How many ads is PATTERN running on Facebook and Instagram?

As of Nov 2026, PATTERN has 518 active ads and 759 ads in total in the Meta Ad Library.

What kind of ads does PATTERN run?

PATTERN's active ads are 59% image (433), 41% video (297).

Who does PATTERN target with its ads?

Based on the reach Meta reports for its ads, PATTERN reaches people mostly in the United States.

How often does PATTERN launch new ads?

PATTERN has been advertising on Meta since May 2026. It launched 41 new ads in Oct 2026.

What is PATTERN's most used ad headline?

"Buy 2, Get 1 Free Sitewide*" — used on 322 ads.

Where do PATTERN's ads send people?

Most PATTERN ads link to patternbeauty.com. The landing pages section above lists every destination by how many ads use it.

Which brands advertise like PATTERN?

Brands with similar ads include Boots UK, L'Oréal Paris, MedExpress, LOOKFANTASTIC (21631697312), Purdy & Figg.

What hooks does PATTERN use in its ads?

PATTERN's most-seen ads open with lines like "Achieve 3X more moisture with our crunch-free Curl Mousse.", "Curls, defined.", "You don't have to settle for "one-size-fits-all" formulas.".

Where can I watch PATTERN's video ads and commercials?

This page lists PATTERN's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.

Where does this PATTERN ad data come from?

From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

PATTERN ads

Facebook & Instagram ad library

518 live nowpatternbeauty.comUpdated Nov 1, 2026

Meta Ad Library Logo & colors Analyze in AdManage

PATTERN has run 759 Facebook and Instagram ads since May 2026, and 518 are live right now. Its active ads are 59% image, 41% video, and 34 run as partnership ads with creators. Their reach is mostly in the United States. Most of them send traffic to patternbeauty.com.

Total ads: 759
Live now: 518
Video share: 41%
Partnership ads: 34
Top market: US
Advertising since: May 2026

759 ads · most seen first

PATTERN ad hooks

The opening line of each of PATTERN's most-seen video and image ads.

01Achieve 3X more moisture with our crunch-free Curl Mousse.
02Curls, defined.
03You don't have to settle for "one-size-fits-all" formulas.
04Use it on wash day.
05Super hydration.
06Make your curl routine more rewarding.
07Glow from head to toe✨ Stock up on your PATTERN hair & body faves.
08Glow from head to toe ✨ Stock up on your PATTERN hair & body faves.

PATTERN ad headlines

Headline	Ads	Longest run
Buy 2, Get 1 Free Sitewide*	322	123d
20% OFF Community Sale	107	6d
For Wash & Gos That Actually Last	98	109d
Big Results, Mini Sizes	95	123d
Curl Mousse: 3X The Moisture, 3X The Smooth	83	138d
Bestselling Curl Care	77	130d
Silky Results... Effortlessly.	61	79d
Try 2 Minis for $20	54	116d
Fewer Passes. Silky Results.	53	46d
Heavy Conditioner	48	130d

Longest-running PATTERN ad copy

Ad copy	Ads	Longest run
One New Scent. Three Styling Favorites. 💧 Meet PATTERN Beauty’s NEW scent, Indigo Rain — inspired by the first rainfall + infused into styling essentials that moisturize, shape + hold curls with ease. Subtle notes of Blue Chamomile +…	5	148d
Stop guessing your way through wash day. Take PATTERN’s Conditioner Quiz to find the formula that fits your curls, coils, & tight textures.	38	140d
Achieve 3X more moisture with our crunch-free Curl Mousse. 💛 Define your curls, add weightless volume & shine effortlessly! Available in two scents.	70	138d
Achieve 3X more moisture with our lightweight Curl Mousse. ✨ Our one-step formula is perfect for curls, coils & tight textures — adding weightless volume & shine!	4	135d
You don't have to settle for "one-size-fits-all" formulas. PATTERN Beauty's range of formulas are made for curls that crave rich hydration, soft definition & styles that move with you. Mix, match & cocktail to find your personal routine.	77	130d
Stock up on your PATTERN faves! 💛 Buy 1, Get 1 50% OFF* for a limited time. Keep those curls poppin' with hair care made exclusively for curls, coils & tight textures! Exclusions apply.	12	130d
Pick any 3 PATTERN Packettes for $12 + FREE shipping.* Small sizes, big curl energy - hydrate, define & go. 💛	14	129d
Sample your next curl routine 💛 2 PATTERN Minis for just $10 each + FREE shipping.* Try something new!	2	126d
Define your curls without the crunch! 💛 Get soft, bouncy curls with 4x the definition & 6x the shine — all in a silicone-free, color-safe formula.	12	123d
Discover new favorites for your curly & coily hair needs. Say goodbye to tangles & breakage - nourish your curls with PATTERN products by Tracee Ellis Ross. 🌟	17	123d

PATTERN landing pages

https://patternbeauty.com/pages/general-sale177 ads · 23%
https://patternbeauty.com/apps/bundles/bundle/13985351 ads · 7%
https://patternbeauty.com/products/flat-iron43 ads · 6%
https://patternbeauty.com/products/leave-in40 ads · 5%
https://patternbeauty.com/products/moisture-milk39 ads · 5%
https://patternbeauty.com/products/curl-mousse29 ads · 4%
https://patternbeauty.com/collections/shop-all28 ads · 4%
https://patternbeauty.com/collections/bestsellers25 ads · 3%
https://patternbeauty.com/pages/solo-traveling20 ads · 3%
https://patternbeauty.com/collections/bestsellers?pbk=6dad647d-e8a5-4c78-a527-94cc7659179019 ads · 3%

PATTERN new ads per month

Oct 202641
Sep 2026108
Aug 2026124
Jul 2026280
Jun 2026113
May 202693

PATTERN ads FAQ

How many ads is PATTERN running on Facebook and Instagram?: As of Nov 2026, PATTERN has 518 active ads and 759 ads in total in the Meta Ad Library.
What kind of ads does PATTERN run?: PATTERN's active ads are 59% image (433), 41% video (297).
Who does PATTERN target with its ads?: Based on the reach Meta reports for its ads, PATTERN reaches people mostly in the United States.
How often does PATTERN launch new ads?: PATTERN has been advertising on Meta since May 2026. It launched 41 new ads in Oct 2026.
What is PATTERN's most used ad headline?: "Buy 2, Get 1 Free Sitewide*" — used on 322 ads.
Where do PATTERN's ads send people?: Most PATTERN ads link to patternbeauty.com. The landing pages section above lists every destination by how many ads use it.
Which brands advertise like PATTERN?: Brands with similar ads include Boots UK, L'Oréal Paris, MedExpress, LOOKFANTASTIC (21631697312), Purdy & Figg.
What hooks does PATTERN use in its ads?: PATTERN's most-seen ads open with lines like "Achieve 3X more moisture with our crunch-free Curl Mousse.", "Curls, defined.", "You don't have to settle for "one-size-fits-all" formulas.".
Where can I watch PATTERN's video ads and commercials?: This page lists PATTERN's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
Where does this PATTERN ad data come from?: From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

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