Facebook & Instagram ad inspiration
Dating App ads on Meta
Dating app campaigns have to explain why someone should try another way to meet people. These examples show how brands present relationships, profiles and the experience of using the app.
Dating App ad examples
Feed-style previews. Open any ad for its full creative and copy.
Tú, tu bestie y un verano que se escribe solo. Sin filtros 😎🏝️🔥 Si sois mayores de 18 años, estáis solterxs y listxs para citas, caos y vivir historias que contéis durante años, aplicad en la app de Tinder antes del 28 de junio a las 00h. *Se aplican Términos y Condiciones
Tú, tu bestie y un verano que se escribe solo. Sin filtros 😎🏝️🔥
Image ad · Started 129d agoFor the love of holding hands. Real Bumble love stories full of sparks, surprises, and everything in between—because every love story deserves to be celebrated.
Learn Morebumble.com
For the Love of Love
Video ad · Started 404d agoDécouvrez à qui vous plaisez sur Hinge, et où ça peut vous mener.
Soyez dans le vrai.Install NowDécouvrez à qui vous plaisez sur Hinge, et où ça peut vous mener.
Image adSomeone special could be waiting for you on Match 🍀💕
Sign Upuk.match.com
Start today! ✅
Image ad · Started 174d agoDue migliori amici… e un’estate tutta da scrivere. Senza filtri. Se avete entrambi più di 18 anni, siete single (davvero!) e avete voglia di appuntamenti, un pizzico di caos e storie pazzesche da raccontare... candidatevi insieme sull’app di Tinder (link in bio). Da oggi fino…
Due migliori amici… e un’estate tutta da scrivere.
Image ad · Started 129d agoTake dating on the road. Switch to Travel Mode and meet locals in your next destination.
Downloadbumble.onelink.me
Video ad · Started 207d agoDécouvrez à qui vous plaisez sur Hinge, et où ça peut vous mener.
Soyez dans le vrai.Install NowDécouvrez à qui vous plaisez sur Hinge, et où ça peut vous mener.
Image adSomeone special could be waiting for you on Match 🍀💕
Sign Upuk.match.com
Start today! ✅
Image ad · Started 174d agotoi, ton bestie et un été qui sera inoubliable. Sans filtres. Si vous avez plus de 18 ans, êtes célibataires et prêt(e)s pour des rendez-vous, du chaos et des histoires que vous raconterez pendant des années, postulez sur l’application Tinder avant le 28 juin à 00h. *Des Termes…
toi, ton bestie et un été qui sera inoubliable. Sans filtres.
Image ad · Started 129d agoFor the love of holding hands. Real Bumble love stories full of sparks, surprises, and everything in between—because every love story deserves to be celebrated.
Learn Morebumble.com
For the Love of Love
Video ad · Started 397d agoTried, failed, almost quit, then met them.
Downloadhinge.co
Video ad · Started 171d agoDating feels better face-to-face than through a screen❤️ Download @tinder and find events near you! #tinderpartner #eventsontinder
Downloadopen.tinder.com
Video ad · Started 74d agoBumble’s ID Verification helps you feel more confident saying yes to a date.
Downloadbumble.onelink.me
Video ad · Started 160d agoMeet someone on Hinge who’s also ready to get off the apps.
Install Nowplay.google.com
Your last first date?
Image ad · Started 110d agoNew season, new plot, new connections — @tinder events are now in NYC, download and discover now #TinderPartner #EventsonTinder #TinderNYC
Downloadopen.tinder.com
Video ad · Started 94d agoFor the love of eye contact. Real Bumble love stories full of sparks, surprises, and everything in between—because every love story deserves to be celebrated.
Learn Morebumble.com
For the Love of Love
Video ad · Started 404d agoFind someone on Hinge worth deleting the apps for.
DownloadFind someone on Hinge worth deleting the apps for.
Image adNew season, new plot, new connections — @tinder events are now in NYC, download and discover now #TinderPartner #EventsonTinder #TinderNYC
Downloadopen.tinder.com
Video ad · Started 94d agoBumble’s ID Verification helps you feel more confident saying yes to a date.
Downloadbumble.onelink.me
Video ad · Started 207d agoSee who likes you on Hinge and see where it goes
Sign Uphinge.onelink.me
Your last first date?
Image ad · Started 278d ago
Dating App creative guide
A reason to try the app, beyond an install
Dating-app creative can explain a matching feature, introduce a community or show a recognizable dating situation. Compare what kind of connection the campaign describes and how the product appears in the story. A creator anecdote and an interface demonstration offer different entry points.
Look for the distinction between downloading, completing a profile and subscribing. Paid features and availability can vary by market. Evaluate the message and onboarding promise without treating a testimonial as a prediction of another person's experience.
Creative angles to compare
- 01
A recognizable dating situation that gives the campaign a human starting point.
- 02
Profile prompts and app features demonstrated in context, rather than a list of settings.
- 03
Clear positioning around the kind of experience or connection the service offers.
Messages from these campaigns
Compare the language these advertisers use in the examples above.
“Tú, tu bestie y un verano que se escribe solo. Sin filtros 😎🏝️🔥 Si sois mayores de 18 años, estáis solterxs y listxs para citas, caos y vivir historias que contéis durante años, aplicad en la app…”View this Tinder ad →
“For the love of holding hands. Real Bumble love stories full of sparks, surprises, and everything in between—because every love story deserves to be celebrated.”View this Bumble ad →
“Découvrez à qui vous plaisez sur Hinge, et où ça peut vous mener.”View this Hinge ad →
Explore dating app brands
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