How many ads is Boots UK running on Facebook and Instagram?

As of Oct 2026, Boots UK has 1,215 active ads and 1,817 ads in total in the Meta Ad Library.

What kind of ads does Boots UK run?

Boots UK's active ads are 53% image (981), 45% video (836), 2% carousel (28).

Who does Boots UK target with its ads?

Based on the reach Meta reports for its ads, Boots UK reaches mostly women aged 35-44 in the United Kingdom.

How often does Boots UK launch new ads?

Boots UK has been advertising on Meta since Aug 2023. It launched 995 new ads in Oct 2026.

What is Boots UK's most used ad headline?

"GIVE IT SOME SKIN CONFIDENCE" — used on 925 ads.

Where do Boots UK's ads send people?

Most Boots UK ads link to boots.com. The landing pages section above lists every destination by how many ads use it.

Which brands advertise like Boots UK?

Brands with similar ads include Boots Opticians, The Ordinary, Deliveroo, Skin + Me, Theinkeylist.

What hooks does Boots UK use in its ads?

Boots UK's most-seen ads open with lines like "Shop Kérastase Chronologiste at Boots.", "Unwrap joy this season with Estée Lauder’s Blockbuster gift set.", "Gift Happily Ever After with Boots this Christmas".

Where can I watch Boots UK's video ads and commercials?

This page lists Boots UK's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.

Where does this Boots UK ad data come from?

From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

Boots UK ads

Facebook & Instagram ad library

1,215 live nowboots.comUpdated Oct 31, 2026

Meta Ad Library Logo & colors Analyze in AdManage

Boots UK has run 1,817 Facebook and Instagram ads since Aug 2023, and 1,215 are live right now. Its active ads are 53% image, 45% video, 2% carousel, and 38 run as partnership ads with creators. They reach mostly women aged 35-44 in the United Kingdom. Most of them send traffic to boots.com. Across all ads, Meta reports about 1.3B reach.

Total ads: 1,817
Live now: 1,215
Video share: 45%
Partnership ads: 38
Top market: UK
Advertising since: Aug 2023

1,817 ads · most seen first

Boots UK ad hooks

The opening line of each of Boots UK's most-seen video and image ads.

01Shop Kérastase Chronologiste at Boots.
02Unwrap joy this season with Estée Lauder’s Blockbuster gift set.
03Gift Happily Ever After with Boots this Christmas
04Ready to Boost your Wellbeing?
05Save 50% across Neutrogena Retinol Boost!
06NEW Aveeno Repairing Ointment
07From skincare to wellness, let’s keep you glowing with expert advice and the trusted products.
08WIN a Football Coaching session at Ella Toone AT7 Academy.

Boots UK ad headlines

Headline	Ads	Longest run
GIVE IT SOME SKIN CONFIDENCE	925	29d
BOSS Bottled Beyond	769	11d
Discover BOSS The Scent For Her	387	11d
Discover New TRESemmé Professional	308	29d
PERFECT AS I AM	240	11d
Discover Dove Body Wash	192	10d
BOSS Bottled	180	11d
Try the UK's #1 prestige foundation 🤎	160	30d
Discover Professional Haircare at Boots	126	38d
DID YOU KNOW? MENOPAUSE EDITION PT1.	105	33d

Longest-running Boots UK ad copy

Ad copy	Ads	Longest run
Discover Maybelline Sky High mascara, UK's No 1* mascara for lashes outta this world! *©2022 NielsenIQ data, value and units, Cosmetics, Eye Mascara category (client defined), 52 w/e 08/10/22 in United Kingdom (GB+NI) Total Coverage	1	1,167d
Collect with confidence. Every single time. Now you can stay on top of all your prescriptions with delivery options designed around you.	1	732d
Stock up on your Liz Earle favourites, available now at Boots.	4	425d
Discover NEW beauty at Boots. Be ready for the Beauty of British summer	2	150d
We know what you need when summer doesn’t go to plan. Be ready for the beauty of British summer	4	137d
Consultation available for a new way to manage weight loss. We’re here to support you every step of the way. ✅ Experienced clinicians ✅ Convenient and confidential ✅ No appointment needed ✅ Fast, discreet delivery or pick-up in store…	2	115d
A new way to manage weight loss is on the way. Sign up to stay in the know.	6	115d
Full-spectrum support to help you reach and stick to your weight loss goals. ✅ Experienced clinicians ✅ Convenient and confidential ✅ No appointment needed ✅ Fast, discreet delivery or pick-up in store *Access to treatment is subject to…	3	103d
Support at every step of your weight loss journey to help you stay on track, online and in-store. ✅ Experienced clinicians ✅ Convenient and confidential ✅ No appointment needed ✅ Fast, discreet delivery or pick-up in store *Access to…	3	103d
Get prepared for Summer with Boots and save 10% on Soltan with Price Advantage 👏	10	98d

