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Oct 14, 2026
Transformed by sunlight. Discover the natural reaction of UV-activated menswear.
lyleandscott.com
The Reactive Series: UV
Lyle & Scott announces the expansion of its Reactive product range for AW26,introducing a series of innovative knitwear and outerwear styles that respond to their environment through heat, UV light, water and low-light conditions. The Reactive Series is rooted in the brand’s 152 year-long heritage...
Reach
256.9K
Est. spend
$3.9K
Ran for
45d
Format
dco
Platforms
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