Michaels Stores ads
Facebook & Instagram ad libraryMichaels Stores has run 406 Facebook and Instagram ads since Nov 2023, and 300 are live right now. Its active ads are 66% image, 34% video, and 3 run as partnership ads with creators. They reach mostly women aged 25-34 in the United States. Most of them send traffic to michaels.com.
- Total ads
- 406
- Live now
- 300
- Video share
- 34%
- Partnership ads
- 3
- Top market
- US
- Advertising since
- Nov 2023
29dGet a deal on metal prints.
Every picture’s story is unique. Its display should be, too. Put special moments on one-of-a-kind metal prints for less.
Shop Now · michaelscustomframing.com
23dNatural fiber yarn is here!
Warm hearts with handmade gifts for Yarnsgiving. Create with new natural yarn, from wool and bamboo to cotton and more.
Shop Now · michaels.com
29dGet a deal on metal prints.
Every picture’s story is unique. Its display should be, too. Put special moments on one-of-a-kind metal prints for less.
Shop Now · michaelscustomframing.com
23dNew yarn. Exclusive brands.
Happy Yarnsgiving! 🧶🎁 Create cozy gifts with fresh styles from Big Twist®, Caron Cakes™ and more — only at Michaels.
Shop Now · michaels.com
- 23d
New yarn. Exclusive brands.
Happy Yarnsgiving! 🧶🎁 Create cozy gifts with fresh styles from Big Twist®, Caron Cakes™ and more — only at Michaels.
Shop Now · michaels.com
- 23d
New yarn. Exclusive brands.
Happy Yarnsgiving! 🧶🎁 Create cozy gifts with fresh styles from Big Twist®, Caron Cakes™ and more — only at Michaels.
Shop Now · michaels.com
23dNatural fiber yarn is here!
Warm hearts with handmade gifts for Yarnsgiving. Create with new natural yarn, from wool and bamboo to cotton and more.
Shop Now · michaels.com
- 23d
Natural fiber yarn is here!
Warm hearts with handmade gifts for Yarnsgiving. Create with new natural yarn, from wool and bamboo to cotton and more.
Shop Now · michaels.com
25dOur newest trees are here!
Discover this year’s most-wanted trees, inspired by nature with quality in every detail. Explore new styles, sizes and more.
Shop Now · michaels.com
- 25d
Our newest trees are here!
Discover this year’s most-wanted trees, inspired by nature with quality in every detail. Explore new styles, sizes and more.
Shop Now · michaels.com
21dUp to 50% off
👻 The Big Halloween Sale is here! Score big savings on Halloween décor, kids’ items, party supplies, crafts, floral & more.
Shop Now · michaels.com
19dCreate more. Earn more.
The NEW Michaels Rewards is here! 🍾 Earn up to 9% in Rewards.
Learn More · canada.michaels.com
19dCreate more. Earn more.
The NEW Michaels Rewards is here! 🍾 Earn up to 9% in Rewards.
Learn More · canada.michaels.com
19dHalloween Party Picks
The stars are aligning for a great party. ✨ Discover supplies that coordinate perfectly with Bound by Magic décor.
Shop Now · canada.michaels.com
15dGet up to 50% off
It’s your last chance to save before fright night! Shop Monster Deals on party supplies, kids’ crafts, boo buckets and more.
Shop Now · michaels.com
15dGet up to 50% off
It’s your last chance to save before fright night! Shop Monster Deals on party supplies, kids’ crafts, boo buckets and more.
Shop Now · michaels.com
- 15d
Get up to 50% off
It’s your last chance to save before fright night! Shop Monster Deals on party supplies, kids’ crafts, boo buckets and more.
Shop Now · michaels.com
15dGet up to 50% off
We’re serving up Monster Deals on Halloween party supplies, baking, boo buckets, DIYs and more 👻
Shop Now · michaels.com
- 15d
Get up to 50% off
It’s your last chance to save before fright night! Shop Monster Deals on party supplies, kids’ crafts, boo buckets and more.
