  18. Find your HOLY GRAIL with Redken One United Leave-In Conditioner: 25 benefits, multi-use treatment, one bottle.

    Redken Meta ad: 25-Benefits. 1 Treatment.

    redken.com

    25-Benefits. 1 Treatment.

    Shop Now
    Video ad · Started 17d ago
  19. Go days longer between washes. K18's AirWash Dry Shampoo keeps hair looking and feeling fresh and clean.

    K18 Hair Meta ad: The reinvention of dry shampoo.

    k18hair.co.uk

    The reinvention of dry shampoo.

    Shop Now
    Image ad · Started 365d ago
  20. Worry about dryness when styling with heat? Fear no more - NEW Pantene Heat & Glow Cream have you covered! 💕

    Pantene UK & Ireland Meta ad: NEW Pantene Heat & Glow Leave in Cream!

    boots.com

    NEW Pantene Heat & Glow Leave in Cream!

    Shop Now
    Video ad · Started 33d ago
  21. Youth Revitalising Haircare for hair longevity, designed for hair weakened by signs of ageing.

    Kérastase Meta ad: New Chronologiste

    boots.com

    New Chronologiste

    Shop Now
    Video ad · Started 48d ago
  22. It’s the season of the SETS. Save on your favorite OLAPLEX products with our Holiday Sets.

    Olaplex Meta ad: Get (or Give) the Gift of Healthy Hair

    uk.olaplex.com

    Get (or Give) the Gift of Healthy Hair

    Shop Now
    Image ad · Started 355d ago
  23. Redken Extreme Length shampoo and conditioner formulas are infused with biotin for longer, stronger hair.

    Redken Meta ad: Redken Extreme Length Shampoo & Conditioner

    redken.com

    Redken Extreme Length Shampoo & Conditioner

    Shop Now
    Video ad · Started 17d ago
  24. A heat protectant that works from the inside out👀💗 @k18hair Heatbouce the perfect companion to the K18 mask! Protects up to 230C penetrating the hairs cortex where breakage occurs to provide moisture & protection from the inside out, with up to 85% less breakage when…

    K18 Hair Meta ad creative

    k18hair.co.uk

    Shop now
    Video ad · Started 365d ago
  25. Try NEW Pantene Grow Abundant Ant-Hair Loss Scalp Serum! Recommended by 88% of consumers*, it is clinically proven to grow stronger, longer, and denser hair in just 8 weeks**.

    Pantene UK & Ireland Meta ad: NEW Pantene Grow Abundant Scalp Serum!

    boots.com

    NEW Pantene Grow Abundant Scalp Serum!

    Shop Now
    Video ad · Started 153d ago
  26. Wake up to healthier looking, smoother hair with Chronologiste Overnight Youth Serum.

    Kérastase Meta ad: New Chronologiste

    boots.com

    New Chronologiste

    Shop Now
    Video ad · Started 48d ago
  27. Save 30% on limited-edition holiday sets that are packed with gifts & full-size bestsellers. ✨

    Olaplex Meta ad: 30% Off Limited-Edition Sets

    uk.olaplex.com

    30% Off Limited-Edition Sets

    Shop Now
    Image ad · Started 342d ago
  28. Redken Extreme Length shampoo and conditioner formulas are infused with biotin for longer, stronger hair.

    Redken Meta ad: Redken Extreme Length Shampoo & Conditioner

    redken.com

    Redken Extreme Length Shampoo & Conditioner

    Shop Now
    Video ad · Started 17d ago
  29. The week your hair waits for all year ✨ FREE mini hair oil (£27 value) on £75+ orders—no code needed.

    K18 Hair Meta ad: anti-frizz hair oil gift 🎁

    k18hair.co.uk

    anti-frizz hair oil gift 🎁

    Shop Now
    Image ad · Started 343d ago
  30. You sold it out, now it’s finally back in stock ✨ And just to make it even better… it’s 50% off at @bootsuk 👀 Don’t wait too long this time 💛 #PanteneUK #BackInStock #BootsFinds #growabundant

    Pantene UK & Ireland Meta ad creative

    boots.com

    Shop now
    Video ad · Started 214d ago

Haircare creative guide

The hair type matters to the demonstration

Haircare ads can show a wash routine, a styling process or a finished result. Compare the hair texture, tools and number of steps visible in each example. A product shown on wet hair may explain a different use from a finishing spray or a heat-styling device.

Keep cosmetic styling messages separate from scalp or growth claims. Check whether the advertised routine uses one product or several, and whether the destination identifies the same treatment and size. That context makes comparisons between tutorials and campaign imagery more useful.

Creative angles to compare

  1. 01

    Application steps that show how much product to use and where it fits into a routine.

  2. 02

    A named concern, such as breakage or frizz, paired with a specific product.

  3. 03

    Texture, movement and styling footage that makes the finished hair easy to judge.

Messages from these campaigns

Compare the language these advertisers use in the examples above.

Kérastase
“An indulgent care designed to reduce hair fall from breakage for stronger, more resilient hair.”
View this Kérastase ad →
Olaplex
“Hair that’s ready to take on every holiday party.”
View this Olaplex ad →
Redken
“Saving lives in only 30 seconds 💋 Shop the NEW @redken acidic cleansing mist at @ultabeauty #redkenpartner #ultabeauty #redkenacidiccleansingmist”
View this Redken ad →

Explore haircare brands

Continue into a brand’s ad library for more creatives, copy and landing pages.

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