How many ads is Macy's running on Facebook and Instagram?

As of Nov 2026, Macy's has 3,691 active ads and 3,725 ads in total in the Meta Ad Library.

What kind of ads does Macy's run?

Macy's's active ads are 56% image (2,154), 41% video (1,571), 3% carousel (125).

Who does Macy's target with its ads?

Based on the reach Meta reports for its ads, Macy's reaches mostly women aged 35-44 in the United States.

How often does Macy's launch new ads?

Macy's has been advertising on Meta since Jul 2019. It launched 1,173 new ads in Oct 2026.

What is Macy's's most used ad headline?

"DOLCE&GABBANA" — used on 400 ads.

Where do Macy's's ads send people?

Most Macy's ads send traffic to macys.com. The landing pages section above lists every destination by how many ads use it.

Which brands advertise like Macy's?

Brands with similar ads include Morrisons, Fox Racing, Comfy Cabin Co, Marks and Spencer, Tesco.

What hooks does Macy's use in its ads?

Macy's's most-seen ads open with lines like "Stay cool in the hottest of temps with our easy, breezy linen picks.", "Hey soul sister, want a chance to dance at the TRAIN concert?", "@macys had the most amazing Celebration Night at Hilary Duff’s Lucky Me Tour and we had a BLAST!".

Where can I watch Macy's's video ads and commercials?

This page lists Macy's's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.

Where does this Macy's ad data come from?

From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

Macy's ads

Facebook & Instagram ad library

3,691 live nowmacys.comUpdated Nov 2, 2026

Meta Ad Library Logo & colors

Macy's has run 3,725 Facebook and Instagram ads since Jul 2019, and 3,691 are live right now. Its active ads are 56% image, 41% video, 3% carousel, and 70 run as partnership ads with creators. They reach mostly women aged 35-44 in the United States. Most of them send traffic to macys.com. Across all ads, Meta reports about 197 reach.

Total ads: 3,725
Live now: 3,691
Video share: 41%
Partnership ads: 70
Top market: US
Advertising since: Jul 2019

3,725 ads · most seen first

Macy's ad hooks

The opening line of each of Macy's's most-seen video and image ads.

01Stay cool in the hottest of temps with our easy, breezy linen picks.
02Hey soul sister, want a chance to dance at the TRAIN concert?
03@macys had the most amazing Celebration Night at Hilary Duff’s Lucky Me Tour and we had a BLAST!
04Get ready with me to see Hilary Duff in concert!!
05This is what dreams are made of.
06Three sizes.
07You guys know I’m always careful with heat on my silver hair, but I still want it smooth, shiny and with LOTS of volume.
08Timeless staples, with a fall-ready twist 🤎 Shop my favorite fall finds from @[63445693036:Macy's] and build a wardrobe that goes beyond…

Macy's ad headlines

Headline	Ads	Longest run
DOLCE&GABBANA	400	60d
NEW VENDETTA BY VALENTINO	362	62d
SCHEDULE YOUR EYE EXAM	340	168d
Elevate Your Fall Style	330	48d
Michael Kors	317	125d
Paradoxe Sweet Chemistry	310	32d
Calvin Klein Fall Collection	270	48d
PRADA PARADIGME	264	20d
Shop Macy's for the Sleep You Deserve	234	87d
Turn up the charm this season	234	147d

Longest-running Macy's ad copy

Ad copy	Ads	Longest run
Visit your local Macy’s & get ready to shop the latest trends and deals. ⭐️ (Prices may vary based on location and in store availability.)	12	241d
Spot a great deal?! 👀 Head to your local store to discover these finds and more. (Prices may vary based on location and in store availability.)	12	238d
A refresh is exactly what you need. 🛍️ Head to your local store to discover these finds and more. (Prices may vary based on location and in store availability.)	12	238d
Complete any outfit with the right accessories and shoes. Discover our latest picks at Macy’s.	6	232d
Shop your favorite styles and add them to your cart now.	6	232d
Discover your next favorite find at Macy’s and discover what your closet has been missing.	12	232d
The latest trends are all at Macy’s! Add them to your cart right now.	6	232d
Remember the items in your cart. Shop the season’s latest trends now!	6	232d
Complete your head-to-toe look at Macy’s. We have everything to elevate any outfit.	12	232d
Cross off your shopping list at Macy’s and find exactly what you need.	12	231d

