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SoFi ads

4 live nowUpdated Nov 2, 2026

SoFi has run 4 Facebook and Instagram ads since Aug 2023, and 4 are live right now. Its active ads are 100% video. Most of them send traffic to sofi.com.

Total ads
4
Live now
4
Video share
100%
Advertising since
Aug 2023

SoFi ad hooks

The opening line of each of SoFi's most-seen video and image ads.

  1. 01Say goodbye to high-stress, high-interest debt and consolidate into one low monthly payment.
  2. 02Nope, this is not how it ends.
  3. 03SoFi Personal Loans have no required origination fees, no prepayment penalties, and no shady hidden fees.

SoFi ad headlines

HeadlineAdsLongest run
SoFi41,169d

Longest-running SoFi ad copy

Ad copyAdsLongest run
Nope, this is not how it ends. Because with a SoFi Personal Loan‚ with low fixed rates and $0 fees required‚ you could consolidate your scary high-interest debt down to manageable payments. View your rate in 60 seconds and play the hero…11,169d
Say goodbye to high-stress, high-interest debt and consolidate into one low monthly payment.11,169d
SoFi Personal Loans have no required origination fees, no prepayment penalties, and no shady hidden fees.21,169d

SoFi landing pages

  1. https://www.sofi.com/personal-loans/?campaign=MRKT_PAID-SOCIAL_LND_PL_MULTI_ACQ_BRD_ALL_LWCT_QUST_03202023_INFLUENCER-REVISIONS-PL_PSO_FBK_NONE_US_EN_SF2sonilehk3tx0rimr625_INFLUENCER-REVISIONS-PL|Rose-Influencer_PL_NoOriginFees_0_0_INFLUENCER-REVISIONS-PL_Lifestyle_Human_Female_Video__1&utm_source=MRKT_FACEBOOK&utm_medium=PAID-SOCIAL&utm_campaign=LND_PL_MULTI_ACQ_BRD_ALL_LWCT_QUST_03202023_INFLUENCER-REVISIONS-PL_PSO_FBK_NONE_US_EN_SF2sonilehk3tx0rimr625&utm_content=PL_NoOriginFees_0_0_INFLUENCER-REVISIONS-PL_Lifestyle_Human_Female_Video__12 ads · 50%
  2. https://www.sofi.com/atr/p/v1/c?cid=18943d74-d3e8-4922-8e30-e5f63d5c14c8&campaign=MRKT_PAID-SOCIAL_LND_PL_MULTI_ACQ_BRD_ALL_LWCT_QUST_20220907_MERKLE-CREATIVE-Q3-GIFS_PSO_FBK_NONE_US_EN_SF8dr6l36s7rk5zxr6pzop_MERKLE-CREATIVE-Q3-GIFS | Debt Consolidation 2_PL_Debt Consolidation_0_0_MERKLE-CREATIVE-Q3-GIFS_Lifestyle_Human_Female_GIF_PL22-874269_2&utm_source=MRKT_FACEBOOK&utm_medium=PAID-SOCIAL&utm_campaign=LND_PL_MULTI_ACQ_BRD_ALL_LWCT_QUST_20220907_MERKLE-CREATIVE-Q3-GIFS_PSO_FBK_NONE_US_EN_SF8dr6l36s7rk5zxr6pzop&utm_content=PL_Debt Consolidation_0_0_MERKLE-CREATIVE-Q3-GIFS_Lifestyle_Human_Female_GIF_PL22-874269_21 ads · 25%
  3. https://www.sofi.com/halloween22/?campaign=MRKT_PAID-SOCIAL_LND_PL_MULTI_ACQ_BRD_ALL_LWCT_QUST_20220919_HALLOWEEN-CAMPAIGN_PSO_FBK_NONE_US_EN_SFe2j9lcbyqvfh1655x0v6_HALLOWEEN-CAMPAIGN | GIFs_PL_Credit Card Debt_0_0_HALLOWEEN-CAMPAIGN_Hyper Real_Object_Monster Hand_Video_PL22-836931_1&utm_source=MRKT_FACEBOOK&utm_medium=PAID-SOCIAL&utm_campaign=LND_PL_MULTI_ACQ_BRD_ALL_LWCT_QUST_20220919_HALLOWEEN-CAMPAIGN_PSO_FBK_NONE_US_EN_SFe2j9lcbyqvfh1655x0v6&utm_content=PL_Credit Card Debt_0_0_HALLOWEEN-CAMPAIGN_Hyper Real_Object_Monster Hand_Video_PL22-836931_11 ads · 25%

SoFi new ads per month

  • Aug 20234

SoFi ads FAQ

How many ads is SoFi running on Facebook and Instagram?
As of Nov 2026, SoFi has 4 active ads and 4 ads in total in the Meta Ad Library.
What kind of ads does SoFi run?
SoFi's active ads are 100% video (4).
How often does SoFi launch new ads?
SoFi has been advertising on Meta since Aug 2023. It launched 4 new ads in Aug 2023.
What is SoFi's most used ad headline?
"SoFi" — used on 4 ads.
Where do SoFi's ads send people?
Most SoFi ads send traffic to sofi.com. The landing pages section above lists every destination by how many ads use it.
What hooks does SoFi use in its ads?
SoFi's most-seen ads open with lines like "Say goodbye to high-stress, high-interest debt and consolidate into one low monthly payment.", "Nope, this is not how it ends.", "SoFi Personal Loans have no required origination fees, no prepayment penalties, and no shady hidden fees.".
Where can I watch SoFi's video ads and commercials?
This page lists SoFi's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
Where does this SoFi ad data come from?
From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

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