Fera ads
Facebook & Instagram ad libraryFera has run 1,067 Facebook and Instagram ads since Dec 2024, and 152 are live right now. Its active ads are 63% image, 36% video, 1% carousel, and 11 run as partnership ads with creators. They reach mostly men aged 25-34 in the United Kingdom. Most of them send traffic to feragb.com. Across all ads, Meta reports about 10.6M reach.
- Total ads
- 1,067
- Live now
- 152
- Video share
- 36%
- Partnership ads
- 11
- Top market
- UK
- Advertising since
- Dec 2024
Dynamic219dFrom first light to last orders.
Built for early starts, late finishes, and everything in between. SS26 Drop 2 is now live.
Shop Now · feragb.com
Dynamic296dClothing for the wild and the streets.
Fera is a lifestyle menswear brand that celebrates the countryside. It is clothing for the wild and the pub.
Learn More · feragb.com
Dynamic310d50% off Shire Jackets.
50% off Shire Jackets. The Fera End of Year Sale.
Shop Now · feragb.com
Dynamic382dOur limited edition Double Haul Knit
Our limited edition Double Haul Knit. Crafted from 15 different RWS Merino lambswool yarns and finished with a hand embroidered Fera logo. Only available at…
Shop Now · feragb.com
Dynamic263dExplore the collection now.
Our first rugby shirt is cut from a knitted cotton with a tactile slub. Say hello to the Knitted Rugby Shirt. Part of SS26 Drop 1, only at feragb.com
Shop Now · feragb.com
Dynamic412dOur new designs for Autumn have arrived
Our new designs for Autumn have arrived. Only available at feragb.com
Shop Now · feragb.com
Dynamic349dThe Fera Collection
Fera is a lifestyle brand that celebrates the countryside. It is clothing for the wild and the pub.
Learn More · feragb.com
Dynamic424dFera Workwear. Explore the new collection now.
Our first drop of AW25 has landed. Only at feragb.com
Shop Now · feragb.com
Dynamic343d30% off the entire Fera Collection.
30% off the entire Fera Collection. Fera Black Friday, for one week only.
Shop Now · feragb.com
Dynamic250dExplore the collection now.
Constructed in a washed denim, our Striped Denim Shirt. Only at feragb.com.
Shop Now · feragb.com
Dynamic424dFera Workwear. Explore the new collection now.
Our first drop of AW25 has landed. Only at feragb.com
Shop Now · feragb.com
Dynamic180dThe perfect everyday trousers
The perfect everyday trousers. Cut from a 360gsm washed cotton, the Uniform Trousers pair a relaxed leg with refined pleats, a double at the waist, and a…
Shop Now · feragb.com
Dynamic263dExplore the collection now.
Constructed from a wool blend fleece and a mesh airtex lining, the Swale Wool Fleece is a lightweight fleece we've built for every season. Part of SS26 Drop…
Shop Now · feragb.com
Dynamic382dAW25 Drop 3. Explore the new collection now
Our new designs for Autumn have arrived. Only available at feragb.com
Shop Now · feragb.com
Dynamic331dOnly available at feragb.com
Our most requested restocks, The Low Collar Jacket & Uniform Trousers Only available at feragb.com
Shop Now · feragb.com
Dynamic475dOver 50% off the Fera Collection.
Over 50% off the Fera Collection. The Summer Sale, for a limited time only.
Shop Now · feragb.com
Dynamic214dSS26 Drop 2 is now live.
You wouldn't know it when you felt this knit, but its fabric is partly made from discarded ghost fishing nets collected from the sea. It's quite incredible…
Shop Now · feragb.com
Dynamic206dExplore the collection now.
Imagine, if you will, the Harrington Jacket stripped down and rebuilt in the Fera workshop before being set loose in the great outdoors. The Low Collar Jacket…
Shop Now · feragb.com
Dynamic424dFera Workwear. Explore the new collection now.
We've got the best designs at the best prices, up to 50% off. The Fera Summer sale, for a limited time only.
Shop Now · feragb.com
Dynamic320dThe Shire Jacket
The Shire Jacket, an all year round workhorse. Our ode to the classic workwear jacket. Available at feragb.com
Shop Now · feragb.com
Dynamic163dPrepare your noggin this summer
Join the Fera Tunny Club as a founding member. Our low-profile six panel Tunny Club cap is made from a midweight washed cotton twill. Designed with a packable…
Shop Now · feragb.com
Dynamic360dThe Contour Jacket
Introducing the Contour Rain Jacket, our first fully waterproof design. Available only at feragb.com
Shop Now · feragb.com
Video138dWhat clothes are you packing for your holiday this year? @feragb have got it dialled in #ad
Shop now · feragb.com
Dynamic258dExplore the collection now.
The Poacher Gilet has been lying low but it’s now back. Restocked, only at feragb.com
Shop Now · feragb.com
Fera ad hooks
The opening line of each of Fera's most-seen video and image ads.
