How many ads is Shell running on Facebook and Instagram?

As of Nov 2026, Shell has 8 active ads and 30 ads in total in the Meta Ad Library.

What kind of ads does Shell run?

Shell's active ads are 93% image (28), 7% video (2).

Who does Shell target with its ads?

Based on the reach Meta reports for its ads, Shell reaches mostly men aged 25-34 in the United States.

How often does Shell launch new ads?

Shell has been advertising on Meta since Feb 2026. It launched 14 new ads in Sep 2026.

What is Shell's most used ad headline?

"The Market Mechanism Helping Drive Decarbonization" — used on 2 ads.

Where do Shell's ads send people?

Most Shell ads link to sponsored.bloomberg.com. The landing pages section above lists every destination by how many ads use it.

What hooks does Shell use in its ads?

Shell's most-seen ads open with lines like "How sustainable aviation fuel offers airlines a way to reduce lifecycle greenhouse gas emissions and support resilience.", "The US airport collaboration that scaled a sustainable aviation fuel solution.", "How sustainable aviation fuel can support resilient regional fuel systems.".

Where can I watch Shell's video ads and commercials?

This page lists Shell's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.

Where does this Shell ad data come from?

From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

Shell ads

Facebook & Instagram ad library

8 live nowsponsored.bloomberg.comUpdated Nov 1, 2026

Meta Ad Library Logo & colors Analyze in AdManage

Shell has run 30 Facebook and Instagram ads since Feb 2026, and 8 are live right now. Its active ads are 93% image, 7% video, and 30 run as partnership ads with creators. They reach mostly men aged 25-34 in the United States. Most of them send traffic to sponsored.bloomberg.com.

Total ads: 30
Live now: 8
Video share: 7%
Partnership ads: 30
Top market: US
Advertising since: Feb 2026

30 ads · most seen first

Shell ad hooks

The opening line of each of Shell's most-seen video and image ads.

01How sustainable aviation fuel offers airlines a way to reduce lifecycle greenhouse gas emissions and support resilience.
02The US airport collaboration that scaled a sustainable aviation fuel solution.
03How sustainable aviation fuel can support resilient regional fuel systems.
04The Portland Airport solution that shows why collaboration is needed to scale-up sustainable aviation fuel.
05How Portland Airport integrated SAF into existing fuel systems.
06The jet fuel challenge that became a test for energy security, resilience and lower-carbon aviation.
07How to connect companies to credible GHG emission reductions from low-carbon fuel solutions.
08Demand for jet fuel is projected to grow 56% between 2024 and 2050.

Shell ad headlines

Headline	Ads	Longest run
The Market Mechanism Helping Drive Decarbonization	2	10d
Scaling Sustainable Aviation Fuel	2	59d
Steering the Shipping Industry Toward Net Zero	2	5d
A Flight Plan for Lower-Carbon Fuels	2	59d
A New Pathway for Sustainable Aviation Fuel	2	59d
Navigating the Right Fuel Choices for Shipping	2	8d
Reduce Carbon Emissions Without Slowing Trade	2	8d
A Market Mechanism Helping Drive Decarbonization	1	2d
Tackling GHG Emissions in Freight	1	9d
Demand for jet fuel is projected to grow 56% between 2024 and 2050.	1	59d

Longest-running Shell ad copy

Ad copy	Ads	Longest run
The jet fuel challenge that became a test for energy security, resilience and lower-carbon aviation.	2	59d
The US airport collaboration that scaled a sustainable aviation fuel solution.	2	59d
The Portland Airport solution that shows why collaboration is needed to scale-up sustainable aviation fuel.	2	59d
How Portland Airport integrated SAF into existing fuel systems.	2	59d
How sustainable aviation fuel can support resilient regional fuel systems.	2	59d
How sustainable aviation fuel offers airlines a way to reduce lifecycle greenhouse gas emissions and support resilience.	2	59d
How to connect companies to credible GHG emission reductions from low-carbon fuel solutions.	2	10d
Without action, transport sector greenhouse gas emissions will double by 2050	1	9d
Why fuel solutions available today offer the shipping industry a pathway to a cleaner future.	1	9d
How fuel flexibility is reshaping the future of global shipping.	1	8d

