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Nov 10, 2026

Rating email design with @darkroomagency Sources: WordStream, Clique Studios, CleverTap, OneSignal, Business of Apps, Sassy...

darkroomagency.com

Running

14d

Format

video

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whatsapp

More from Darkroom

9.5 billion visits a month to AI platforms right now, up 70% year over year. Prompting has been a natural consumer behavior. Google will rank pages, but AI builds an answer from whatever it finds repeated across the internet. There is a workflow for getting your claim into LLM responses and it can also be measured. I’ve teamed up with @darkroomagency this fall to break down exactly how AI decides who gets recommended and who gets skipped. Comment “GEO” and we’ll send you the full breakdown of each myth in this video.

Comment “email” I’ll send you an article breaking down each of these flows Sources: Sources: Li et al. 2021, Goic et al. 2021, Lewis 2006, Sahni, Zou and Chintagunta 2017, Klaviyo 2026 Email and SMS Benchmarks, Omnisend 2025 and 2026 Ecommerce Marketing Reports, Postscript 2026 SMS Benchmarks, BS&Co Klaviyo Flow Benchmarks, Optimove, Triggered Messaging, Google Gmail sender guidelines, GOSH Digital, Litmus I’m partnered with my friends at Darkroom on this post. If you don’t know them, they’re an AI-native performance marketing agency out of New York, and I’ve had my eye on them for a while now. Darkroom started as a design studio and built their own media and growth systems in-house, which is a big part of why the work holds up. It’s one system from the start, creative and performance built together. They run growth for brands like Adobe, Everlane and Toteme. The team behind it comes from real operating backgrounds in consumer brands and media. What sets them apart is how much ground they actually cover: paid media, performance creative, retention marketing, Amazon and retail media, AI search and GEO, all run out of one team. Full-service, omnichannel, no stitching five vendors together to cover what one team already does. If you are a brand and web design isn’t your bottleneck anymore, growth is worth a check. Follow @darkroomagency or head to their site.

Unlock Growth with a Top Amazon Marketing Agency

I have been carousel-maxxing, trying to post roughly one carousel for every 2-3 videos on Instagram. Why? Because content has TAM (total available market) just like a product, and a lot of people won’t watch talking videos but will swipe a carousel. So if I have a good idea, I will likely hit it in both formats. Some tips - your first image is the hook, make it bang - test heavily designed versus simple - every slide should be shareable individually - make a kit of reusable styles - repurpose, i drop these on X, Substack and LinkedIn too @darkroomagency makes these for me, and you should tap them if you want these for organic or ads (where carousels also slap)

Try these 5 things to improve your PDP’s AI reach I’m partnered with my friends at Darkroom on this post. If you don’t know them, they’re an AI-native performance marketing agency out of New York, and I’ve had my eye on them for a while now. Darkroom started as a design studio and built their own media and growth systems in-house, which is a big part of why the work holds up. It’s one system from the start, creative and performance built together. They run growth for brands like Adobe, Everlane and Toteme. The team behind it comes from real operating backgrounds in consumer brands and media. What sets them apart is how much ground they actually cover: paid media, performance creative, retention marketing, Amazon and retail media, AI search and GEO, all run out of one team. Full-service, omnichannel, no stitching five vendors together to cover what one team already does. If you are a brand and web design isn’t your bottleneck anymore, growth is worth a check. Follow @darkroomagency or head to their site.

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