- 01Built for early starts, late finishes, and everything in between.
- 02Fera is a lifestyle menswear brand that celebrates the countryside.
- 0350% off Shire Jackets.
- 04Our limited edition Double Haul Knit.
- 05Our first rugby shirt is cut from a knitted cotton with a tactile slub.
- 06Our new designs for Autumn have arrived.
- 07Fera is a lifestyle brand that celebrates the countryside.
- 08Our first drop of AW25 has landed.
Fera ad headlines
| Headline | Ads | Longest run |
|---|---|---|
| Explore the collection now. | 534 | 138d |
| The Fera Summer Sale is now live. | 100 | 41d |
| Our Autumn 26 Drop 2 is now available. | 95 | 41d |
| The Summer Sale, for a limited time only. | 92 | 13d |
| Only at feragb.com | 77 | 53d |
| 30% off the entire Fera Collection. | 72 | 10d |
| AW26 Drop 1 is now live. | 65 | 66d |
| AW25 Drop 3. Explore the new collection now | 64 | 110d |
| SS26 Drop 2 is now live. | 58 | 72d |
| The Fera Collection. | 54 | 110d |
Longest-running Fera ad copy
| Ad copy | Ads | Longest run |
|---|---|---|
| "Imagine if Filson, Carhartt and Barbour somehow had a 3 way and the resultant child contained elements of the DNA of all three. This is that." - Proper Mag | 7 | 318d |
| You wouldn't know it when you felt this knit, but its fabric is partly made from discarded ghost fishing nets collected from the sea. It's quite incredible. We've blended this InResST™ recycled nylon with a cotton to create a breathable… | 5 | 203d |
| For the street and the stream, the Wading Vest is constructed from a tough outer cotton ripstop that is paired with a mesh back and inner poplin lining. Loaded with features, the vest has four pockets on the front, one zipped for added… | 6 | 202d |
| SS26 Drop 2 is now live. Only available at feragb.com | 103 | 202d |
| Made for the wild and the street, take a ride with us. The Fera Collection | 12 | 184d |
| Trousers for every occasion, whether you are hauling in a record bluefin tuna off the Cornish coast or you're mixing a dirty martini at the bar. The Uniform Trouser is cut from a 360gsm washed cotton and pairs a relaxed leg with refined… | 3 | 179d |
| Launched at the end of 2021, Fera creates clothing for the wild and the streets. | 10 | 171d |
| Fera is a lifestyle menswear brand that celebrates the countryside. It is clothing for the wild and the pub. | 5 | 171d |
| Raised on a chalk stream and matured in a cider barrel, Fera is a celebration of the British countryside through elevated menswear designs. | 17 | 167d |
| Explore the new collection now. | 10 | 149d |
Fera landing pages
- https://feragb.com/collections/summer-sale142 ads · 13%
- https://feragb.com/collections/ss26-drop-1124 ads · 12%
- https://feragb.com/collections/ss26-drop-2123 ads · 12%
- https://feragb.com/collections/aw25-newarrivals94 ads · 9%
- https://feragb.com/collections/fera-collection78 ads · 7%
- https://feragb.com/57 ads · 5%
- https://feragb.com/collections/gilets54 ads · 5%
- https://feragb.com/collections/aw26-drop-142 ads · 4%
- https://feragb.com/collections/shirts37 ads · 3%
- https://feragb.com/collections/knitwear-and-sweats33 ads · 3%
Fera new ads per month
- Oct 202676
- Sep 202692
- Aug 202656
- Jul 2026141
- Jun 202651
- May 202685
- Apr 2026110
- Mar 202632
- Feb 2026172
- Jan 202617
- Dec 202560
- Nov 202587
Fera ads FAQ
- How many ads is Fera running on Facebook and Instagram?
- As of Nov 2026, Fera has 152 active ads and 1,067 ads in total in the Meta Ad Library.
- What kind of ads does Fera run?
- Fera's active ads are 63% image (677), 36% video (390), 1% carousel (8).
- Who does Fera target with its ads?
- Based on the reach Meta reports for its ads, Fera reaches mostly men aged 25-34 in the United Kingdom.
- How often does Fera launch new ads?
- Fera has been advertising on Meta since Dec 2024. It launched 76 new ads in Oct 2026.
- What is Fera's most used ad headline?
- "Explore the collection now." — used on 534 ads.
- Where do Fera's ads send people?
- Most Fera ads link to feragb.com. The landing pages section above lists every destination by how many ads use it.
- Which brands advertise like Fera?
- Brands with similar ads include ASOS, Sweaty Betty, Abercrombie & Fitch, Gymshark, The Oodie.
- What hooks does Fera use in its ads?
- Fera's most-seen ads open with lines like "Built for early starts, late finishes, and everything in between.", "Fera is a lifestyle menswear brand that celebrates the countryside.", "50% off Shire Jackets.".
- Where can I watch Fera's video ads and commercials?
- This page lists Fera's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
- Where does this Fera ad data come from?
- From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.
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