Cafédirect ads
Facebook & Instagram ad libraryCafédirect has run 21 Facebook and Instagram ads since Sep 2021, and 0 are live right now. Its active ads are 77% video, 18% image, 5% carousel, and 7 run as partnership ads with creators. They reach mostly men aged 65+ in the United Kingdom. Most of them send traffic to cafedirect.co.uk. Across all ads, Meta reports about 2.5M reach.
- Total ads
- 21
- Live now
- 0
- Video share
- 77%
- Partnership ads
- 7
- Top market
- UK
- Advertising since
- Sep 2021
Video47dElevate Your Morning
Collab with @my_dolce_casa A little slice of peace before the day starts. Our organic Machu Picchu coffee is grown high in the Peruvian Andes - smooth, rich…
See details · cafedirect.co.uk
Video38dAd. There’s something rather lovely about knowing where your coffee comes from ☕️🤎 Today I’m trying Cafédirect Machu Picchu coffee, brewed the old-fashioned…
See details · cafedirect.co.uk
Video38dad | A cake for the coffee lovers ☕️ Made with @cafedirect Machu Picchu organic coffee beans, available at Waitrose, Sainsbury’s, Tesco & other retailers. Let…
See details · cafedirect.co.uk
Video38dElevate Your Morning
Collab with @my_dolce_casa A little slice of peace before the day starts. Our organic Machu Picchu coffee is grown high in the Peruvian Andes - smooth, rich…
See details · cafedirect.co.uk
Video19dIt’s Fairtrade Fortnight so I took to the streets with @cafedirect to talk about my favourite morning brew - a coffee! ☀️ ☕️ 🗞️ We all love a cuppa, but how…
See details · cafedirect.co.uk
Video38dOkay, I think I’ve found my new obsession ☕️ Butterscotch iced coffee, made at home, and it’s ridiculously easy - more on that in a sec. I’ve been using…
See details · cafedirect.co.uk
Video47dOkay, I think I’ve found my new obsession ☕️ Butterscotch iced coffee, made at home, and it’s ridiculously easy - more on that in a sec. I’ve been using…
See details · cafedirect.co.uk
Video25dAd. There’s something rather lovely about knowing where your coffee comes from ☕️🤎 Today I’m trying Cafédirect Machu Picchu coffee, brewed the old-fashioned…
See details · cafedirect.co.uk
Video47dAd. There’s something rather lovely about knowing where your coffee comes from ☕️🤎 Today I’m trying Cafédirect Machu Picchu coffee, brewed the old-fashioned…
See details · cafedirect.co.uk
Other83dWe all love a good coffee, right? Thought so. But for farmers to keep growing it, they need to earn a decent income. That’s why farmers have always been part…
Learn more · cafedirect.co.uk
Video114dCoffee is changing. Higher coffee prices have created a rare opportunity to rethink how coffee is bought and sold. We believe this moment shouldn't be wasted…
Learn more · cafedirect.co.uk
Image58dCafédirect Coffee | Grumpy Mule
It’s organic September. Enjoy 15% off all organic coffee, all month long. Shop now: https://grumpymule.co.uk/collections/cafedirect-coffee
Shop now · grumpymule.co.uk
Video1864dYour banking can create positive environmental and societal change. Hear about sustainable banking with Bevis Watts, UK CEO of Triodos Bank on this week's…
Video1739dLast year we partnered with an environmental consultancy to map our carbon emissions. We're now planning to reduce this through various parts of our business…
Video1656dWe set a goal of purchasing 50% organic coffee by 2025. We’ve already surpassed this target, with 62% of our purchases in 2021 being certified organic! 🌱…
Image1378dWe've worked in partnership with the CESMACH Cooperative since 2003 ☕ They have been instrumental in supporting the region's coffee industry adapt to climate…
Video1339dBuilding Better Business podcast
How can we move towards a sustainable use of plastic? Plastic plays a big part in our daily lives, but its detrimental effect on the environment regularly…
Learn more · cafedirect.co.uk
Video1324dPodcast
“Our food system accounts for 50% plus of biodiversity loss and 25% of climate change.” In our podcast hear from Guy Singh-Watson from Riverford Organics and…
Learn more · cafedirect.co.uk
Video1310dSupport essential women equality projects with Cafédirect coffee. Despite women playing a crucial role in coffee production, their work is often unpaid and…
Learn more · cafedirect.co.uk
Carousel1286dIt’s a win for coffee Fairtrade farmers. The Fairtrade minimum price they receive for their coffee is going up by 29%* from August*. 100% of our coffee is…
Learn More · cafedirect.co.uk
Video1221dCoffee with impact
2022 was a big year for our sustainability achievements. 🙌🏽 Just some of them to discover in our Impact Report are: ⬆️ Recertified as a B Corp with an…
Learn more · cafedirect.co.uk
Cafédirect ad hooks
The opening line of each of Cafédirect's most-seen video and image ads.
- 01Collab with @my_dolce_casa
- 02ad | A cake for the coffee lovers
- 03It’s Fairtrade Fortnight so I took to the streets with @cafedirect to talk about my favourite morning brew - a coffee!
- 04Okay, I think I’ve found my new obsession
- 05We all love a good coffee, right?
- 06Coffee is changing.
- 07It’s organic September.
- 08Your banking can create positive environmental and societal change.
