Snapchat ads
Facebook & Instagram ad librarySnapchat has run 203 Facebook and Instagram ads since Jan 2025, and 73 are live right now. Its active ads are 73% video, 27% image. They reach mostly men aged 25-34 in the United States. Most of them send traffic to instagram.com. Across all ads, Meta reports about 7.2M reach.
- Total ads
- 203
- Live now
- 73
- Video share
- 73%
- Top market
- US
- Advertising since
- Jan 2025
Dynamic419dSay it in a Snap
Freshers 2025. Made on Snapchat.
Download · snapchat.com
Dynamic419dSay it in a Snap
Freshers 2025. Made on Snapchat.
Download · snapchat.com
Dynamic395dSay it in a Snap
Freshers 2025. Made on Snapchat.
Download · snapchat.com
Dynamic395dSay it in a Snap
Freshers 2025. Made on Snapchat.
Download · snapchat.com
Dynamic395dSay it in a Snap
Freshers 2025. Made on Snapchat.
Download · snapchat.com
Dynamic419dSay it in a Snap
Freshers 2025. Made on Snapchat.
Download · snapchat.com
Dynamic419dSay it in a Snap
Freshers 2025. Made on Snapchat.
Download · snapchat.com
Image298dDownload Lens Studio for free
Reach the millions of Snapchatters who engage with AR every day.
Download · ar.snap.com
Image298dDownload Lens Studio for free
Reach the millions of Snapchatters who engage with AR every day.
Download · ar.snap.com
Image668dDownload Lens Studio for free
Reach the millions of Snapchatters who engage with AR every day.
Download · ar.snap.com
Image668dDownload Lens Studio for free
Reach the millions of Snapchatters who engage with AR every day.
Download · ar.snap.com
Video164dno greater feeling than this!
Visit Instagram profile · instagram.com
Video181d🌊☀️
Visit Instagram profile · instagram.com
Dynamic402dSay it in a Snap
Freshers 2025. Made on Snapchat.
Download · snapchat.com
Image668dDownload Lens Studio for free
Reach the millions of Snapchatters who engage with AR every day.
Download · ar.snap.com
Video74d@harryjowsey popped in to the Gimme Lore studio and spilled all of the lore 🤭 Make sure you check out the full episode - out now on our YouTube!
Visit Instagram profile · instagram.com
Image668dDownload Lens Studio for free
Reach the millions of Snapchatters who engage with AR every day.
Download · ar.snap.com
Video186da winner in our book too 💛
Visit Instagram profile · instagram.com
Dynamic276dDownload Lens Studio for free
Reach the millions of Snapchatters who engage with AR every day.
Download · ar.snap.com
Dynamic668dGet Rewarded for Your Creativity
The Lens Creator Rewards Program celebrates creativity by providing monetary rewards to creators who make high-performing Lenses on Snapchat.
Download · ar.snap.com
Dynamic298dGet Rewarded for Your Creativity
The Lens Creator Rewards Program celebrates creativity by providing monetary rewards to creators who make high-performing Lenses on Snapchat.
Download · ar.snap.com
Dynamic300dJoin the Games Lensathon today!
Build AR games in Lens Studio for a chance to win a piece of a $30,000 prize pool across four categories—2D, 3D, Turn-Based, and Longform!
Learn More · snapgames.devpost.com
Image668dDownload Lens Studio for free
Reach the millions of Snapchatters who engage with AR every day.
Download · ar.snap.com
Image298dDownload Lens Studio for free
Reach the millions of Snapchatters who engage with AR every day.
Download · ar.snap.com
Snapchat ad hooks
The opening line of each of Snapchat's most-seen video and image ads.
- 01Freshers 2025.
- 02Reach the millions of Snapchatters who engage with AR every day.
- 03no greater feeling than this!
- 04@harryjowsey popped in to the Gimme Lore studio and spilled all of the lore
- 05a winner in our book too
- 06The Lens Creator Rewards Program celebrates creativity by providing monetary rewards to creators who make high-performing Lenses on…
- 07Build AR games in Lens Studio for a chance to win a piece of a $30,000 prize pool across four categories—2D, 3D, Turn-Based, and Longform!
