Rapha ads
Facebook & Instagram ad libraryRapha has run 976 Facebook and Instagram ads since Aug 2025, and 481 are live right now. Its active ads are 54% image, 44% video, 2% carousel, and 4 run as partnership ads with creators. They reach mostly men aged 45-54 in the United Kingdom. Most of them send traffic to rapha.cc. Across all ads, Meta reports about 27.6M reach.
- Total ads
- 976
- Live now
- 481
- Video share
- 44%
- Partnership ads
- 4
- Top market
- UK
- Advertising since
- Aug 2025
Dynamic244dThe new Rapha Pro Team Collection
The new Rapha Pro Team Collection. A complete system engineered for the fast life, where every second counts.
Learn More · content.rapha.cc
Dynamic54dAgainst Better Judgement.
Cycling is, quite often, the worst sport in the world. And yet, here we are. Still riding. Rapha AW26.
Learn More · rapha.cc
Dynamic188dRapha Rites of Passage.
There is no better feeling than realising you’re a rider. Along the way, there will be many rites of passage. Lessons to be learned. Rules of the road. Some…
Learn More · content.rapha.cc
Dynamic213dEvery Second Counts
Sharpened at the highest levels of the sport, so you can find your edge on your hardest rides. The Rapha Pro Team Collection.
Learn More · content.rapha.cc
Dynamic213dThe new Rapha Pro Team Collection
The new Rapha Pro Team Collection. A complete system engineered for the fast life, where every second counts.
Learn More · content.rapha.cc
Dynamic102dThe Ultimate Cycling Bundle
Shop our London Clubhouse between 17th July – 23rd August for your chance to win a year's RCC Membership, a full Rapha outfit, and collections from our…
Get Directions · content.rapha.cc
Dynamic213dThe new Rapha Pro Team Collection
The new Rapha Pro Team Collection. A complete system engineered for the fast life, where every second counts.
Learn More · rapha.cc
Dynamic54dBelow Zero. Above And Beyond.
Below zero. Every forecast says stay inside. We ride above and beyond it. Rapha AW26.
Learn More · rapha.cc
- Dynamic226d
Every Second Counts
Sharpened at the highest levels of the sport, so you can find your edge on your hardest rides. The Rapha Pro Team Collection.
Learn More · content.rapha.cc
- Dynamic226d
The new Rapha Pro Team Collection
The new Rapha Pro Team Collection. A complete system engineered for the fast life, where every second counts.
Learn More · content.rapha.cc
Dynamic54dThe New Rapha AW26 Collection
Cycling is, quite often, the worst sport in the world. And yet, here we are. Still riding. Rapha AW26.
Learn More · rapha.cc
Dynamic102dThe Ultimate Cycling Bundle
Shop our London Clubhouse between 17th July – 23rd August for your chance to win a year's RCC Membership, a full Rapha outfit, and collections from our…
Get Directions · content.rapha.cc
Dynamic213dThe new Rapha Pro Team Collection
The new Rapha Pro Team Collection. A complete system engineered for the fast life, where every second counts.
Learn More · rapha.cc
- Dynamic244d
The new Rapha Pro Team Collection
The new Rapha Pro Team Collection. A complete system engineered for the fast life, where every second counts.
Learn More · content.rapha.cc
- Dynamic236d
The new Rapha Pro Team Collection
The new Rapha Pro Team Collection. A complete system engineered for the fast life, where every second counts.
Learn More · content.rapha.cc
- Dynamic226d
The new Rapha Pro Team Collection
The new Rapha Pro Team Collection. A complete system engineered for the fast life, where every second counts.
Learn More · rapha.cc
- Dynamic236d
Every Second Counts
Sharpened at the highest levels of the sport, so you can find your edge on your hardest rides. The Rapha Pro Team Collection.
Learn More · content.rapha.cc
Dynamic54dNo Better Place To Be.
No idea where you are. No better place to be. This is riding long after dark. Rapha AW26.
Learn More · rapha.cc
- Dynamic54d
Below Zero. Above And Beyond.
Below zero. Every forecast says stay inside. We ride above and beyond it. Rapha AW26.
Learn More · rapha.cc
Dynamic187dRapha Rites of Passage.
I went light headed and couldn’t stop shaking… A day where all you have to do is ride is a day like no other. But without fuelling properly, you’ll encounter…
Learn More · content.rapha.cc
Dynamic54dSoaked Roads. Dry Feet.
Soaked roads. Dry feet. The weather turns and you keep riding. Rapha AW26.
Learn More · rapha.cc
- Dynamic226d
The new Rapha Pro Team Collection
The new Rapha Pro Team Collection. A complete system engineered for the fast life, where every second counts.
Learn More · rapha.cc
Dynamic107dThe Rapha Sale Is Now Live
The Rapha Sale is now live. Shop with up to 50% off selected lines across the entire collection.
Shop Now · rapha.cc
- Dynamic54d
No Better Place To Be.
The warm choice is to stay in bed. You are out before first light instead, exactly where you want to be. Rapha AW26.
Learn More · rapha.cc
Rapha ad hooks
The opening line of each of Rapha's most-seen video and image ads.
- 01The new Rapha Pro Team Collection.
