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The New Yorker ads

220 live nowUpdated Nov 1, 2026

The New Yorker has run 1,436 Facebook and Instagram ads since Nov 2020, and 220 are live right now. Its active ads are 77% image, 22% video, 1% carousel. They reach mostly women aged 35-44 in the United States. Most of them send traffic to newyorker.com. Across all ads, Meta reports about 41.5M reach.

Total ads
1,436
Live now
220
Video share
22%
Top market
US
Advertising since
Nov 2020
  1. The New Yorker ad: The Trial of Gisèle Pelicot’s Rapists United France and Fractured Her FamilyDynamic216d

    The Trial of Gisèle Pelicot’s Rapists United France and Fractured Her Family

    After fifty-one men were convicted, Pelicot became a feminist hero. But additional accusations left her children struggling to accept her new role.

    Learn More · newyorker.com

  2. The New Yorker ad: How to PracticeDynamic197d

    How to Practice

    Ann Patchett writes about how the death of her friend’s father inspired her to get rid of unneeded possessions.

    Learn More · newyorker.com

  3. The New Yorker ad: Subscribe NowDynamic138d

    Subscribe Now

    Global insights, vital reporting and more for $1 per week. Plus, a free limited-edition tote.

    Get Offer · newyorker.com

  4. The New Yorker ad: Subscribe NowDynamic254d

    Subscribe Now

    Global insights, vital reporting and more for $1 per week. Plus, a free limited-edition tote.

    Learn More · newyorker.com

  5. The New Yorker ad: The Case Against TravelDynamic219d

    The Case Against Travel

    Travel gets branded as an achievement: see interesting places, have interesting experiences, become interesting people. Is that what it really is?

    Learn More · newyorker.com

  6. The New Yorker ad: The Trial of Gisèle Pelicot’s Rapists United France and Fractured Her FamilyDynamic250d

    The Trial of Gisèle Pelicot’s Rapists United France and Fractured Her Family

    After fifty-one men were convicted, Pelicot became a feminist hero. But additional accusations left her children struggling to accept her new role.

    Learn More · newyorker.com

  7. The New Yorker ad: The Case Against TravelDynamic290d

    The Case Against Travel

    Travel gets branded as an achievement: see interesting places, have interesting experiences, become interesting people. Is that what it really is?

    Learn More · newyorker.com

  8. The New Yorker ad: How to PracticeDynamic199d

    How to Practice

    Ann Patchett writes about how the death of her friend’s father inspired her to get rid of unneeded possessions.

    Learn More · newyorker.com

  9. The New Yorker ad: Are You the Same Person You Used to Be?Dynamic290d

    Are You the Same Person You Used to Be?

    Researchers have studied how much of our personality is set from childhood, but what you’re like isn’t who you are.

    Learn More · newyorker.com

  10. The New Yorker ad: Subscribe NowDynamic209d

    Subscribe Now

    Global insights, vital reporting and more for $1 per week. Plus, a free limited-edition tote.

    Get Offer · newyorker.com

  11. The New Yorker ad: Should You Just Give Up?Dynamic290d

    Should You Just Give Up?

    Sisyphus couldn’t stop pushing his boulder—but you can.

    Learn More · newyorker.com

  12. The New Yorker ad: Are You the Same Person You Used to Be?Dynamic219d

    Are You the Same Person You Used to Be?

    Researchers have studied how much of our personality is set from childhood, but what you’re like isn’t who you are.

    Learn More · newyorker.com

  13. The New Yorker ad: The German Experiment That Placed Foster Children with PedophilesDynamic290d

    The German Experiment That Placed Foster Children with Pedophiles

    With the approval of the government, a renowned sexologist ran a dangerous program. How could this happen?

    Learn More · newyorker.com

  14. The New Yorker ad: My Parents Were Both Dying. Then I Found Out I Had CancerDynamic179d

    My Parents Were Both Dying. Then I Found Out I Had Cancer

    Amanda Peet writes, “I admire people who can sit with uncertainty in matters of life and death. I’m not one of them. I suck at mindfulness.”

    Learn More · newyorker.com

  15. The New Yorker ad: Subscribe NowDynamic254d

    Subscribe Now

    Global insights, vital reporting and more for $1 per week. Plus, a free limited-edition tote.

    Get Offer · newyorker.com

  16. The New Yorker ad: Why Can’t You Just Deal with It?Dynamic219d

    Why Can’t You Just Deal with It?

    Often, it’s our most obviously necessary tasks that feel the most impossible.