Macy's landing pages

https://www.macys.com/shop/product/armani-i-will-eau-de-parfum-collection?ID=27880350&utm_source=facebook&campaign_id={{campaign.id}}&adset_id={{adset.id}}&ad_id={{ad.id}}&utm_medium=paid&m_sc=ps_dis&m_sb=Facebook&m_p=P&m_nw=MMN&m_si=1340898&m_cid={{campaign.id}}&m_cn={{campaign.name}}&sym_campaign_id={{campaign.id}}&sym_adset_id={{adset.id}}&sym_ad_id={{ad.id}}&sym_source=facebook&sym_medium=paid-social&cm_mmc=PaidSocial-_-Facebook-_-MMN-_-{{campaign.name}}&sym_placement={{placement}}64 ads · 2%
https://www.macys.com/shop/product/dolce-gabbana-your-devotion-eau-de-parfum-intense-spray-3.38-oz.?ID=27129246&utm_source=facebook&campaign_id={{campaign.id}}&adset_id={{adset.id}}&ad_id={{ad.id}}&utm_medium=paid&m_sc=ps_dis&m_sb=Facebook&m_p=P&m_nw=MMN&m_si=1340898&m_cid={{campaign.id}}&m_cn={{campaign.name}}&sym_campaign_id={{campaign.id}}&sym_adset_id={{adset.id}}&sym_ad_id={{ad.id}}&sym_source=facebook&sym_medium=paid-social&cm_mmc=PaidSocial-_-Facebook-_-MMN-_-{{campaign.name}}&sym_placement={{placement}}64 ads · 2%
https://www.macys.com/shop/product/tommy-hilfiger-mens-modern-fit-th-flex-stretch-solid-performance-pants?ID=550356655 ads · 1%
https://www.macys.com/shop/product/calvin-klein-mens-prosper-wool-blend-slim-fit-overcoat?ID=491683652 ads · 1%
https://www.macys.com/shop/product/index.ognc?ID=28136851&utm_source=facebook&campaign_id={{campaign.id}}&adset_id={{adset.id}}&ad_id={{ad.id}}&utm_medium=paid&m_sc=ps_dis&m_sb=Facebook&m_p=P&m_nw=MMN&m_si=1340898&m_cid={{campaign.id}}&m_cn={{campaign.name}}&sym_campaign_id={{campaign.id}}&sym_adset_id={{adset.id}}&sym_ad_id={{ad.id}}&sym_source=facebook&sym_medium=paid-social&cm_mmc=PaidSocial-_-Facebook-_-MMN-_-{{campaign.name}}&sym_placement={{placement}}50 ads · 1%
https://www.macys.com/shop/brands/prada/Fragrance/Paradigme?id=337671&utm_source=facebook&campaign_id={{campaign.id}}&adset_id={{adset.id}}&ad_id={{ad.id}}&utm_medium=paid&m_sc=ps_dis&m_sb=Facebook&m_p=P&m_nw=MMN&m_si=1340898&m_cid={{campaign.id}}&m_cn={{campaign.name}}&sym_campaign_id={{campaign.id}}&sym_adset_id={{adset.id}}&sym_ad_id={{ad.id}}&sym_source=facebook&sym_medium=paid-social&cm_mmc=PaidSocial-_-Facebook-_-MMN-_-{{campaign.name}}&sym_placement={{placement}}45 ads · 1%
https://www.macys.com/shop/product/prada-paradoxe-sweet-chemistry-eau-de-parfum-collection?ID=28692309&utm_source=facebook&campaign_id={{campaign.id}}&adset_id={{adset.id}}&ad_id={{ad.id}}&utm_medium=paid&m_sc=ps_dis&m_sb=Facebook&m_p=P&m_nw=MMN&m_si=1340898&m_cid={{campaign.id}}&m_cn={{campaign.name}}&sym_campaign_id={{campaign.id}}&sym_adset_id={{adset.id}}&sym_ad_id={{ad.id}}&sym_source=facebook&sym_medium=paid-social&cm_mmc=PaidSocial-_-Facebook-_-MMN-_-{{campaign.name}}&sym_placement={{placement}}45 ads · 1%
https://www.macys.com/shop/product/jean-paul-gaultier-le-male-eau-de-toilette-fragrance-collection?ID=16486&utm_source=facebook&campaign_id={{campaign.id}}&adset_id={{adset.id}}&ad_id={{ad.id}}&utm_medium=paid&m_sc=ps_dis&m_sb=Facebook&m_p=P&m_nw=MMN&m_si=1340898&m_cid={{campaign.id}}&m_cn={{campaign.name}}&sym_campaign_id={{campaign.id}}&sym_adset_id={{adset.id}}&sym_ad_id={{ad.id}}&sym_source=facebook&sym_medium=paid-social&cm_mmc=PaidSocial-_-Facebook-_-MMN-_-{{campaign.name}}&sym_placement={{placement}}43 ads · 1%
https://www.macys.com/shop/brands/estee-lauder?id=33607&cm_kws=est%C3%A9e-lauder&cm_kws_ac=estee+kauder&utm_source=facebook&campaign_id={{campaign.id}}&adset_id={{adset.id}}&ad_id={{ad.id}}&utm_medium=paid&m_sc=ps_dis&m_sb=Facebook&m_p=P&m_nw=MMN&m_si=1340898&m_cid={{campaign.id}}&m_cn={{campaign.name}}&sym_campaign_id={{campaign.id}}&sym_adset_id={{adset.id}}&sym_ad_id={{ad.id}}&sym_source=facebook&sym_medium=paid-social&cm_mmc=PaidSocial-_-Facebook-_-MMN-_-{{campaign.name}}&sym_placement={{placement}}40 ads · 1%
https://www.macys.com/shop/product/vendetta-eau-de-parfum-collection?ID=28214398&utm_source=facebook&campaign_id={{campaign.id}}&adset_id={{adset.id}}&ad_id={{ad.id}}&utm_medium=paid&m_sc=ps_dis&m_sb=Facebook&m_p=P&m_nw=MMN&m_si=1340898&m_cid={{campaign.id}}&m_cn={{campaign.name}}&sym_campaign_id={{campaign.id}}&sym_adset_id={{adset.id}}&sym_ad_id={{ad.id}}&sym_source=facebook&sym_medium=paid-social&cm_mmc=PaidSocial-_-Facebook-_-MMN-_-{{campaign.name}}&sym_placement={{placement}}39 ads · 1%

