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Which? image ad

See all Which? ads →

Jul 3, 2026

Our pensions calculator gives you the power to work out when you’ll have enough money in the pot to say a polite farewell to ...

Ad preview

which.co.uk

The power in you

Reach

986.4K

Est. spend

$14.8K

Ran for

82d

Format

dco

Platforms

Rank History

▲+1712 since last

9 snapshots · lower is better

Oct 29, 2026

Rank #7

Current

#7

Best

#4Jul 3

30-day

▲1566

Days Running

—

Audience

Women59%Men39%Unknown2%

United Kingdom 100%

Peak age 55-64 (80%)

Details

Started: 9 Feb 2026
Ended: 2 May 2026

Creative read

Audience CalloutStudio ProductionProblem AwareCuriosityHopeSatisfactionComfort & Ease

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‘Safety is our top priority.’ That's what the tech giants keep telling us. The reality? Major online marketplaces like Amazon are failing to stop dangerous products from ending up in your online shopping basket. And they won’t stop unless they are legally forced to. @andy.burnham: You have a once-in-a-generation opportunity to stand up to them and end this. The UK’s new product safety rules must: ✅Stop online platforms profiting from the sale of dangerous goods. ✅Make tech giants legally responsible for ensuring the safety of products they sell. ✅Give heavy fines to companies that break the law.4.6M reach

We believe Apple has been ripping people off since 2018 with overpriced iCloud fees. If we’re successful, we think around 40 million UK consumers could be eligible for up to £77 compensation. Find out here if you're one of them.2.2M reach

Find out if you're eligible1.9M reach

The power in you1.5M reach

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