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Boxfresh image ad

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Oct 16, 2026

Boxfresh Graduate Script Hoodie – Grey Heavyweight FleeceS

Ad preview

boxfresh.world

Boxfresh Graduate Script Hoodie – Grey Heavyweight FleeceS

Born in London in 1989, Boxfresh helped shape British streetwear. Reintroduced through limited-run collections, reworked classics and special projects.

Reach

134.7K

Est. spend

$2K

Running

115d

Format

dpa

Platforms

Audience

Men92%Women6%Unknown2%

United Kingdom 100%

Peak age 25-34 (36%)

Details

Started: 9 Jul 2026

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‘LIVITY’: A SHORT FILM DIRECTED BY TYRUS KANE IN COLLABORATION WITH SAIYA THOMAS FOR BOXFRESH Shot across East London with filmmaker Saiya Thomas, the film traces the people, places and rituals that define Tyrus's world. Moving between family archives, neighbourhood landmarks, sound system culture and everyday encounters, it offers an intimate portrait of a life shaped by community, heritage and shared experience. Rather than documenting a moment, Livity captures a way of living. A reflection on the values, relationships and cultural traditions that continue to inform Tyrus's creative practice, and the London that Boxfresh has always belonged to.351.1K reach

BOXFRESH WORLDWIDE - 2026228.8K reach

‘LIVITY’: A SHORT FILM DIRECTED BY TYRUS KANE IN COLLABORATION WITH SAIYA THOMAS FOR BOXFRESH Shot across East London with filmmaker Saiya Thomas, the film traces the people, places and rituals that define Tyrus's world. Moving between family archives, neighbourhood landmarks, sound system culture and everyday encounters, it offers an intimate portrait of a life shaped by community, heritage and shared experience. Rather than documenting a moment, Livity captures a way of living. A reflection on the values, relationships and cultural traditions that continue to inform Tyrus's creative practice, and the London that Boxfresh has always belonged to.206K reach

BOXFRESH Original British Streetwear Boxfresh returns with a new collection. Founded in London in 1989, Boxfresh emerged from a golden era of British style, shaped by the art, design, music and attitude of a city at the height of its creative powers. Rooted in the energy of that time, the brand helped define the language of UK streetwear for years to come.122.1K reach

‘Livity’: A short film directed by Tyrus Kane for Boxfresh. Shot across East London with filmmaker Saiyah Thomas, the film traces the people, places and rituals that define Tyrus's world. Moving between family archives, neighbourhood landmarks, sound system culture and everyday encounters, it offers an intimate portrait of a life shaped by community, heritage and shared experience. Rather than documenting a moment, Livity captures a way of living. A reflection on the values, relationships and cultural traditions that continue to inform Tyrus's creative practice, and the London that Boxfresh has always belonged to.121.3K reach

‘LIVITY’: A SHORT FILM DIRECTED BY TYRUS KANE IN COLLABORATION WITH SAIYA THOMAS FOR BOXFRESH Shot across East London with filmmaker Saiya Thomas, the film traces the people, places and rituals that define Tyrus's world. Moving between family archives, neighbourhood landmarks, sound system culture and everyday encounters, it offers an intimate portrait of a life shaped by community, heritage and shared experience. Rather than documenting a moment, Livity captures a way of living. A reflection on the values, relationships and cultural traditions that continue to inform Tyrus's creative practice, and the London that Boxfresh has always belonged to.121.1K reach

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