    Learn More · newyorker.com

  17. The New Yorker ad: How My Reporting on the Columbia Protests Led to My DeportationDynamic290d

    How My Reporting on the Columbia Protests Led to My Deportation

    As an Australian who wrote about the demonstrations while on campus, I gave my phone a superficial clean before flying to the U.S. I underestimated what I was…

    Learn More · newyorker.com

  18. The New Yorker ad: A Guide to Getting Rid of Almost EverythingDynamic290d

    A Guide to Getting Rid of Almost Everything

    Once you’ve thanked and said goodbye to the items that do not spark joy, what can you do with them?

    Learn More · newyorker.com

  19. The New Yorker ad: Something Is Very Wrong with Modern Longevity ScienceDynamic93d

    Something Is Very Wrong with Modern Longevity Science

    A new book argues that many of the world’s oldest people aren’t so old after all.

    Learn More · newyorker.com

  20. The New Yorker ad: Subscribe NowVideo199d

    Subscribe Now

    Global insights, vital reporting and more for $1 per week. Plus, a free limited-edition tote.

    Get offer · newyorker.com

  21. The New Yorker ad: Alice Munro’s Passive VoiceDynamic289d

    Alice Munro’s Passive Voice

    The celebrated writer’s partner sexually abused her daughter Andrea. The abuse transformed Munro’s fiction, but she left it to Andrea to confront the true…

    Learn More · newyorker.com

  22. The New Yorker ad: Something Is Very Wrong with Modern Longevity ScienceDynamic93d

    Something Is Very Wrong with Modern Longevity Science

    A new book argues that many of the world’s oldest people aren’t so old after all.

    Learn More · newyorker.com

  23. The New Yorker ad: The Trouble with FriendsDynamic290d

    The Trouble with Friends

    The wonder, and the curse, of friendship is choice.

    Learn More · newyorker.com

  24. The New Yorker ad: Why Can’t You Just Deal with It?Dynamic290d

    Why Can’t You Just Deal with It?

    Often, it’s our most obviously necessary tasks that feel the most impossible.

    Learn More · newyorker.com

The New Yorker ad hooks

The opening line of each of The New Yorker's most-seen video and image ads.

  1. 01After fifty-one men were convicted, Pelicot became a feminist hero.
  2. 02Ann Patchett writes about how the death of her friend’s father inspired her to get rid of unneeded possessions.
  3. 03Global insights, vital reporting and more for $1 per week.
  4. 04Travel gets branded as an achievement: see interesting places, have interesting experiences, become interesting people.
  5. 05Researchers have studied how much of our personality is set from childhood, but what you’re like isn’t who you are.
  6. 06Sisyphus couldn’t stop pushing his boulder—but you can.
  7. 07With the approval of the government, a renowned sexologist ran a dangerous program.
  8. 08Amanda Peet writes, “I admire people who can sit with uncertainty in matters of life and death.

The New Yorker ad headlines

HeadlineAdsLongest run
The Full Lineup Is Here! | October 23rd-25th15853d
The New Yorker, Your Way155124d
Unlock access for only $1 a week.13312d
Read the article9619d
Last Chance | The New Yorker Festival 20269616d
Subscribe Now90148d
The Turn of Our Century88349d
How Police Let One of America’s Most Prolific Predators Get Away67156d
The Chinese Adoptees Who Were Stolen66256d
The Trial of Gisèle Pelicot’s Rapists United France and Fractured Her Family63156d

Longest-running The New Yorker ad copy

Ad copyAdsLongest run
A whistle-blower report and other documents suggest that Trump’s nominee to run the Pentagon was forced out of previous leadership positions for financial mismanagement, sexist behavior, and being repeatedly intoxicated on the job.23369d
Patrick Clancy’s wife killed their children during a postpartum mental-health crisis. Prosecutors describe a clear-headed scheme, but Clancy says, “I wasn’t married to a monster—I was married to someone who got sick.”44368d
In 2016, I went viral for telling people to quit social media. In 2024, I ignored my own advice.10368d
On today’s social media, the only way to counteract the overflow of online content is to put out an overflow of your own.19368d
Now that I was doing little besides keeping this tiny creature alive, it was impossible to ignore my desire to wander the streets with our baby, in ever-widening loops away from home.20368d
No one in my family wanted to talk about Harold’s life as a contract killer for the Mob. Then one day he called me.24368d
My month of rest, relaxation, and regret at a Taiwanese postpartum-care center.3368d
Our overstuffed suitcases burden us more than we realize.29368d
A scientist tried to discredit the theory that ultra-processed foods are killing us. Instead, he overturned his own understanding of obesity.36368d
Often, it’s our most obviously necessary tasks that feel the most impossible.28368d