- 02Cycling is, quite often, the worst sport in the world.
- 03There is no better feeling than realising you’re a rider.
- 04Sharpened at the highest levels of the sport, so you can find your edge on your hardest rides.
- 05Shop our London Clubhouse between 17th July – 23rd August for your chance to win a year's RCC Membership, a full Rapha outfit, and…
- 06No idea where you are.
- 07I went light headed and couldn’t stop shaking…
- 08Soaked roads.
Rapha ad headlines
| Headline | Ads | Longest run |
|---|---|---|
| New Arrivals | Rapha UK | 550 | 53d |
| Rapha Pro Team Lightweight Wind Jacket | 309 | 117d |
| Rapha Pro Team Training Bib Shorts | 308 | 117d |
| Rapha Pro Team Training Jersey | 307 | 24d |
| Rapha Pro Team Jersey II | 275 | 23d |
| {{product.name}} | 272 | 30d |
| Rapha Pro Team Systems | 260 | 18d |
| The Rapha Pro Team Training System | 253 | 15d |
| Pro Team Cargo Bib Shorts | 174 | 40d |
| Pro Team Long Sleeve Aero Jersey II | 113 | 117d |
Longest-running Rapha ad copy
| Ad copy | Ads | Longest run |
|---|---|---|
| 毎日のライドに最適な一着。Rapha コア ジャージは、アップデートされた機能的な素材とクラシックなデザインを融合させて日常のライドに安定性をもたらします。 | 2 | 149d |
| 日々のライドに信頼のサポート。Rapha コア ビブショーツは、Rapha の代名詞とも言える着心地の良さと、洗練された控えめなデザインを融合させ、熱心なライダーのために作られました。 | 2 | 149d |
| New Rapha Brevet Cargo Bib Shorts III. Engineered with lightweight Italian materials. SHOP NOW. | 24 | 149d |
| 初めてはもちろん、50 回目、500 回目のライドでも。Rapha Core コレクションを見る | 6 | 149d |
| New Rapha Brevet Cargo Bib Shorts III. Four cargo pockets for self-supported riding. SHOP NOW. | 2 | 148d |
| 一貫した品質で、安定した走りを実現。Rapha コア ビブショーツは、耐久性と快適性を追求し、夏の長距離ライドに最適です。 | 2 | 148d |
| 日々のトレーニングに気負わず使えるジャージ Rapha Core コレクションを見る | 3 | 137d |
| Storage, comfort & high-visibility. Designed to work as a system for ultra-distance challenges. | 9 | 133d |
| A lightweight, high-visibility system with expansive storage designed for the unique demands of self-supported endurance. | 98 | 132d |
| Ein leichtes, hoch sichtbares System mit großzügigem Stauraum, das auf die besonderen Anforderungen von Solo-Langstreckenfahrten abgestimmt ist. | 52 | 131d |
Rapha landing pages
- https://www.rapha.cc/shop/sale310 ads · 32%
- http://fb.me/72 ads · 7%
- https://www.rapha.cc/shop/pro-team66 ads · 7%
- https://www.rapha.cc/shop/brevet56 ads · 6%
- https://www.rapha.cc/gb/en/shop/new-arrivals49 ads · 5%
- https://www.rapha.cc/shop/corecollection38 ads · 4%
- https://www.rapha.cc/shop/accessories-sale26 ads · 3%
- http://rapha.cc/story/rapha-far25 ads · 3%
- https://www.rapha.cc/shop/bib-shorts-and-shorts25 ads · 3%
- https://www.rapha.cc/shop/jerseys-mixed25 ads · 3%
Rapha new ads per month
- Oct 202625
- Sep 202655
- Aug 202666
- Jul 2026414
- Jun 202688
- May 202639
- Apr 202681
- Mar 202646
- Feb 20269
- Jan 202635
- Dec 202527
- Nov 202534
Rapha ads FAQ
- How many ads is Rapha running on Facebook and Instagram?
- As of Nov 2026, Rapha has 481 active ads and 976 ads in total in the Meta Ad Library.
- What kind of ads does Rapha run?
- Rapha's active ads are 54% image (520), 44% video (428), 2% carousel (18).
- Who does Rapha target with its ads?
- Based on the reach Meta reports for its ads, Rapha reaches mostly men aged 45-54 in the United Kingdom.
- How often does Rapha launch new ads?
- Rapha has been advertising on Meta since Aug 2025. It launched 25 new ads in Oct 2026.
- What is Rapha's most used ad headline?
- "New Arrivals | Rapha UK" — used on 550 ads.
- Where do Rapha's ads send people?
- Most Rapha ads link to rapha.cc. The landing pages section above lists every destination by how many ads use it.
- Which brands advertise like Rapha?
- Brands with similar ads include Nike, The Essence Vault, Spotify, Aussie Hair, WHOOP.
- What hooks does Rapha use in its ads?
- Rapha's most-seen ads open with lines like "The new Rapha Pro Team Collection.", "Cycling is, quite often, the worst sport in the world.", "There is no better feeling than realising you’re a rider.".
- Where can I watch Rapha's video ads and commercials?
- This page lists Rapha's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
- Where does this Rapha ad data come from?
- From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.
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