POC ads
Facebook & Instagram ad libraryPOC has run 1,368 Facebook and Instagram ads since Apr 2025, and 265 are live right now. Its active ads are 65% image, 35% video, 1% carousel. They reach mostly men aged 35-44 in the United Kingdom. Most of them send traffic to poc.com. Across all ads, Meta reports about 14.9M reach.
- Total ads
- 1,368
- Live now
- 265
- Video share
- 35%
- Top market
- UK
- Advertising since
- Apr 2025
Dynamic458dEnd of season sale
This is your last chance to get up to 50% off selected POC protection and performance pieces. Ride safe, for less.
Shop Now · poc.com
Dynamic122dDiscover the POC x Knog helmet light
Stay seen on every ride. Developed and designed to pair perfectly and securely with the Amidal helmet, the POC x Knog light placed on the rear of the helmet…
Shop Now · poc.com
Carousel188dUltra bags | POC (Global EN)
Carry the day, night and every moment in between with the all new Ultra Bag Series. Made from translucent waterproof TPU, the Ultra Bag Series is engineered…
Learn More · poc.com
Dynamic447dNow up to 60% off
Now get up to 60% off the end of season sale. This is your last chance to get selected POC protection and performance pieces for less.
Shop Now · poc.com
Catalog445dEnd of season sale
Now get up to 60% off the end of season sale. This is your last chance to get selected POC protection and performance pieces for less.
Shop Now · poc.com
Dynamic170dDiscover the POC x Knog helmet light
Stay seen on every ride. Developed and designed to pair perfectly and securely with the Amidal helmet, the POC x Knog light placed on the rear of the helmet…
Shop Now · poc.com
Dynamic122dDiscover the new Cadence apparel collection
When getting lost in the ride is what it’s all about, the Cadence Collection from POC is there for you. Integrated innovation, technical materials and…
Shop Now · poc.com
Catalog577dThe Cycling Collection
Encapsulating our Swedish values and philosophy, under each product’s clean and simple appearance lies innovation to keep you safe. Explore the complete…
Shop Now · poc.com
Dynamic190dGo all in and all out
Go all in and all out with the new Amidal. With a streamlined profile and reinforced rear, this helmet is designed to make sure you always look and feel fast…
Shop Now · poc.com
Catalog122dAim
Follow your vision – on and off the bike. Whether you're giving your all on bike or enjoying the downtime between training, our eyewear collection has your…
Shop Now · poc.com
Catalog122dPOC
Designed to enhance performance and protection in any condition, explore the latest cycling helmets, sunglasses, and bike protection gear. Our comprehensive…
Shop Now · poc.com
Catalog457dEnd of season sale
This is your last chance to get up to 50% off selected POC protection and performance pieces. Ride safe, for less.
Shop Now · poc.com
Catalog122dMen's Pristine
Discover POC cycling clothes for men and women, designed for performance, comfort, and protection across all riding styles . POC cycling clothes combine…
Shop Now · poc.com
Dynamic146dTune into gravity
Protection that frees you when you’re riding the edge. Gravity pulls, pushes, and tests you at every turn. When you’re riding that edge, you need gear that…
Shop Now · poc.com
Image543dMade to match your focus
The right helmet and eyewear match can make all the difference to your performance. With specific matches tailored to aero performance, climbing and hot…
Learn more · fb.com
Dynamic116dDiscover the new Barocon Carbon helmet
Full-face protection for the toughest terrain and those that ride it. When you’re competing against the clock, the elements and even yourself, you need…
Shop Now · poc.com
Dynamic116dDiscover the new Barocon Carbon helmet
Full-face protection for the toughest terrain and those that ride it. When you’re competing against the clock, the elements and even yourself, you need…
Shop Now · poc.com
Image93dThe POC summer sale
The POC summer sale is now live. Get up to 50% off selected POC protection and performance pieces for a limited time only.
Shop now · fb.com
Dynamic122dTune into gravity
Protection that frees you when you’re riding the edge. Gravity pulls, pushes, and tests you at every turn. When you’re riding that edge, you need gear that…
Shop Now · poc.com
Dynamic116dDiscover the new Barocon Carbon helmet
Full-face protection for the toughest terrain and those that ride it. When you’re competing against the clock, the elements and even yourself, you need…
Shop Now · poc.com
Catalog80dAim
Follow your vision – on and off the bike. Whether you're giving your all on bike or enjoying the downtime between training, our eyewear collection has your…
Shop Now · poc.com
Catalog80dWomen's Thermal
Discover POC cycling clothes for men and women, designed for performance, comfort, and protection across all riding styles . POC cycling clothes combine…
Shop Now · poc.com
Dynamic185dFrom the POC archive to the road and trail
From the archive to the road and trail. The new Legacy Collection brings brings back POC design cues to the latest in road and mountain bike. Featuring the…
Shop Now · poc.com
Dynamic152dDiscover the new Cadence apparel collection
When getting lost in the ride is what it’s all about, the Cadence Collection from POC is there for you. Integrated innovation, technical materials and…
Shop Now · poc.com
POC ad hooks
The opening line of each of POC's most-seen video and image ads.
- 01This is your last chance to get up to 50% off selected POC protection and performance pieces.
- 02Stay seen on every ride.
- 03Carry the day, night and every moment in between with the all new Ultra Bag Series.
- 04Now get up to 60% off the end of season sale.