Shop Now · michaels.com
- 15d
Get up to 50% off
We’re serving up Monster Deals on Halloween party supplies, baking, boo buckets, DIYs and more 👻
Shop Now · michaels.com
- 15d
Get up to 50% off
It’s your last chance to save before fright night! Shop Monster Deals on party supplies, kids’ crafts, boo buckets and more.
Shop Now · michaels.com
- 15d
Get up to 50% off
We’re serving up Monster Deals on Halloween party supplies, baking, boo buckets, DIYs and more 👻
Shop Now · michaels.com
- 15d
Get up to 50% off
It’s your last chance to save before fright night! Shop Monster Deals on party supplies, kids’ crafts, boo buckets and more.
Shop Now · michaels.com
15dSave on a new tree!
Take your pick: Trees are up to 50% off! 🎄Shop early for first dibs and trim it for less with up to 40% off holiday faves.
Shop Now · michaels.com
Michaels Stores ad hooks
The opening line of each of Michaels Stores's most-seen video and image ads.
- 01Every picture’s story is unique.
- 02Warm hearts with handmade gifts for Yarnsgiving.
- 03Happy Yarnsgiving!
- 04Discover this year’s most-wanted trees, inspired by nature with quality in every detail.
- 05👻 The Big Halloween Sale is here!
- 06The NEW Michaels Rewards is here!
- 07The stars are aligning for a great party.
- 08It’s your last chance to save before fright night!
Michaels Stores ad headlines
| Headline | Ads | Longest run |
|---|---|---|
| Lowest Prices of the Season | 70 | 48d |
| Halloween Party Picks | 60 | 53d |
| Framing, upgraded. | 57 | 69d |
| Get up to 50% off | 36 | 14d |
| Halloween Kids’ Crafts | 33 | 41d |
| Fabric in 1,100+ stores | 27 | 213d |
| The Party Shop At Michaels | 27 | 70d |
| The Party Shop at Michaels! | 25 | 273d |
| New Year Supply Spree | 24 | 1d |
| 1,000s of items on sale! | 22 | 48d |
Longest-running Michaels Stores ad copy
| Ad copy | Ads | Longest run |
|---|---|---|
| Get your party started with balloon deals better than the grocery store. Plus, helium included with purchase of select styles. | 20 | 273d |
| Need it today? Get same-day delivery on balloons and party supplies from The Party Shop at Michaels!🎈 | 3 | 273d |
| From premade bundles to customizable options, and styles to fit any theme or price point + buy online & pick up in store 🎈 | 2 | 273d |
| Get the party started with balloon deals better than the grocery store! Get 12 latex balloons for $12 🎈 | 2 | 273d |
| Don’t let these deals float away! Perfect for every party & celebration 🎈 | 3 | 273d |
| Get the party started with balloon deals better than the grocery store! Get 3 foil balloons for $9 🎈🎈 | 2 | 273d |
| Don’t forget the balloons! Order now for same-day delivery or convenient in-store pickup 🎈 | 2 | 273d |
| From birthdays to big days, order balloons online with ease and schedule pickup when it works for you!🎈 | 3 | 273d |
| Celebrate in style with The Party Shop at Michaels with hundreds of party finds and a Balloon Bar stocked with 700+ styles!🎈 | 4 | 273d |
| Check out our latest savings on creative faves! 😍 | 12 | 273d |
Michaels Stores landing pages
- https://www.michaels.com/lp/partylikeapro?cm_mmc=PaidSocial-Facebook-August-Awareness-balloons-video-08.17.2026-10.17.2026&utm_campaign=August&utm_medium=PaidSocial&utm_content=Awareness-balloons-video-08.17.2026-10.17.20268 ads · 2%
- https://www.michaels.com/sale?cm_mmc=PaidSocial-Facebook-October-Awareness-none-static-10.18.26-10.31.26&utm_campaign=October&utm_medium=PaidSocial&utm_source=Facebook&utm_content=Awareness-none-static-10.18.26-10.31.268 ads · 2%
