How many ads is Ibotta running on Facebook and Instagram?

As of Nov 2026, Ibotta has 503 active ads and 806 ads in total in the Meta Ad Library.

What kind of ads does Ibotta run?

Ibotta's active ads are 63% image (508), 36% video (287), 1% carousel (12).

Who does Ibotta target with its ads?

Based on the reach Meta reports for its ads, Ibotta reaches people mostly in the United States.

How often does Ibotta launch new ads?

Ibotta has been advertising on Meta since May 2023. It launched 72 new ads in Oct 2026.

What is Ibotta's most used ad headline?

"More ways to save are here" — used on 271 ads.

Where do Ibotta's ads send people?

Most Ibotta ads link to play.google.com. The landing pages section above lists every destination by how many ads use it.

Which brands advertise like Ibotta?

Brands with similar ads include Vinted, Canva, Emma, Popsa, Royal Match.

What hooks does Ibotta use in its ads?

Ibotta's most-seen ads open with lines like "Ibotta just added games.", "You already earn cash back shopping, now earn it playing games too, right in the Ibotta app.", "Unleash your creativity, without breaking the bank.".

Where can I watch Ibotta's video ads and commercials?

This page lists Ibotta's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.

Where does this Ibotta ad data come from?

From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

Ibotta ads

Facebook & Instagram ad library

503 live nowplay.google.comUpdated Nov 1, 2026

Meta Ad Library Logo & colors Analyze in AdManage

Ibotta has run 806 Facebook and Instagram ads since May 2023, and 503 are live right now. Its active ads are 63% image, 36% video, 1% carousel, and 3 run as partnership ads with creators. Their reach is mostly in the United States. Most of them send traffic to play.google.com.

Total ads: 806
Live now: 503
Video share: 36%
Partnership ads: 3
Top market: US
Advertising since: May 2023

806 ads · most seen first

Ibotta ad hooks

The opening line of each of Ibotta's most-seen video and image ads.

01Ibotta just added games.
02You already earn cash back shopping, now earn it playing games too, right in the Ibotta app.
03Unleash your creativity, without breaking the bank.
04$4 a gallon?
05Ibotta has more cash back offers than ever.
06Real cash back, not points, with Ibotta.

Ibotta ad headlines

Headline	Ads	Longest run
More ways to save are here	271	180d
Real cash, no confusing points	246	515d
Deals on everything you buy	131	180d
Your receipts = cash	114	159d
Your wallet's best friend	95	121d
Turn routine into real cash	69	45d
Celebrate more, spend less	59	63d
Ready to save on groceries?	52	180d
Shop, play, and earn	50	40d
Effortless savings, real money	50	138d

Longest-running Ibotta ad copy

Ad copy	Ads	Longest run
Earn cash back just by scanning your receipt. Download the free app today.	224	515d
Ibotta takes the work out of getting cash back every time you shop. Start earning today!	2	515d
Ibotta puts real money back in your pocket for groceries and more so you can win each trip	32	236d
No dejes que el frío congele tu cartera. Usa la app para obtener cashback en tus básicos	16	236d
Spring cleaning without breaking the bank. Download Ibotta and start saving now.	8	236d
Ibotta LiveLift™ delivered, providing a 63% decrease in consumer purchase cycle in just 18 days.	16	217d
Everyday essentials are cheaper with cash back on the free Ibotta app. Download today.	9	202d
Limpia tu casa sin gastar de más. Descarga Ibotta y comienza a ahorrar ahora.	5	183d
Ibotta makes saving simple. Find deals on groceries and everyday needs. Get your cash back	51	180d
Ibotta has more cash back offers than ever. See what's new and start saving.	209	180d