Macy's new ads per month

Oct 20261,173
Sep 20261,185
Aug 2026746
Jul 2026412
Jun 2026133
May 202634
Apr 20267
Mar 202612
Nov 20251
Oct 20251
May 20255
Apr 20251

Macy's ads FAQ

How many ads is Macy's running on Facebook and Instagram?: As of Nov 2026, Macy's has 3,691 active ads and 3,725 ads in total in the Meta Ad Library.
What kind of ads does Macy's run?: Macy's's active ads are 56% image (2,154), 41% video (1,571), 3% carousel (125).
Who does Macy's target with its ads?: Based on the reach Meta reports for its ads, Macy's reaches mostly women aged 35-44 in the United States.
How often does Macy's launch new ads?: Macy's has been advertising on Meta since Jul 2019. It launched 1,173 new ads in Oct 2026.
What is Macy's's most used ad headline?: "DOLCE&GABBANA" — used on 400 ads.
Where do Macy's's ads send people?: Most Macy's ads send traffic to macys.com. The landing pages section above lists every destination by how many ads use it.
Which brands advertise like Macy's?: Brands with similar ads include Morrisons, Fox Racing, Comfy Cabin Co, Marks and Spencer, Tesco.
What hooks does Macy's use in its ads?: Macy's's most-seen ads open with lines like "Stay cool in the hottest of temps with our easy, breezy linen picks.", "Hey soul sister, want a chance to dance at the TRAIN concert?", "@macys had the most amazing Celebration Night at Hilary Duff’s Lucky Me Tour and we had a BLAST!".
Where can I watch Macy's's video ads and commercials?: This page lists Macy's's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
Where does this Macy's ad data come from?: From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

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