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Avera ads

1,061 live nowUpdated Nov 6, 2026

Avera has run 1,085 Facebook and Instagram ads since Sep 2026, and 1,061 are live right now. Its active ads are 64% video, 36% image. They reach mostly women aged 65+ in the United Kingdom. Most of them send traffic to avera-paris.com. Across all ads, Meta reports about 48.5K reach.

Total ads
1,085
Live now
1,061
Video share
64%
Top market
UK
Advertising since
Sep 2026
  1. Avera ad: We're really sorry, but we messed up3d

    We're really sorry, but we messed up

    We're really sorry, but we messed up. The Witch Knot Birthstone Necklace is the Celtic knot women wear so other people's negativity doesn't reach them, with…

    Shop now · avera-paris.com

  2. Avera ad: For the first time ever, we are giving away the Witch Knot for free3d

    For the first time ever, we are giving away the Witch Knot for free

    For the first time ever, we are giving away the Witch Knot for free. The Witch Knot Birthstone Necklace is the Celtic knot women wear so other people's…

    Shop now · avera-paris.com

  3. 3d

    You were on the top deck until midnight?

    A cruise ship captain took his cap off for me. Captains don't do that for a passenger. It was formal night, eleven o'clock, and I was alone at the rail on the…

    Shop now · avera-paris.com

  4. 3d

    Pick Two Birthstones, Pay for One

    Buy one Witch Knot necklace, the second one is on us. The Celtic knot has been worn for centuries as a protection charm. We set a heart cut birthstone at its…

    Shop now · avera-paris.com

  5. 3d

    Sitting in your cart? This is the price

    If the Witch Knot necklace has been sitting in your cart waiting for the right price, this is the price. The Witch Knot Birthstone Necklace is the Celtic knot…

    Shop now · avera-paris.com

  6. 3d

    The sale came early

    The sale came early. The Witch Knot Birthstone Necklace is the Celtic knot women wear so other people's negativity doesn't reach them, with your birthstone at…

    Shop now · avera-paris.com

  7. 3d

    You told Gran not to come to my wedding. She flew to Mexico anyway.

    My son and his wife decided I couldn't manage a trip to my granddaughter's wedding. I flew to Mexico anyway. I'm 69. I raised Emily every summer of her life…

    Shop now · avera-paris.com

  8. 1d

    My Wife Became a Robot. Another Man?

    Our six-year-old told his mother he loved her, and she answered him the way she answers hotel guests. I spent a week convinced there was another man. There…

    Shop now · avera-paris.com

  9. 3d

    You were on the top deck until midnight?

    A cruise ship captain took his cap off for me. Captains don't do that for a passenger. It was formal night, eleven o'clock, and I was alone at the rail on the…

    Shop now · avera-paris.com

  10. 3d

    Why Grandmothers Are Choosing This Over Crystals

    In Donegal, women have worn the witch knot for generations, not to win anyone back, but to keep out what isn't theirs. One open silver knot with no beginning…

    Shop now · avera-paris.com

  11. 3d

    The Hostess Who Never Sat Down

    Thirty-one years of hosting, and not one photo with her in it. ✔ The old legends say the knot keeps what's yours in, and what isn't yours out ✔ The crystal…

    Shop now · avera-paris.com

  12. 3d

    This parcel wasn't supposed to come until payday

    This parcel wasn't supposed to come until payday. Then Avera went buy one, get one free. The Witch Knot Birthstone Necklace is the Celtic knot women wear so…

    Shop now · avera-paris.com

  13. 3d

    In three weeks, we've sold more Witch Knot necklaces than in the last six months

    In three weeks, we've sold more Witch Knot necklaces than in the last six months. And it's not just thanks to ads, it's thanks to you. The Witch Knot…

    Shop now · avera-paris.com

  14. 3d

    I want to try the Witch Knot so badly, but I can't afford it

    I want to try the Witch Knot necklace so badly, but I just can't afford it right now. The Witch Knot Birthstone Necklace is the Celtic knot women wear so…

    Shop now · avera-paris.com

  15. 3d

    What a witch knot is really for, explained like you're five.

    A witch knot is a small silver knot you wear at your throat. According to the old legends, it has one job: it keeps your own energy in, and everyone else's…

    Shop now · avera-paris.com

  16. 3d

    I Had Four Inches Off. He Didn't Look Up.

