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Abercrombie & Fitch ads

412 live nowUpdated Nov 2, 2026

Abercrombie & Fitch has run 1,754 Facebook and Instagram ads since Aug 2019, and 412 are live right now. Its active ads are 54% video, 38% image, 9% carousel, and 53 run as partnership ads with creators. They reach mostly women aged 25-34 in the United Kingdom. Most of them send traffic to abercrombie.com. Across all ads, Meta reports about 326.9M reach.

Total ads
1,754
Live now
412
Video share
54%
Partnership ads
53
Top market
UK
Advertising since
Aug 2019
  1. Abercrombie & Fitch ad: Perfectly Paired221d

    Perfectly Paired

    A season's worth of outfits put together with intention.

    Shop Now · abercrombie.com

  2. Abercrombie & Fitch ad: The Sunset Edit151d

    The Sunset Edit

    Easy and refined pieces for moments when the sun dips low.

    Shop Now · abercrombie.com

  3. 362d

    Home for the Holidays

    Pieces that keep it chill when the calendar gets crazy.

    Shop Now · abercrombie.com

  4. 344d

    BLACK FRIDAY IS HERE

    This is BIG: 30% OFF everything*, plus an extra 15% OFF** with BFCMAF. *Excludes clearance and gift cards. Online price reflects discount. **Use code BFCMAF…

    Shop Now · abercrombie.com

  5. 194d

    Perfectly Paired

    A season's worth of outfits put together with intention.

    Shop Now · abercrombie.com

  6. 187d

    The Art of Occasion Dressing

    Pieces tailored for every event on your summer calendar.

    Shop Now · abercrombie.com

  7. 344d

    Black Friday Is Here

    Get 30% OFF* everything plus an extra 15% OFF* with code: AFCYBER. *Excludes clearance and gift cards. Online price reflects discount. **Use code AFCYBER to…

    Learn more · fb.com

  8. 332d

    Abercrombie & Fitch

    A new collection that celebrates our one hundred year history—inspired by our vintage archives and redesigned for today.

    Learn more · fb.com

  9. 362d

    Home for the Holidays

    A seasonal wardrobe that keeps the chaos cute.

    Learn more · fb.com

  10. 180d

    The Art of Occasion Dressing

    Pieces tailored for every event on your summer calendar.

    Shop Now · abercrombie.com

  11. 344d

    Black Friday Is Here

    Get 30% OFF* everything plus an extra 15% OFF* with code: AFCYBER. *Excludes clearance and gift cards. Online price reflects discount. **Use code AFCYBER to…

    Shop Now · abercrombie.com

  12. 180d

    The Art of Occasion Dressing

    Pieces tailored for every event on your summer calendar.

    Shop Now · abercrombie.com

  13. 343d

    YPB Downtown Tote Bag

    The sale you've been waiting for—30% OFF everything* for Black Friday, plus an extra 15% OFF** with BFCMAF. *Excludes clearance and gift cards. Online price…

    Shop Now · abercrombie.com

  14. 263d

    Spring Preview

    Build Your Capsule

    Shop Now · abercrombie.com

  15. 344d

    Black Friday Is Here

    Get 30% OFF* everything plus an extra 15% OFF* with code: AFCYBER. *Excludes clearance and gift cards. Online price reflects discount. **Use code AFCYBER to…

    Learn more · fb.com

  16. 332d

    Abercrombie & Fitch

    A new collection that celebrates our one hundred year history—inspired by our vintage archives and redesigned for today.

    Learn more · fb.com

  17. 361d

    YPB Puff Bag

    Per your social calendar, you'll need something new.

    Shop Now · abercrombie.com

  18. 270d

    Our Viral Denim Sale

    Use code:AFDENIM for an extra 15% OFF** your perfect pair. **Use code AFDENIM to get an additional 15% off at checkout from 2/5/26-2/9/26. Offer valid in UK…

    Shop now · fb.com

  19. 305d

    Denim Worth Collecting

    New denim designed to fit (and feel) better than vintage.

    Learn more · fb.com

  20. 263d

    Spring Preview

    Build Your Capsule

    Shop Now · abercrombie.com

  21. 228d

    Hotel Abercrombie

    Resort, recharge, repeat—linen shirts and sea fade shorts are made to getaway.

    Shop now · fb.com

  22. 344d

    To You, From You

    The sale you've been waiting for—30% OFF everything* for Black Friday, plus an extra 15% OFF** with BFCMAF. *Excludes clearance and gift cards. Online price…

    Learn more · fb.com

  23. 291d

    Wide Leg Forever

    Open your outfits up to new denim that fits as good as it looks.

    Shop now · fb.com

  24. 362d

    Home for the Holidays

    with Abercrombie

    Shop Now · abercrombie.com

Abercrombie & Fitch ad hooks

The opening line of each of Abercrombie & Fitch's most-seen video and image ads.