Boots UK landing pages

https://www.boots.com/estee-lauder-double-wear-longwear-matte-foundation-spf-10-30ml-10373251?utm_source=buk-fbig&utm_medium=beauty&utm_campaign=a360&utm_term=estee lauder121 ads · 7%
https://www.boots.com/sitesearch?searchTerm=Dove+450ml&utm_source=buk-fbig&utm_medium=toiletries&utm_campaign=a360&utm_term=dove96 ads · 5%
https://www.boots.com/beauty/skincare/skincare-all-skincare?criteria.brand=L'Oreal---La+Roche+Posay---Garnier&utm_source=buk-fbig&utm_medium=skincare&utm_campaign=a360&utm_term=autumn-partner82 ads · 5%
https://www.boots.com/sitesearch?searchTerm=TRESemme+Hydra+Molecular&utm_source=buk-fbig&utm_medium=haircare&utm_campaign=a360&utm_term=tresemme80 ads · 4%
https://www.boots.com/sitesearch?searchTerm=TRESemme+Curl+Activator&utm_source=buk-fbig&utm_medium=haircare&utm_campaign=a360&utm_term=tresemme72 ads · 4%
https://www.boots.com/loreal-paris-revitalift-filler-serum-30ml-10274580?utm_source=buk-fbig&utm_medium=skincare &utm_campaign=a360&utm_term=lorealoap68 ads · 4%
https://www.boots.com/hugo-boss-/hugo-boss-all?utm_source=buk-fbig&utm_medium=fragrance&utm_campaign=a360&utm_term=hugoboss57 ads · 3%
https://www.boots.com/sitesearch?searchTerm=armani+stronger+with+you&utm_source=buk-fbig&utm_medium=fragrance&utm_campaign=a360&utm_term=armani50 ads · 3%
https://www.boots.com/loreal-event-6?&utm_source=buk-fbig&utm_medium=haircare&utm_campaign=a360&utm_term=lorealppd49 ads · 3%
https://fb.com/canvas_doc/107995313492239042 ads · 2%

Boots UK new ads per month

Oct 2026995
Sep 2026235
Aug 202672
Jul 202621
Jun 202629
May 202626
Apr 202626
Mar 202648
Feb 202652
Jan 202640
Dec 202562
Nov 202541

Boots UK ads FAQ

How many ads is Boots UK running on Facebook and Instagram?: As of Oct 2026, Boots UK has 1,215 active ads and 1,817 ads in total in the Meta Ad Library.
What kind of ads does Boots UK run?: Boots UK's active ads are 53% image (981), 45% video (836), 2% carousel (28).
Who does Boots UK target with its ads?: Based on the reach Meta reports for its ads, Boots UK reaches mostly women aged 35-44 in the United Kingdom.
How often does Boots UK launch new ads?: Boots UK has been advertising on Meta since Aug 2023. It launched 995 new ads in Oct 2026.
What is Boots UK's most used ad headline?: "GIVE IT SOME SKIN CONFIDENCE" — used on 925 ads.
Where do Boots UK's ads send people?: Most Boots UK ads link to boots.com. The landing pages section above lists every destination by how many ads use it.
Which brands advertise like Boots UK?: Brands with similar ads include Boots Opticians, The Ordinary, Deliveroo, Skin + Me, Theinkeylist.
What hooks does Boots UK use in its ads?: Boots UK's most-seen ads open with lines like "Shop Kérastase Chronologiste at Boots.", "Unwrap joy this season with Estée Lauder’s Blockbuster gift set.", "Gift Happily Ever After with Boots this Christmas".
Where can I watch Boots UK's video ads and commercials?: This page lists Boots UK's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
Where does this Boots UK ad data come from?: From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

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