    I came home from the hairdresser with four inches off, and my husband asked why the chicken tasted different. Ten days later I was back in the chair asking to…

    Shop now · avera-paris.com

  17. 3d

    We messed up our sale

    We messed up our sale. Our developer made a typo and launched it at 5% off. The Witch Knot Birthstone Necklace is the Celtic knot women wear so other people's…

    Shop now · avera-paris.com

  18. 1d

    My Husband Said I'd Let Myself Go

    POV: you stop bracing yourself before he even comes downstairs. The Avera Witch Knot is one unbroken line with your own birthstone at the center. Worn at the…

    Shop now · avera-paris.com

  19. 4d

    My Husband Said I Wouldn't Last Until Wednesday

    My husband excluded me and our children from his family vacations for eleven years. I spent all that time believing his relatives simply didn't want us there…

    Shop now · avera-paris.com

  20. 2d

    Watch This Before Your Next Sunday Lunch

    My mother-in-law hasn't said my name at Sunday lunch in two years. I used to drive home with my hands shaking. This Sunday they didn't move, and my…

    Shop now · avera-paris.com

  21. 2d

    He Looked Up the Month I Stopped Asking

    Twenty-five years of cooking his favorite and watching him put his coat on anyway. My sister came back from six months away, emptied my wardrobe, and fastened…

    Shop now · avera-paris.com

  22. 2d

    I made a mistake with the Witch Knot, and I'll own it

    I made a mistake with the Witch Knot necklace, and I'll own it. We made a small batch, and it's going fast. The Witch Knot Birthstone Necklace is the Celtic…

    Shop now · avera-paris.com

  23. 3d

    It's the last call so you don't lose your Avera offer

    It's the last call so you don't lose your Avera offer. The Witch Knot Birthstone Necklace is the Celtic knot women wear so other people's negativity doesn't…

    Shop now · avera-paris.com

  24. 3d

    Pick Two Birthstones, Pay for One

    Buy one Witch Knot necklace, the second one is on us. The Celtic knot has been worn for centuries as a protection charm. We set a heart cut birthstone at its…

    Shop now · avera-paris.com

Avera ad hooks

The opening line of each of Avera's most-seen video and image ads.

  1. 01We're really sorry, but we messed up.
  2. 02For the first time ever, we are giving away the Witch Knot for free.
  3. 03A cruise ship captain took his cap off for me.
  4. 04Buy one Witch Knot necklace, the second one is on us.
  5. 05If the Witch Knot necklace has been sitting in your cart waiting for the right price, this is the price.
  6. 06The sale came early.
  7. 07My son and his wife decided I couldn't manage a trip to my granddaughter's wedding.
  8. 08Our six-year-old told his mother he loved her, and she answered him the way she answers hotel guests.

Avera ad headlines

HeadlineAdsLongest run
Twelve stones, one for your month2147d
Yes, the Sale Ends Today121d
Two Necklaces for One Price. Makes Zero Sense.121d
Why Grandmothers Are Choosing This Over Crystals112d
You were on the top deck until midnight?1113d
Stressed all the time? Listen to this101d
She finally sleeps through the night again101d
My Husband Said I Wouldn't Last Until Wednesday93d
We Are Saying Goodbye920d
Black Friday ends today. Hers is still free.91d

