How many ads is Boy Smells running on Facebook and Instagram?

As of Nov 2026, Boy Smells has 392 active ads and 395 ads in total in the Meta Ad Library.

What kind of ads does Boy Smells run?

Boy Smells's active ads are 59% image (237), 39% video (158), 2% carousel (8).

Who does Boy Smells target with its ads?

Based on the reach Meta reports for its ads, Boy Smells reaches mostly women aged 25-34 in the United States.

How often does Boy Smells launch new ads?

Boy Smells has been advertising on Meta since Aug 2023. It launched 27 new ads in Oct 2026.

What is Boy Smells's most used ad headline?

"Boy Smells" — used on 292 ads.

Where do Boy Smells's ads send people?

Most Boy Smells ads send traffic to boysmells.com. The landing pages section above lists every destination by how many ads use it.

Which brands advertise like Boy Smells?

Brands with similar ads include HexClad, MARIMEKKO, Infinity Hoop US, Zonli_home, Whiteout Survival.

What hooks does Boy Smells use in its ads?

Boy Smells's most-seen ads open with lines like "Something smells (almost) too good to be true and it’s not just me.", "The viral, p0ppers-inspired, Citrush collection is back in all its glory with a new addition: Citrush Gold layers golden amber, black musk…", "Sample the full Boy Smells spectrum.".

Where can I watch Boy Smells's video ads and commercials?

This page lists Boy Smells's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.

Where does this Boy Smells ad data come from?

From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

Boy Smells ads

Facebook & Instagram ad library

392 live nowboysmells.comUpdated Nov 2, 2026

Meta Ad Library Logo & colors

Boy Smells has run 395 Facebook and Instagram ads since Aug 2023, and 392 are live right now. Its active ads are 59% image, 39% video, 2% carousel, and 6 run as partnership ads with creators. They reach mostly women aged 25-34 in the United States. Most of them send traffic to boysmells.com. Across all ads, Meta reports about 364.7K reach.

Total ads: 395
Live now: 392
Video share: 39%
Partnership ads: 6
Top market: US
Advertising since: Aug 2023

395 ads · most seen first

Boy Smells ad hooks

The opening line of each of Boy Smells's most-seen video and image ads.

01Something smells (almost) too good to be true and it’s not just me.
02The viral, p0ppers-inspired, Citrush collection is back in all its glory with a new addition: Citrush Gold layers golden amber, black musk…
03Sample the full Boy Smells spectrum.
04With notes of bergamot, wet grass & sage, Herbaceous is a deep breath of fresh air for your space.
05Coco Hinoki feels like two worlds colliding.
06Coco Hinoki blends two best-sellers into one woody gourmand.
07Coco Cream is a creamy, dreamy gourmand available in perfume, candle & mist.
08Your fall favorites, all in one place.

Boy Smells ad headlines

Headline	Ads	Longest run
Boy Smells	292	1,169d
SPA SMELLS	70	249d
CERTIFIED CITRUSH	60	151d
SOLAR DRIP	59	273d
Visit Our Store	58	283d
Up to 50% Off Summer Favorites	58	123d
LUSCIOUS DUALITY	58	178d
EXPLORATORY SET	52	109d
SUMMER CLASSICS	51	109d
Playful & Gender Fluid	48	144d

Longest-running Boy Smells ad copy

Ad copy	Ads	Longest run
Tough + tender, cedar smoke piles on delicate orange peel + sweet juniper. Discover a world of dually noted scents. #ISmellBS	1	1,169d
New here? Get 15% OFF your first order! 💝 Subscribe now and be the first to know about our new launches, exclusive deals & more!	31	283d
Boy Smells NYC📍Our first-ever flagship pop-up is now open. Immerse yourself in our scent playground and peep into our multi-sensory worlds this weekend at 268 Elizabeth Street, NYC.	14	283d
Boy Smells NYC now open! 📍Stop by to peek, sniff, and slip into our signature scents and limited-edition holiday favorites. 268 Elizabeth St, NYC. 📺 We can’t wait to meet you IRL.	18	283d
Boy Smells has landed in NYC. Come visit our new showroom and find your signature scent. Open for a limited time only.	58	283d
Take a peek into our first-ever pop-up in NYC with opportunities to spritz, linger, and indulge in scent as self-expression. At the heart of our store is a peephole video installation where customers are invited to explore each fragrance…	16	283d
The world of Boy Smells is waiting for you 👀 Head to our first-ever flagship pop-up at 268 Elizabeth Street, NYC, to immerse yourself in our scent playground and to peep the multi-sensory worlds of five of our key scents. Swipe to…	10	283d
Solar Drip is the feel good, fresh citrus scent to escape with. Grab your new signature scent at boysmells.com.	53	273d
Introducing Solar Drip. The feel good, fresh citrus scent to escape with. Grab your new signature scent at boysmells.com.	18	273d
Relax & unwind with our NEW Spa Collection. Each scent is crafted to calm, restore & uplift you. Now available at Sephora.com.	11	256d

Boy Smells landing pages

https://boysmells.com/65 ads · 16%
https://boysmells.com/products/citrush-gold-perfume-50ml60 ads · 15%
https://boysmells.com/products/coco-hinoki-perfume-50ml27 ads · 7%
https://boysmells.com/collections/spa-smells16 ads · 4%
https://boysmells.com/collections/last-chance-sale15 ads · 4%
https://boysmells.com/collections/vanilla-mace12 ads · 3%
https://boysmells.com/products/cowboy-kush-candle-magnum-27oz?utm_content=Facebook_UA&utm_source=facebook&variant=3929985839929910 ads · 3%
https://www.sephora.com/product/coco-hinoki-eau-de-parfum-P522044?skuId=2956621&icid2=products%20grid:p522044:product10 ads · 3%
https://boysmells.com/collections/eau-de-parfum/products/citrush-perfume-50ml9 ads · 2%
https://boysmells.com/products/solar-drip-perfume-50ml9 ads · 2%

Boy Smells new ads per month

Oct 202627
Sep 202687
Aug 20269
Jul 202651
Jun 2026153
May 202623
Apr 202612
Mar 202611
Feb 20269
Jan 202611
Feb 20241
Aug 20231

Boy Smells ads FAQ

How many ads is Boy Smells running on Facebook and Instagram?: As of Nov 2026, Boy Smells has 392 active ads and 395 ads in total in the Meta Ad Library.
What kind of ads does Boy Smells run?: Boy Smells's active ads are 59% image (237), 39% video (158), 2% carousel (8).
Who does Boy Smells target with its ads?: Based on the reach Meta reports for its ads, Boy Smells reaches mostly women aged 25-34 in the United States.
How often does Boy Smells launch new ads?: Boy Smells has been advertising on Meta since Aug 2023. It launched 27 new ads in Oct 2026.
What is Boy Smells's most used ad headline?: "Boy Smells" — used on 292 ads.
Where do Boy Smells's ads send people?: Most Boy Smells ads send traffic to boysmells.com. The landing pages section above lists every destination by how many ads use it.
Which brands advertise like Boy Smells?: Brands with similar ads include HexClad, MARIMEKKO, Infinity Hoop US, Zonli_home, Whiteout Survival.
What hooks does Boy Smells use in its ads?: Boy Smells's most-seen ads open with lines like "Something smells (almost) too good to be true and it’s not just me.", "The viral, p0ppers-inspired, Citrush collection is back in all its glory with a new addition: Citrush Gold layers golden amber, black musk…", "Sample the full Boy Smells spectrum.".
Where can I watch Boy Smells's video ads and commercials?: This page lists Boy Smells's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
Where does this Boy Smells ad data come from?: From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

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