Snapchat ad headlines
| Headline | Ads | Longest run |
|---|---|---|
| Computing Made Human | 63 | 138d |
| Win BIG on Snapchat! | 35 | 54d |
| Download Lens Studio for free | 20 | 497d |
| Get Rewarded for Your Creation | 19 | 68d |
| Say it in a Snap | 16 | 28d |
| Get Rewarded for Your Creativity | 14 | 498d |
| Get Paid for Your Lenses | 12 | 68d |
| Create Snapchat Lenses | 9 | 68d |
| Create Snapchat Games | 8 | 68d |
| Join the Games Lensathon today! | 3 | 28d |
Longest-running Snapchat ad copy
| Ad copy | Ads | Longest run |
|---|---|---|
| The Lens Creator Rewards Program celebrates creativity by providing monetary rewards to creators who make high-performing Lenses on Snapchat. | 14 | 498d |
| Reach the millions of Snapchatters who engage with AR every day. | 20 | 497d |
| See inspiration through a new Lens with SPECS @imogenheap | 8 | 138d |
| See your next move through a new Lens with SPECS @jimmybutler | 8 | 138d |
| See the world through a new Lens with SPECS @hoooooyeony | 8 | 138d |
| See creativity through a new Lens with SPECS @jackharlow | 10 | 138d |
| See stories through a new Lens with SPECS @kaiagerber | 8 | 138d |
| See your world through a new Lens with SPECS, augmented reality glasses that make computing more human. Pre-order now. | 21 | 131d |
| Make Snapchat Lenses without coding, 3D tools, or design experience. | 9 | 68d |
| Create Snapchat Lenses in minutes with Easy Lens by Snapchat. | 12 | 68d |
Snapchat landing pages
- http://instagram.com/snapchat69 ads · 34%
- http://itunes.apple.com/app/id674242162742 ads · 21%
- https://instagram.com/snapchat18 ads · 9%
- https://www.snapchat.com/download8 ads · 4%
- https://www.specs.com/?utm_source=instagram&utm_medium=paid_social&utm_campaign=specs_launch_2026&utm_term=video&utm_content=visionaries_all6 ads · 3%
- https://ar.snap.com/lens-creator-rewards?utm_source=Meta&utm_medium=PAIDPLATFORM&utm_campaign=LensStudio_Conversions_P0_Desktop&utm_term=LAL_LSDownloaders&utm_content=Static_Ghost_A2 ads · 1%
- https://ar.snap.com/lens-studio-dl?utm_source=Meta&utm_medium=PAIDPLATFORM&utm_campaign=LensStudio_Conversions_P0_Desktop&utm_term=LAL_LSDownloaders&utm_content=Static_Bitmoji_22 ads · 1%
- https://ar.snap.com/lens-studio-dl?utm_source=Meta&utm_medium=PAIDPLATFORM&utm_campaign=LensStudio_Conversions_P0_Desktop&utm_term=LAL_LSDownloaders&utm_content=Static_Bitmoji_42 ads · 1%
- https://ar.snap.com/lens-studio-dl?utm_source=Meta&utm_medium=PAIDPLATFORM&utm_campaign=LensStudio_Conversions_P0_Desktop&utm_term=LAL_LSDownloaders&utm_content=Static_BitmojiDesktop_B2 ads · 1%
- https://ar.snap.com/lens-studio-dl?utm_source=Meta&utm_medium=PAIDPLATFORM&utm_campaign=LensStudio_Conversions_P0_Desktop&utm_term=LAL_LSDownloaders&utm_content=Static_Hummingbird_B2 ads · 1%
Snapchat new ads per month
- Oct 20264
- Sep 20266
- Aug 202650
- Jul 202612
- Jun 202630
- May 202643
- Apr 202613
- Mar 20262
- Feb 20262
- Jan 202612
- Dec 20252
- Nov 20252
Snapchat ads FAQ
- How many ads is Snapchat running on Facebook and Instagram?
- As of Nov 2026, Snapchat has 73 active ads and 203 ads in total in the Meta Ad Library.
- What kind of ads does Snapchat run?
- Snapchat's active ads are 73% video (149), 27% image (54).
- Who does Snapchat target with its ads?
- Based on the reach Meta reports for its ads, Snapchat reaches mostly men aged 25-34 in the United States.
- How often does Snapchat launch new ads?
- Snapchat has been advertising on Meta since Jan 2025. It launched 4 new ads in Oct 2026.
- What is Snapchat's most used ad headline?
- "Computing Made Human" — used on 63 ads.
- Where do Snapchat's ads send people?
- Most Snapchat ads link to instagram.com. The landing pages section above lists every destination by how many ads use it.
- Which brands advertise like Snapchat?
- Brands with similar ads include Vinted, Canva, Emma, Popsa, Royal Match.
- What hooks does Snapchat use in its ads?
- Snapchat's most-seen ads open with lines like "Freshers 2025.", "Reach the millions of Snapchatters who engage with AR every day.", "no greater feeling than this!".
- Where can I watch Snapchat's video ads and commercials?
- This page lists Snapchat's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
- Where does this Snapchat ad data come from?
- From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.
AdManage
Research 13.6M+ ads from 39,000+ brands. Launch your own 10x faster.
Save winning ads to boards, then bulk-launch your versions to Meta, TikTok and 13 more channels.
13.6M+ ads · 39,000+ brands
Research and launch 10x faster with AdManage