- 05When getting lost in the ride is what it’s all about, the Cadence Collection from POC is there for you.
- 06Encapsulating our Swedish values and philosophy, under each product’s clean and simple appearance lies innovation to keep you safe.
- 07Go all in and all out with the new Amidal.
- 08Follow your vision – on and off the bike.
POC ad headlines
| Headline | Ads | Longest run |
|---|---|---|
| Tune into gravity | 408 | 145d |
| Save up to 50% | 373 | 25d |
| Protection without compromise | 352 | 145d |
| Discover the new Cadence Collection | 351 | 18d |
| Tailored to the demands of the mountain | 251 | 41d |
| Go all in and all out | 194 | 199d |
| Helmet and goggle matches | 186 | 51d |
| Clarity lens technology | 162 | 40d |
| Aim | 161 | 137d |
| Discover the new Amidal | 157 | 135d |
Longest-running POC ad copy
| Ad copy | Ads | Longest run |
|---|---|---|
| Go all in and all out with the new Amidal. With a streamlined profile and reinforced rear, this helmet is designed to make sure you always look and feel fast in the pack. | 194 | 199d |
| Creating reliable protection is a methodical process based on experimentation, observation, and evidence. There is a science to it. This keeps us focused on sound research and collaboration; the founding blocks of innovation. Discover how… | 26 | 191d |
| Discover the Archive: the home of classic pieces and rare colours, as well as hard-to-find items from past collections, now with up to 50% off. | 112 | 166d |
| Discover MTB pieces ready to meet the demands of gravity. There's a certain pull from gravity. It's not just the laws of physics, it's something far bigger. When you’re riding that edge, you need protection that both supports and frees… | 401 | 145d |
| Discover MTB protection engineered to free you when you’re riding the edge. At the core of our MTB protection range is VPD by POC – a visco-elastic material that stays soft and flexible against the body, then stiffens on impact to absorb… | 352 | 145d |
| Follow your vision – on and off the bike. Whether you're giving your all on bike or enjoying the downtime between training, our eyewear collection has your eyes protected throughout. Total UVA and UVB protection, precision-engineered… | 30 | 137d |
| Designed to enhance performance and protection in any condition, explore the latest cycling helmets, sunglasses, and bike protection gear. Our comprehensive range of cycling products for men, women and kids also includes backpacks… | 230 | 137d |
| Discover POC cycling clothes for men and women, designed for performance, comfort, and protection across all riding styles . POC cycling clothes combine performance-driven design with practical features to keep you safe, comfortable, and… | 52 | 137d |
| Discover the new Amidal road cycling helmet – where protection and performance takes a new form. The streamlined profile and reinforced rear zones deliver structural stability in a bold, distinctive form so you can always commit to the… | 157 | 135d |
| Ride with confidence in all you see. Robust and ready for the mountain, the new Zygon MTB goggles offer an uncompromised visual experience with a hardwearing construction, comfortable fit and exceptionally large field of view. | 69 | 135d |
POC landing pages
- https://poc.com/en/tune-into-gravity127 ads · 9%
- https://poc.com/en/categories/sale-eu/products50 ads · 4%
- https://poc.com/spring-summer-road-cycling50 ads · 4%
- https://poc.com/en/ski-helmet-and-goggle-matches37 ads · 3%
- https://poc.com/en/product/amidal-hydrogen-white-matt34 ads · 2%
- https://poc.com/snow34 ads · 2%
- https://poc.com/en/ski-helmet-guide30 ads · 2%
- https://poc.com/en/product/obex-visor-hydrogen-white-clarity-universal-partly-sunny-silver-cat-227 ads · 2%
- https://poc.com/en/product/omne-air-mips-hydrogen-white-matt-127 ads · 2%
- https://poc.com/en/the-amidal25 ads · 2%
POC new ads per month
- Oct 202691
- Sep 202671
- Aug 202683
- Jul 2026138
- Jun 2026284
- May 202699
- Apr 2026114
- Mar 202662
- Feb 2026115
- Jan 202623
- Dec 202587
- Nov 2025102
POC ads FAQ
- How many ads is POC running on Facebook and Instagram?
- As of Nov 2026, POC has 265 active ads and 1,368 ads in total in the Meta Ad Library.
- What kind of ads does POC run?
- POC's active ads are 65% image (867), 35% video (467), 1% carousel (7).
- Who does POC target with its ads?
- Based on the reach Meta reports for its ads, POC reaches mostly men aged 35-44 in the United Kingdom.
- How often does POC launch new ads?
- POC has been advertising on Meta since Apr 2025. It launched 91 new ads in Oct 2026.
- What is POC's most used ad headline?
- "Tune into gravity" — used on 408 ads.
- Where do POC's ads send people?
- Most POC ads link to poc.com. The landing pages section above lists every destination by how many ads use it.
- Which brands advertise like POC?
- Brands with similar ads include FLAIR Fútbol, New Balance, QUAD LOCK, Reactive Outdoor, PureStep.
- What hooks does POC use in its ads?
- POC's most-seen ads open with lines like "This is your last chance to get up to 50% off selected POC protection and performance pieces.", "Stay seen on every ride.", "Carry the day, night and every moment in between with the all new Ultra Bag Series.".
- Where can I watch POC's video ads and commercials?
- This page lists POC's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
- Where does this POC ad data come from?
- From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.
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