How many ads is Bumble running on Facebook and Instagram?

As of Oct 2026, Bumble has 588 active ads and 897 ads in total in the Meta Ad Library.

What kind of ads does Bumble run?

Bumble's active ads are 86% video (774), 14% image (123), 0% carousel (2).

Who does Bumble target with its ads?

Based on the reach Meta reports for its ads, Bumble reaches mostly women aged 25-34 in the United Kingdom.

How often does Bumble launch new ads?

Bumble has been advertising on Meta since Sep 2022. It launched 304 new ads in Oct 2026.

What is Bumble's most used ad headline?

"Every love story deserves to be celebrated. Yours is waiting on Bumble." — used on 238 ads.

Where do Bumble's ads send people?

Most Bumble ads link to play.google.com. The landing pages section above lists every destination by how many ads use it.

Which brands advertise like Bumble?

Brands with similar ads include Filterly, Simple App, Noom, CertifiedFasting.com, Luvly.

What hooks does Bumble use in its ads?

Bumble's most-seen ads open with lines like "For the love of holding hands.", "Take dating on the road.", "Bumble’s ID Verification helps you feel more confident saying yes to a date.".

Where can I watch Bumble's video ads and commercials?

This page lists Bumble's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.

Where does this Bumble ad data come from?

From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

Bumble ads

Facebook & Instagram ad library

588 live nowplay.google.comUpdated Oct 31, 2026

Meta Ad Library Logo & colors Analyze in AdManage

Bumble has run 897 Facebook and Instagram ads since Sep 2022, and 588 are live right now. Its active ads are 86% video, 14% image, 0% carousel, and 203 run as partnership ads with creators. They reach mostly women aged 25-34 in the United Kingdom. Most of them send traffic to play.google.com. Across all ads, Meta reports about 82.4M reach.

Total ads: 897
Live now: 588
Video share: 86%
Partnership ads: 203
Top market: UK
Advertising since: Sep 2022

897 ads · most seen first

Bumble ad hooks

The opening line of each of Bumble's most-seen video and image ads.

01For the love of holding hands.
02Take dating on the road.
03Bumble’s ID Verification helps you feel more confident saying yes to a date.
04For the love of eye contact.
05straight from the airport to a date??
06hot girl summering with @bumble 🙌🏼
07Bumble shows you what you have in common, so conversations can start more easily.
08the only way we’re dating from now on, updates from our dates coming soon @bumble

Bumble ad headlines

Headline	Ads	Longest run
Every love story deserves to be celebrated. Yours is waiting on Bumble.	238	109d
Start your story here	175	114d
Find what you’re looking for	161	158d
Download Bumble and start connecting with new people today.	91	109d
For the Love of Love	52	160d
Nothing beats the feeling of making a real connection. Download Bumble now.	38	109d
It's time for your next chapter. Start it on Bumble.	14	142d
Bumble NYC Summer Lovin' Tour 2026	8	20d
💛 Read it on With Love, Bumble’s Substack.	5	59d
Don't give up yet, try Bumble	4	105d

Longest-running Bumble ad copy

Ad copy	Ads	Longest run
What started as a match turned into a one-of-a-kind love story. Are you ready to find yours?	15	160d
For the love of a match that leads to forever. And then some 💛	13	160d
Download Bumble and get to know new people today.	80	158d
All the cool people are here @bumble #Bumble #BumblePartner	3	150d
Browse with privacy on Bumble. Try Incognito Mode and only the people you’re into will see you.	46	150d
Here’s to good dates with @bumble #Bumble #BumblePartner	4	150d
Someone out there is looking for someone just like you. Find them on Bumble 💛	4	142d
Find whatever you're looking for on Bumble 💛	9	142d
Nothing beats the feeling of making a real connection. Download Bumble now.	189	136d
Connect in a kind space.	6	123d

Bumble landing pages

http://play.google.com/store/apps/details?id=com.bumble.app387 ads · 43%
http://itunes.apple.com/app/id930441707213 ads · 24%
https://bumble.onelink.me/3396940749/63rdkzt248 ads · 5%
https://bumble.onelink.me/3396940749/gpmv3dwy33 ads · 4%
https://bumble.onelink.me/3396940749/uqzsr9iq32 ads · 4%
https://bumble.onelink.me/3396940749/fxq9vncj26 ads · 3%
https://www.youtube.com/watch?v=1WjbdHC0XYY&t=1s24 ads · 3%
https://bumble.events/beepitchedbos9 ads · 1%
https://bumble.com/love-stories/8 ads · 1%
https://www.youtube.com/watch?v=6xOgyKnubLM8 ads · 1%

Bumble new ads per month

Oct 2026304
Sep 2026119
Aug 2026120
Jul 2026166
Jun 20268
May 202622
Apr 202633
Mar 202627
Feb 20261
Jan 202615
Dec 20259
Oct 202539

Bumble ads FAQ

How many ads is Bumble running on Facebook and Instagram?: As of Oct 2026, Bumble has 588 active ads and 897 ads in total in the Meta Ad Library.
What kind of ads does Bumble run?: Bumble's active ads are 86% video (774), 14% image (123), 0% carousel (2).
Who does Bumble target with its ads?: Based on the reach Meta reports for its ads, Bumble reaches mostly women aged 25-34 in the United Kingdom.
How often does Bumble launch new ads?: Bumble has been advertising on Meta since Sep 2022. It launched 304 new ads in Oct 2026.
What is Bumble's most used ad headline?: "Every love story deserves to be celebrated. Yours is waiting on Bumble." — used on 238 ads.
Where do Bumble's ads send people?: Most Bumble ads link to play.google.com. The landing pages section above lists every destination by how many ads use it.
Which brands advertise like Bumble?: Brands with similar ads include Filterly, Simple App, Noom, CertifiedFasting.com, Luvly.
What hooks does Bumble use in its ads?: Bumble's most-seen ads open with lines like "For the love of holding hands.", "Take dating on the road.", "Bumble’s ID Verification helps you feel more confident saying yes to a date.".
Where can I watch Bumble's video ads and commercials?: This page lists Bumble's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
Where does this Bumble ad data come from?: From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

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