Longest-running Avera ad copy

Ad copyAdsLongest run
“Some people leave a residue… and some things were made to stop it at the door.” 🌿 A Celtic protection talisman: one unbroken knot, worn at the throat, with your birth month set at its centre. Silver Celtic knotwork, made to be worn…647d
Garnet, amethyst, aquamarine, diamond, emerald, moonstone, ruby, peridot, sapphire, tourmaline, citrine, tanzanite. A heart cut for every month of the year, set right at the centre of the knot. The knotwork and the blue-green crystal stay…2147d
Not everyone can wear the witch knot. If you stopped scrolling, it already chose you. This isn't just a necklace. Worn at your throat, it's said to cut through whispers, jealousy and hidden intentions, guard your energy, and keep away…447d
Buy one Witch Knot necklace, the second one is on us. The Celtic knot has been worn for centuries as a protection charm. We set a heart cut birthstone at its centre, so you choose which month it carries. ✅ Buy 1, Get 1 FREE until Sunday ✅…947d
You keep one. She keeps the other. The Witch Knot Birthstone Necklace is the Celtic knot women wear so other people's negativity doesn't reach them. Each of you picks her own birth month, and it's your own stone that makes the protection…436d
I stole a necklace from a hotel in Scotland last summer. I'm not proud of it, but it was the first thing in years that had kept me calm. Three weeks later, the general manager wrote me a letter. I should tell you who I am first. I'm 58…530d
A witch knot is a small silver knot you wear at your throat. According to the old legends, it has one job: it keeps your own energy in, and everyone else's out. Most people who've heard of it stop there. That's only half of what it's for…629d
Last day of the Halloween sale. If life has been throwing a lot at you lately, this necklace absorbs your stress before it ever reaches you, with your own birthstone at its heart. Buy one, get one free, until midnight.121d
If you keep coming back to this necklace, this is the moment. Your birthstone at the heart of the knot, a second month free for someone close, and thirty days to send it back if it isn't for you. Once your month sells out, it's gone.120d
Last chance. Right now it's buy one, get one free on the Witch Knot Birthstone Necklace. Women are getting one for themselves and one for a daughter, a sister or a best friend. The Witch Knot Birthstone Necklace is the Celtic knot women…520d

Avera landing pages

  1. https://avera-paris.com/products/avera-witch-knot-birthstone-necklace?tw_source={{site_source_name}}&tw_adid={{ad.id}}790 ads · 73%
  2. https://avera-paris.com/pages/women-replacing-their-crystals?tw_source={{site_source_name}}&tw_adid={{ad.id}}115 ads · 11%
  3. https://avera-paris.com/pages/i-spent-948-on-stress-relief?tw_source={{site_source_name}}&tw_adid={{ad.id}}98 ads · 9%
  4. https://avera-paris.com/pages/black-friday-deal-keep-one-gift-one?tw_source={{site_source_name}}&tw_adid={{ad.id}}12 ads · 1%
  5. https://avera-paris.com/pages/black-friday-calming-necklace-deal?tw_source={{site_source_name}}&tw_adid={{ad.id}}11 ads · 1%
  6. https://avera-paris.com/products/avera-witch-knot-birthstone-necklace11 ads · 1%
  7. https://avera-paris.com/pages/black-friday-protective-necklace-deal?tw_source={{site_source_name}}&tw_adid={{ad.id}}10 ads · 1%
  8. https://avera-paris.com/pages/11-reasons-perfect-black-friday-gift?tw_source={{site_source_name}}&tw_adid={{ad.id}}9 ads · 1%
  9. https://avera-paris.com/pages/why-smart-women-buy-on-black-friday?tw_source={{site_source_name}}&tw_adid={{ad.id}}9 ads · 1%
  10. https://avera-paris.com/pages/witch-knot-protects-your-peace?tw_source={{site_source_name}}&tw_adid={{ad.id}}4 ads · 0%

Avera new ads per month

  • Nov 20261,060
  • Oct 202614
  • Sep 202611

Avera ads FAQ

How many ads is Avera running on Facebook and Instagram?
As of Nov 2026, Avera has 1,061 active ads and 1,085 ads in total in the Meta Ad Library.
What kind of ads does Avera run?
Avera's active ads are 64% video (690), 36% image (395).
Who does Avera target with its ads?
Based on the reach Meta reports for its ads, Avera reaches mostly women aged 65+ in the United Kingdom.
How often does Avera launch new ads?
Avera has been advertising on Meta since Sep 2026. It launched 1,060 new ads in Nov 2026.
What is Avera's most used ad headline?
"Twelve stones, one for your month" — used on 21 ads.
Where do Avera's ads send people?
Most Avera ads send traffic to avera-paris.com. The landing pages section above lists every destination by how many ads use it.
Which brands advertise like Avera?
Brands with similar ads include Meller, Ralph Lauren, BURGA, Abbott Lyon, Craftd.
What hooks does Avera use in its ads?
Avera's most-seen ads open with lines like "We're really sorry, but we messed up.", "For the first time ever, we are giving away the Witch Knot for free.", "A cruise ship captain took his cap off for me.".
Where can I watch Avera's video ads and commercials?
This page lists Avera's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
Where does this Avera ad data come from?
From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

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