How many ads is Wype running on Facebook and Instagram?

As of Oct 2026, Wype has 125 active ads and 2,374 ads in total in the Meta Ad Library.

What kind of ads does Wype run?

Wype's active ads are 53% video (1,257), 47% image (1,117), 0% carousel (4).

Who does Wype target with its ads?

Based on the reach Meta reports for its ads, Wype reaches mostly women aged 55-64 in the United Kingdom.

How often does Wype launch new ads?

Wype has been advertising on Meta since Nov 2020. It launched 74 new ads in Oct 2026.

What is Wype's most used ad headline?

"Your Bum Deserves Better Than Dry Paper" — used on 1,260 ads.

Where do Wype's ads send people?

Most Wype ads link to try.wypeuk.com. The landing pages section above lists every destination by how many ads use it.

What hooks does Wype use in its ads?

Wype's most-seen ads open with lines like "BREAKING NEWS!", "Discover a better way to clean up below the waist", "Would you just pat yourself dry after a sweaty gym session..?".

Where can I watch Wype's video ads and commercials?

This page lists Wype's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.

Where does this Wype ad data come from?

From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

Wype ads

Facebook & Instagram ad library

125 live nowtry.wypeuk.comUpdated Oct 31, 2026

Meta Ad Library Logo & colors Analyze in AdManage

Wype has run 2,374 Facebook and Instagram ads since Nov 2020, and 125 are live right now. Its active ads are 53% video, 47% image, 0% carousel, and 140 run as partnership ads with creators. They reach mostly women aged 55-64 in the United Kingdom. Most of them send traffic to try.wypeuk.com. Across all ads, Meta reports about 51.6M reach.

Total ads: 2,374
Live now: 125
Video share: 53%
Partnership ads: 140
Top market: UK
Advertising since: Nov 2020

2,374 ads · most seen first

Wype ad hooks

The opening line of each of Wype's most-seen video and image ads.

01BREAKING NEWS!
02Discover a better way to clean up below the waist
03Would you just pat yourself dry after a sweaty gym session..?
04This is your sign to stop pretending dry toilet paper works.
05Wype's BIG summer sale has finally arrived, with up to 50% off bottom care favourites!
06Stressed about back alley mess?
07Black Friday Sale is here!
08Don't leave what toilet paper leaves behind..

Wype ad headlines

Headline	Ads	Longest run
Your Bum Deserves Better Than Dry Paper	1,260	107d
Ready to upgrade your toilet game? 🙌	661	243d
Your tush will thank you 🍑💙	523	248d
One Pump. One actually clean bum.	267	47d
Dry Paper Doesn't Clean. Wype Does.	234	66d
Your Bum Deserves Better	187	17d
Up to 40% OFF + FREE exclusive pouch 🤑	164	187d
Stop Smearing. Start Wyping	160	107d
Your bum deserves better this summer 🍑💙	121	27d
Kind To Skin. Tough On Mess	118	107d

Longest-running Wype ad copy

Ad copy	Ads	Longest run
This is your sign to stop pretending dry toilet paper works. Upgrade it today with Wype 👉 ✨ More effective than toilet paper alone 💦Soothing and moisturising 🌍 Eco-friendly and fully flushable Shop now!	97	248d
Discover a better way to clean up below the waist 💦 🧻	542	243d
Four years postpartum and still dealing with the aftermath 😅 Hemorrhoids (fun, I know) sensitivity, all the stuff no one tells you about! @wype_uk has genuinely been a little lifesaver, it’s soothing, clean, and now everyone in the house…	4	241d
Treat your peach to a better clean. 🍑 Try this!	24	238d
🚨WARNING: You're probably neglecting a very important body part... 🚨	23	238d
BREAKING NEWS! 👀 We're on a mission to change the way you think about your behind. Ready to take your self-care game to the next level? 🌟	16	219d
If you just finished a #2 and only wiped dry… we need to talk. 🫢	42	187d
Stressed about back alley mess? We have a better, wetter solution for you 🤩	386	166d
💩 Still using dry toilet paper? No wonder you’re feeling not-so-fresh. One Wype = one clean, comfy bum.	6	139d
Designed to make personal care easier — for both of you. 🌿	9	137d

Wype landing pages

https://try.wypeuk.com/lp/clean511 ads · 22%
https://try.wypeuk.com/lp/discovery-set381 ads · 16%
https://try.wypeuk.com/lp/starter-bundle300 ads · 13%
https://wypeuk.com/pages/starter-bundle-save288 ads · 12%
https://try.wypeuk.com/products/discovery-set-bundle136 ads · 6%
https://wypeuk.com/products/the-summer-bundle100 ads · 4%
https://try.wypeuk.com/collections/black-friday65 ads · 3%
https://try.wypeuk.com/lp/wetwipes63 ads · 3%
https://try.wypeuk.com/lp/discovery-set-health58 ads · 2%
https://try.wypeuk.com/collections/winter-sale49 ads · 2%

Wype new ads per month

Oct 202674
Sep 2026177
Aug 2026129
Jul 2026293
Jun 2026279
May 202658
Apr 2026157
Mar 2026124
Feb 2026123
Jan 202669
Dec 202568
Nov 2025118

Wype ads FAQ

How many ads is Wype running on Facebook and Instagram?: As of Oct 2026, Wype has 125 active ads and 2,374 ads in total in the Meta Ad Library.
What kind of ads does Wype run?: Wype's active ads are 53% video (1,257), 47% image (1,117), 0% carousel (4).
Who does Wype target with its ads?: Based on the reach Meta reports for its ads, Wype reaches mostly women aged 55-64 in the United Kingdom.
How often does Wype launch new ads?: Wype has been advertising on Meta since Nov 2020. It launched 74 new ads in Oct 2026.
What is Wype's most used ad headline?: "Your Bum Deserves Better Than Dry Paper" — used on 1,260 ads.
Where do Wype's ads send people?: Most Wype ads link to try.wypeuk.com. The landing pages section above lists every destination by how many ads use it.
What hooks does Wype use in its ads?: Wype's most-seen ads open with lines like "BREAKING NEWS!", "Discover a better way to clean up below the waist", "Would you just pat yourself dry after a sweaty gym session..?".
Where can I watch Wype's video ads and commercials?: This page lists Wype's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
Where does this Wype ad data come from?: From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

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