Shell landing pages

https://sponsored.bloomberg.com/article/shell/the-new-energy-economy-how-shipping-can-cut-emissions-without-losing-efficiency?utm_medium=Wave1&utm_id=N/A-ShellLowCarbonSolutions&utm_source=Facebook&utm_campaign=Business-Paid&utm_content=UK-Ad12 ads · 7%
https://sponsored.bloomberg.com/article/shell/the-new-energy-economy-how-shipping-can-cut-emissions-without-losing-efficiency?utm_medium=Wave1&utm_id=N/A-ShellLowCarbonSolutions&utm_source=Facebook&utm_campaign=Business-Paid&utm_content=UK-Ad22 ads · 7%
https://sponsored.bloomberg.com/article/shell/the-new-energy-economy-how-shipping-can-cut-emissions-without-losing-efficiency?utm_medium=Wave1&utm_id=N/A-ShellLowCarbonSolutions&utm_source=Facebook&utm_campaign=Business-Paid&utm_content=UK-Ad32 ads · 7%
https://sponsored.bloomberg.com/article/shell/the-new-energy-economy-the-us-airport-that-put-sustainable-aviation-fuel-to-the-test?utm_medium=social&utm_id=customcontent-ShellLowCarbon2026&utm_source=Facebook&utm_campaign=News-Paid&utm_content=US-Ad12 ads · 7%
https://sponsored.bloomberg.com/article/shell/the-new-energy-economy-the-us-airport-that-put-sustainable-aviation-fuel-to-the-test?utm_medium=social&utm_id=customcontent-ShellLowCarbon2026&utm_source=Instagram&utm_campaign=News-Paid&utm_content=US-Ad12 ads · 7%
https://sponsored.bloomberg.com/article/shell/the-new-energy-economy-the-us-airport-that-put-sustainable-aviation-fuel-to-the-test?utm_medium=social&utm_id=customcontent-ShellLowCarbon2026&utm_source=Instagram&utm_campaign=News-Paid&utm_content=US-Ad22 ads · 7%
https://sponsored.bloomberg.com/article/shell/the-new-energy-economy-freight-decarbonization-needs-demand-not-just-molecules?utm_medium=Wave2&utm_id=N/A-ShellLowCarbon&utm_source=Facebook&utm_campaign=Business-Paid&utm_content=EU-UK11 ads · 3%
https://sponsored.bloomberg.com/article/shell/the-new-energy-economy-freight-decarbonization-needs-demand-not-just-molecules?utm_medium=Wave2&utm_id=N/A-ShellLowCarbon&utm_source=Facebook&utm_campaign=Business-Paid&utm_content=EU-UK21 ads · 3%
https://sponsored.bloomberg.com/article/shell/the-new-energy-economy-freight-decarbonization-needs-demand-not-just-molecules?utm_medium=Wave2&utm_id=N/A-ShellLowCarbon&utm_source=Facebook&utm_campaign=Business-Paid&utm_content=EU-UK31 ads · 3%
https://sponsored.bloomberg.com/article/shell/the-new-energy-economy-freight-decarbonization-needs-demand-not-just-molecules?utm_medium=Wave2&utm_id=N/A-ShellLowCarbon&utm_source=Facebook&utm_campaign=Business-Paid&utm_content=US-US31 ads · 3%

Shell new ads per month

Sep 202614
Apr 20267
Feb 20269

Shell ads FAQ

How many ads is Shell running on Facebook and Instagram?: As of Nov 2026, Shell has 8 active ads and 30 ads in total in the Meta Ad Library.
What kind of ads does Shell run?: Shell's active ads are 93% image (28), 7% video (2).
Who does Shell target with its ads?: Based on the reach Meta reports for its ads, Shell reaches mostly men aged 25-34 in the United States.
How often does Shell launch new ads?: Shell has been advertising on Meta since Feb 2026. It launched 14 new ads in Sep 2026.
What is Shell's most used ad headline?: "The Market Mechanism Helping Drive Decarbonization" — used on 2 ads.
Where do Shell's ads send people?: Most Shell ads link to sponsored.bloomberg.com. The landing pages section above lists every destination by how many ads use it.
What hooks does Shell use in its ads?: Shell's most-seen ads open with lines like "How sustainable aviation fuel offers airlines a way to reduce lifecycle greenhouse gas emissions and support resilience.", "The US airport collaboration that scaled a sustainable aviation fuel solution.", "How sustainable aviation fuel can support resilient regional fuel systems.".
Where can I watch Shell's video ads and commercials?: This page lists Shell's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
Where does this Shell ad data come from?: From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

AdManage

Research 13.6M+ ads from 39,000+ brands. Launch your own 10x faster.

Save winning ads to boards, then bulk-launch your versions to Meta, TikTok and 13 more channels.

See plans Book a demo

13.6M+ ads · 39,000+ brands

Research and launch 10x faster with AdManage

See plans