  1. 01A season's worth of outfits put together with intention.
  2. 02Easy and refined pieces for moments when the sun dips low.
  3. 03Pieces that keep it chill when the calendar gets crazy.
  4. 04This is BIG: 30% OFF everything*, plus an extra 15% OFF** with BFCMAF.
  5. 05Pieces tailored for every event on your summer calendar.
  6. 06Get 30% OFF* everything plus an extra 15% OFF* with code: AFCYBER.
  7. 07A new collection that celebrates our one hundred year history—inspired by our vintage archives and redesigned for today.
  8. 08A seasonal wardrobe that keeps the chaos cute.

Abercrombie & Fitch ad headlines

HeadlineAdsLongest run
Denim Made Iconic54195d
Prep Perfected43467d
{{product.name}}41656d
Abercrombie & Fitch3691,169d
Heritage Heavyweight36867d
The Layered Lookbook32253d
Abercrombie Denim320153d
The Sweater Standard28032d
Field Guide to Autumn24622d
The Art of Occasion Dressing23929d

Longest-running Abercrombie & Fitch ad copy

Ad copyAdsLongest run
New washes to complement everything in your wardrobe.11,169d
Brandon styling the Abercrombie Premium Polished Tee.11,169d
New YPB Active for every part of your routine.54186d
Your one-and-done outfit for every occasion.6174d
Make your move on this season’s dresses.60171d
Easy and refined pieces for moments when the sun dips low.12158d
Effortless essentials for sun-drenched days you never want to end.68158d
Denim collection inspo—find the pair yours is missing.6153d
Find your perfect pair of Abercrombie Denim.2153d
Find your perfect pair of denim. All jeans are available in both Classic fit and our viral Curve Love fit—featuring additional room through the hip and thigh.7153d

Abercrombie & Fitch landing pages

  1. https://www.abercrombie.com/shop/uk/womens121 ads · 7%
  2. https://www.abercrombie.com/shop/uk93 ads · 5%
  3. https://www.abercrombie.com/shop/uk/womens-jeans-bottoms87 ads · 5%
  4. https://www.abercrombie.com/shop/uk/mens-jeans-bottoms67 ads · 4%
  5. https://www.abercrombie.com/shop/uk/mens52 ads · 3%
  6. https://www.abercrombie.com/shop/uk/mens-t-shirts-tops-61439299550 ads · 3%
  7. https://www.abercrombie.com/shop/us48 ads · 3%
  8. https://www.abercrombie.com/shop/uk/womens-bra-free-collection30 ads · 2%
  9. https://www.abercrombie.com/shop/uk/mens-a-and-f-essentials-6529444227 ads · 2%
  10. https://www.abercrombie.com/shop/us/nfl26 ads · 1%

Abercrombie & Fitch new ads per month

  • Oct 2026174
  • Sep 2026286
  • Aug 2026182
  • Jul 2026150
  • Jun 202662
  • May 202697
  • Apr 202654
  • Mar 202634
  • Feb 202629
  • Jan 202635
  • Dec 202535
  • Nov 202564

Abercrombie & Fitch ads FAQ

How many ads is Abercrombie & Fitch running on Facebook and Instagram?
As of Nov 2026, Abercrombie & Fitch has 412 active ads and 1,754 ads in total in the Meta Ad Library.
What kind of ads does Abercrombie & Fitch run?
Abercrombie & Fitch's active ads are 54% video (1,030), 38% image (724), 9% carousel (171).
Who does Abercrombie & Fitch target with its ads?
Based on the reach Meta reports for its ads, Abercrombie & Fitch reaches mostly women aged 25-34 in the United Kingdom.
How often does Abercrombie & Fitch launch new ads?
Abercrombie & Fitch has been advertising on Meta since Aug 2019. It launched 174 new ads in Oct 2026.
What is Abercrombie & Fitch's most used ad headline?
"Denim Made Iconic" — used on 541 ads.
Where do Abercrombie & Fitch's ads send people?
Most Abercrombie & Fitch ads send traffic to abercrombie.com. The landing pages section above lists every destination by how many ads use it.
Which brands advertise like Abercrombie & Fitch?
Brands with similar ads include Gymshark, Under Armour (8741241286), UNIQLO Europe (113604454559814), BOSS, Pawaviva Furry.
What hooks does Abercrombie & Fitch use in its ads?
Abercrombie & Fitch's most-seen ads open with lines like "A season's worth of outfits put together with intention.", "Easy and refined pieces for moments when the sun dips low.", "Pieces that keep it chill when the calendar gets crazy.".
Where can I watch Abercrombie & Fitch's video ads and commercials?
This page lists Abercrombie & Fitch's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
Where does this Abercrombie & Fitch ad data come from?
From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

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