Cafédirect ad headlines
| Headline | Ads | Longest run |
|---|---|---|
| Elevate Your Morning | 2 | 10d |
| Building Better Business podcast | 1 | 1d |
| Cafédirect Coffee | Grumpy Mule | 1 | 26d |
| Coffee with impact | 1 | 1d |
| Podcast | 1 | 1d |
Longest-running Cafédirect ad copy
| Ad copy | Ads | Longest run |
|---|---|---|
| It’s organic September. Enjoy 15% off all organic coffee, all month long. Shop now: https://grumpymule.co.uk/collections/cafedirect-coffee | 1 | 26d |
| Okay, I think I’ve found my new obsession ☕️ Butterscotch iced coffee, made at home, and it’s ridiculously easy - more on that in a sec. I’ve been using @cafedirect Machu Picchu beans for my morning brew and genuinely can’t get over the… | 2 | 25d |
| ad | A cake for the coffee lovers ☕️ Made with @cafedirect Machu Picchu organic coffee beans, available at Waitrose, Sainsbury’s, Tesco & other retailers. Let me know in the comments if you’d like the recipe and I’ll DM it to you!🤎… | 1 | 22d |
| Ad. There’s something rather lovely about knowing where your coffee comes from ☕️🤎 Today I’m trying Cafédirect Machu Picchu coffee, brewed the old-fashioned way in my cafetière and it’s every bit as good as that first morning cup should… | 3 | 21d |
| Collab with @my_dolce_casa A little slice of peace before the day starts. Our organic Machu Picchu coffee is grown high in the Peruvian Andes - smooth, rich, with notes of dark chocolate and roasted hazelnut that fill the whole kitchen… | 2 | 10d |
| Coffee is changing. Higher coffee prices have created a rare opportunity to rethink how coffee is bought and sold. We believe this moment shouldn't be wasted. Our 2025 Progress Report shares how we're holding the line for farmers… | 1 | 8d |
| We all love a good coffee, right? Thought so. But for farmers to keep growing it, they need to earn a decent income. That’s why farmers have always been part of our business - shaping decisions that make it better for them, and for the… | 5 | 8d |
| It’s Fairtrade Fortnight so I took to the streets with @cafedirect to talk about my favourite morning brew - a coffee! ☀️ ☕️ 🗞️ We all love a cuppa, but how often do we actually think about where it comes from, or who makes it… | 1 | 7d |
| We set a goal of purchasing 50% organic coffee by 2025. We’ve already surpassed this target, with 62% of our purchases in 2021 being certified organic! 🌱 #coffee #espresso #tea #coffeetime #coffeelover #caffeine #coffeebreak #coffeebean… | 1 | 5d |
| Your banking can create positive environmental and societal change. Hear about sustainable banking with Bevis Watts, UK CEO of Triodos Bank on this week's podcast. It’s clear banking needs to play a different role in society if we’re… | 1 | 2d |
Cafédirect landing pages
- https://www.cafedirect.co.uk/impact/living-income/?utm_source=Meta&utm_medium=Influencer&utm_campaign=SFG-Awareness-26&utm_content=homesweetholmedale3 ads · 18%
- https://www.cafedirect.co.uk/impact/living-income/?utm_source=Meta&utm_medium=Influencer&utm_campaign=SFG-Awareness-26&utm_content=gemma.ogsten2 ads · 12%
- https://www.cafedirect.co.uk/impact/living-income/?utm_source=Meta&utm_medium=Influencer&utm_campaign=SFG-Awareness-26&utm_content=my_dolce_casa2 ads · 12%
- https://grumpymule.co.uk/collections/cafedirect-coffee1 ads · 6%
- https://www.cafedirect.co.uk/impact/about-us/1 ads · 6%
- https://www.cafedirect.co.uk/impact/fairtrade/1 ads · 6%
- https://www.cafedirect.co.uk/impact/impact-reports/1 ads · 6%
- https://www.cafedirect.co.uk/impact/living-income/?utm_source=Meta&utm_medium=Influencer&utm_campaign=SFG-Awareness-26&utm_content=homewithrose1 ads · 6%
- https://www.cafedirect.co.uk/impact/living-income/?utm_source=Meta&utm_medium=Influencer&utm_campaign=SFG-Awareness-26&utm_content=teigan1 ads · 6%
- https://www.cafedirect.co.uk/impact/progress-reports/1 ads · 6%
Cafédirect new ads per month
- Oct 20262
- Sep 20268
- Aug 20261
- Jul 20261
- Jun 20231
- Apr 20232
- Mar 20232
- Jan 20231
- Apr 20221
- Jan 20221
- Sep 20211
Cafédirect ads FAQ
- How many ads is Cafédirect running on Facebook and Instagram?
- As of Nov 2026, Cafédirect has 0 active ads and 21 ads in total in the Meta Ad Library.
- What kind of ads does Cafédirect run?
- Cafédirect's active ads are 77% video (17), 18% image (4), 5% carousel (1).
- Who does Cafédirect target with its ads?
- Based on the reach Meta reports for its ads, Cafédirect reaches mostly men aged 65+ in the United Kingdom.
- How often does Cafédirect launch new ads?
- Cafédirect has been advertising on Meta since Sep 2021. It launched 2 new ads in Oct 2026.
- What is Cafédirect's most used ad headline?
- "Elevate Your Morning" — used on 2 ads.
- Where do Cafédirect's ads send people?
- Most Cafédirect ads link to cafedirect.co.uk. The landing pages section above lists every destination by how many ads use it.
- Which brands advertise like Cafédirect?
- Brands with similar ads include Huel (282592881929497), CELSIUS, Minor Figures, Huel, Pedigree UK.
- What hooks does Cafédirect use in its ads?
- Cafédirect's most-seen ads open with lines like "Collab with @my_dolce_casa", "ad | A cake for the coffee lovers", "It’s Fairtrade Fortnight so I took to the streets with @cafedirect to talk about my favourite morning brew - a coffee!".
- Where can I watch Cafédirect's video ads and commercials?
- This page lists Cafédirect's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
- Where does this Cafédirect ad data come from?
- From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.
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