Ibotta landing pages

http://play.google.com/store/apps/details?id=com.ibotta.android392 ads · 49%
http://itunes.apple.com/app/id559887125335 ads · 42%
https://l.facebook.com/l.php?u=http%3A%2F%2Fplay.google.com%2Fstore%2Fapps%2Fdetails%3Fid%3Dcom.ibotta.android&h=AT066b8NS9VLZI83PhvZ2SSTduNmTCMkBwEr2ksoWPkX3bM4W5gxZ1Q_WYzlLRboZceoWyUeH768p5tDJieUjADiza8Us8WuP0CZ-5fxPX6SnybQlWh4aO9daLddQjSyqulFFkx9dwToEA11 ads · 1%
https://ipn.ibotta.com/resource-hub/liquid-death-case-study?utm_campaign=27883008-liquid-death-case-study-2025&utm_source=facebook&utm_medium=b2b_facebook_retargeting&utm_term=liquid-death-case-study-2025-90-day-web-visitors_nov.2025&utm_content=liquid-death-2025-static4 ads · 1%
https://l.facebook.com/l.php?u=http%3A%2F%2Fplay.google.com%2Fstore%2Fapps%2Fdetails%3Fid%3Dcom.ibotta.android&h=AT3SJbV0lO7sNgXMzAwaZvxNtm5L1l28_jO8rOgT5czhiKRiu2MVjyUNQVCE2rT50XbMoMOOae0Q6LXxL_nu2mid_VPA0c9nz1C-tPftkKpu1EAU5L1IYCXcQhwf10OdxqW9J4BZ3ery2g4 ads · 1%
https://ipn.ibotta.com/resource-hub/liquid-death-case-study?utm_campaign=27883008-liquid-death-case-study-2025&utm_source=facebook&utm_medium=b2b_facebook_retargeting&utm_term=liquid-death-2025-video-30s-square&utm_content=square-and-horizontal-v23 ads · 0%
https://ipn.ibotta.com/resource-hub/state-of-spend-2026?utm_campaign=36330672-state-of-spend-2026&utm_source=facebook&utm_medium=b2b_facebook_retargeting&utm_term=2026-state-of-spend_90-day-web-vistors&utm_content=2026-state-of-spend-static3 ads · 0%
https://l.facebook.com/l.php?u=http%3A%2F%2Fitunes.apple.com%2Fapp%2Fid559887125&h=AT3SJbV0lO7sNgXMzAwaZvxNtm5L1l28_jO8rOgT5czhiKRiu2MVjyUNQVCE2rT50XbMoMOOae0Q6LXxL_nu2mid_VPA0c9nz1C-tPftkKpu1EAU5L1IYCXcQhwf10OdxqW9J4BZ3ery2g3 ads · 0%
https://ipn.ibotta.com/leverage-the-ipn-for-your-brand?utm_campaign=gm-abm-catchall&utm_source=facebook&utm_medium=b2b_facebook_retargeting&utm_term=gm-catchall-2026&utm_content=apparel2 ads · 0%
https://ipn.ibotta.com/leverage-the-ipn-for-your-brand?utm_campaign=gm-abm-catchall&utm_source=facebook&utm_medium=b2b_facebook_retargeting&utm_term=gm-catchall-2026&utm_content=household2 ads · 0%

Ibotta new ads per month

Oct 202672
Sep 2026125
Aug 2026112
Jul 2026112
Jun 202674
May 202662
Apr 202635
Mar 202618
Feb 202644
Jan 202651
Dec 202519
Nov 202545

Ibotta ads FAQ

How many ads is Ibotta running on Facebook and Instagram?: As of Nov 2026, Ibotta has 503 active ads and 806 ads in total in the Meta Ad Library.
What kind of ads does Ibotta run?: Ibotta's active ads are 63% image (508), 36% video (287), 1% carousel (12).
Who does Ibotta target with its ads?: Based on the reach Meta reports for its ads, Ibotta reaches people mostly in the United States.
How often does Ibotta launch new ads?: Ibotta has been advertising on Meta since May 2023. It launched 72 new ads in Oct 2026.
What is Ibotta's most used ad headline?: "More ways to save are here" — used on 271 ads.
Where do Ibotta's ads send people?: Most Ibotta ads link to play.google.com. The landing pages section above lists every destination by how many ads use it.
Which brands advertise like Ibotta?: Brands with similar ads include Vinted, Canva, Emma, Popsa, Royal Match.
What hooks does Ibotta use in its ads?: Ibotta's most-seen ads open with lines like "Ibotta just added games.", "You already earn cash back shopping, now earn it playing games too, right in the Ibotta app.", "Unleash your creativity, without breaking the bank.".
Where can I watch Ibotta's video ads and commercials?: This page lists Ibotta's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
Where does this Ibotta ad data come from?: From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

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