The New Yorker landing pages

  1. https://www.newyorker.com/v2/offers/tnya01021?source=Paid_Soc_FBIG_0_DOM_&cid={{campaign.id}}&asid={{adset.id}}&aid={{ad.id}}&utm_source=fbig&utm_medium=Paid_Soc_FBIG&utm_brand=tny&utm_campaign=paid-bau-dom63 ads · 4%
  2. https://www.newyorker.com/v2/offers/tnya01023?source=Paid_Soc_FBIG_0_INT_&cid={{campaign.id}}&asid={{adset.id}}&aid={{ad.id}}&utm_source=fbig&utm_medium=Paid_Soc_FBIG&utm_brand=tny&utm_campaign=paid-bau-int40 ads · 3%
  3. https://festival.newyorker.com/32 ads · 2%
  4. https://www.newyorker.com/v2/offers/tnya01075?source=Paid_Soc_FBIG_0_DOM_&cid={{campaign.id}}&asid={{adset.id}}&aid={{ad.id}}&utm_source=fbig&utm_medium=Paid_Soc_FBIG&utm_brand=tny&utm_campaign=paid-bau-dom30 ads · 2%
  5. https://www.newyorker.com/v2/offers/tny363?source=Paid_Soc_FBIG_0_INT_&cid={{campaign.id}}&asid={{adset.id}}&aid={{ad.id}}&utm_source=fbig&utm_medium=Paid_Soc_FBIG&utm_brand=tny&utm_campaign=paid-bau-int29 ads · 2%
  6. https://www.newyorker.com/v2/offers/tnya01066?source=Paid_Soc_FBIG_0_DOM_&cid={{campaign.id}}&asid={{adset.id}}&aid={{ad.id}}&utm_source=fbig&utm_medium=Paid_Soc_FBIG&utm_brand=tny&utm_campaign=paid-bau-dom20 ads · 1%
  7. https://ad.doubleclick.net/ddm/trackclk/N1956727.119885CONDENAST/B36377235.451924147;dc_trk_aid=647044524;dc_trk_cid=261716253;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=;gdpr=$%7BGDPR%7D;gdpr_consent=$%7BGDPR_CONSENT_755%7D;ltd=;dc_tdv=113 ads · 1%
  8. https://www.newyorker.com/v2/offers/tnya01049?source=Paid_Soc_FBIG_0_DOM_&cid={{campaign.id}}&asid={{adset.id}}&aid={{ad.id}}&utm_source=fbig&utm_medium=Paid_Soc_FBIG&utm_brand=tny&utm_campaign=paid-bau-dom12 ads · 1%
  9. https://www.newyorker.com/culture/the-new-yorker-documentary/lives-in-upheaval-after-an-eviction-in-last-days-on-lake-trinity10 ads · 1%
  10. https://www.youtube.com/playlist?list=PLo1TdazaYsorDEHKmPoUf9tW24aZIxyHk9 ads · 1%

The New Yorker new ads per month

  • Oct 2026176
  • Sep 202645
  • Aug 2026119
  • Jul 202694
  • Jun 2026110
  • May 2026103
  • Apr 202666
  • Mar 2026214
  • Feb 2026254
  • Jan 202657
  • Dec 202553
  • Nov 202522

The New Yorker ads FAQ

How many ads is The New Yorker running on Facebook and Instagram?
As of Nov 2026, The New Yorker has 220 active ads and 1,436 ads in total in the Meta Ad Library.
What kind of ads does The New Yorker run?
The New Yorker's active ads are 77% image (1,115), 22% video (321), 1% carousel (14).
Who does The New Yorker target with its ads?
Based on the reach Meta reports for its ads, The New Yorker reaches mostly women aged 35-44 in the United States.
How often does The New Yorker launch new ads?
The New Yorker has been advertising on Meta since Nov 2020. It launched 176 new ads in Oct 2026.
What is The New Yorker's most used ad headline?
"The Full Lineup Is Here! | October 23rd-25th" — used on 158 ads.
Where do The New Yorker's ads send people?
Most The New Yorker ads link to newyorker.com. The landing pages section above lists every destination by how many ads use it.
Which brands advertise like The New Yorker?
Brands with similar ads include Happy Mammoth, BBC Gardeners' World Magazine, Korean Beauty Tips, Best Sustainable Sunglasses, Daily Rituals.
What hooks does The New Yorker use in its ads?
The New Yorker's most-seen ads open with lines like "After fifty-one men were convicted, Pelicot became a feminist hero.", "Ann Patchett writes about how the death of her friend’s father inspired her to get rid of unneeded possessions.", "Global insights, vital reporting and more for $1 per week.".
Where can I watch The New Yorker's video ads and commercials?
This page lists The New Yorker's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
Where does this The New Yorker ad data come from?
From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

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