- https://www.michaelscustomframing.com/?cm_mmc=PaidSocial-Facebook-September-Purchases-none-static-09.24.26-11.28.26&utm_campaign=September&utm_medium=PaidSocial&utm_content=Purchases-none-static-09.24.26-11.28.268 ads · 2%
- https://www.michaels.com/shop/holidays-occasions/halloween?cm_mmc=PaidSocial-Facebook-July-Engagement-seasonal-video-08.02.26-09.19.26&utm_campaign=July&utm_medium=PaidSocial&utm_source=Facebook&utm_content=Engagement-seasonal-video-08.02.26-09.19.267 ads · 2%
- https://canada.michaels.com/rewards?cm_mmc=PaidSocial-Facebook-April-Awareness-loyalty-video-04.10.26-01.30.27&utm_campaign=April&utm_medium=PaidSocial&utm_source=Facebook&utm_content=Awareness-loyalty-video-04.10.26-01.30.275 ads · 1%
- https://canada.michaels.com/shop/holidays-occasions/halloween/halloween-party?cm_mmc=PaidSocial-Facebook-September-Awareness-Seasonal-static-09.08.2026-10.31.2026&utm_campaign=September&utm_medium=PaidSocial&utm_content=Awareness-Seasonal-static-09.08.2026-10.31.20264 ads · 1%
- https://fb.com/canvas_doc/18139911990475494 ads · 1%
- https://fb.com/canvas_doc/28254594042624914 ads · 1%
- https://fb.com/canvas_doc/8417424843588254 ads · 1%
- https://www.michaels.com/lp/knit-and-sew-shop?cm_mmc=PaidSocial-Facebook-September-Awareness-threads-static-09.04.26-09.30.26&utm_campaign=September&utm_medium=PaidSocial&utm_content=Awareness-threads-static-09.04.26-09.30.264 ads · 1%
Michaels Stores new ads per month
- Oct 202636
- Sep 2026115
- Aug 202675
- Jul 202613
- Jun 202628
- May 202618
- Apr 202620
- Feb 202625
- Feb 20251
- Jan 202438
- Dec 202334
- Nov 20233
Michaels Stores ads FAQ
- How many ads is Michaels Stores running on Facebook and Instagram?
- As of Nov 2026, Michaels Stores has 300 active ads and 406 ads in total in the Meta Ad Library.
- What kind of ads does Michaels Stores run?
- Michaels Stores's active ads are 66% image (254), 34% video (130).
- Who does Michaels Stores target with its ads?
- Based on the reach Meta reports for its ads, Michaels Stores reaches mostly women aged 25-34 in the United States.
- How often does Michaels Stores launch new ads?
- Michaels Stores has been advertising on Meta since Nov 2023. It launched 36 new ads in Oct 2026.
- What is Michaels Stores's most used ad headline?
- "Lowest Prices of the Season" — used on 70 ads.
- Where do Michaels Stores's ads send people?
- Most Michaels Stores ads send traffic to michaels.com. The landing pages section above lists every destination by how many ads use it.
- Which brands advertise like Michaels Stores?
- Brands with similar ads include LEGO, Temu, lock_price_deals (171092512759208), Shoptemu (103219685846470), Holland & Barrett.
- What hooks does Michaels Stores use in its ads?
- Michaels Stores's most-seen ads open with lines like "Every picture’s story is unique.", "Warm hearts with handmade gifts for Yarnsgiving.", "Happy Yarnsgiving!".
- Where can I watch Michaels Stores's video ads and commercials?
- This page lists Michaels Stores's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
- Where does this Michaels Stores ad data come from?
- From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.
AdManage
Research 13.6M+ ads from 39,000+ brands. Launch your own 10x faster.
Save winning ads to boards, then bulk-launch your versions to Meta, TikTok and 13 more channels.
13.6M+ ads · 39,000+ brands
Research and launch 10x faster with AdManage