How many ads is Octopus Energy running on Facebook and Instagram?

As of Nov 2026, Octopus Energy has 93 active ads and 1,339 ads in total in the Meta Ad Library.

What kind of ads does Octopus Energy run?

Octopus Energy's active ads are 54% video (731), 45% image (608), 1% carousel (9).

Who does Octopus Energy target with its ads?

Based on the reach Meta reports for its ads, Octopus Energy reaches mostly men aged 35-44 in the United Kingdom.

How often does Octopus Energy launch new ads?

Octopus Energy has been advertising on Meta since Oct 2019. It launched 71 new ads in Oct 2026.

What is Octopus Energy's most used ad headline?

"👍 Quality You Can Trust" — used on 579 ads.

Where do Octopus Energy's ads send people?

Most Octopus Energy ads link to octopus.energy. The landing pages section above lists every destination by how many ads use it.

Which brands advertise like Octopus Energy?

Brands with similar ads include Project Solar UK, Boxergy, Altum Organisation Limited, Infinite Energy Group, The Energy Experts.

What hooks does Octopus Energy use in its ads?

Octopus Energy's most-seen ads open with lines like "We're on a mission to make green energy cheap", "Solar ☀️ & battery power with Octopus", "Your one-stop-shop for heat pumps.".

Where can I watch Octopus Energy's video ads and commercials?

This page lists Octopus Energy's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.

Where does this Octopus Energy ad data come from?

From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

Octopus Energy ads

Facebook & Instagram ad library

93 live nowoctopus.energyUpdated Nov 1, 2026

Meta Ad Library Logo & colors Analyze in AdManage

Octopus Energy has run 1,339 Facebook and Instagram ads since Oct 2019, and 93 are live right now. Its active ads are 54% video, 45% image, 1% carousel, and 30 run as partnership ads with creators. They reach mostly men aged 35-44 in the United Kingdom. Most of them send traffic to octopus.energy. Across all ads, Meta reports about 102.3M reach.

Total ads: 1,339
Live now: 93
Video share: 54%
Partnership ads: 30
Top market: UK
Advertising since: Oct 2019

1,339 ads · most seen first

Octopus Energy ad hooks

The opening line of each of Octopus Energy's most-seen video and image ads.

01We're on a mission to make green energy cheap
02Solar ☀️ & battery power with Octopus
03Your one-stop-shop for heat pumps.
04Get A Home EV Charger ⚡️ For Cheaper Charging 🥳, From An Award Winning Energy Supplier 🏆.
05One smart tariff.
06⚡ Smart charge for only 7.5p/kWh with eligible cars and chargers.
07{{product.brand}}
08Join 100s of thousands of customers charging with Intelligent Octopus Go

Octopus Energy ad headlines

Headline	Ads	Longest run
👍 Quality You Can Trust	579	100d
Run on sunshine ☀️	404	136d
Unlock Cheaper EV Charging	403	100d
Switch to Octopus	316	116d
Get a quote today	307	110d
Intelligent Octopus Go	279	112d
Find the best tariff for you	254	75d
Switch to Octopus today	98	118d
Switch to Octopus, too	55	64d
Intelligent Octopus Drive Pack	38	36d

Longest-running Octopus Energy ad copy

Ad copy	Ads	Longest run
💡 Get great value energy for the long term, not just a fixed term 💚 100% Green Electricity 🏆 Award winning customer service - 3 years in a row. Meaning you can relax knowing you're in with an honest and reliable supplier. Don't switch…	2	186d
You can still claim £50 when you switch to 100% renewable Octopus Energy! 🐙⚡️ We supply 100% renewable electricity to the Yeo Valley HQ 🐄(and over a million homes in the UK) 🏡 Switch now and get £50 credit added to your Octopus account…	3	139d
Solar ☀️ & battery power with Octopus. 🌨️ Get a quote today 🌤️ Installation slots are filling up fast 🚀 ☀️ Save big on your electricity bills 💪 25-year warranty on solar panels"	110	136d
Slots are filling up fast for solar installations. Get a quote today. Plus get smarter and save more, when you sell electricity on our solar smart tariffs.	15	136d
Solar ☀️ & battery power with Octopus 🌨️ Get a quote today for max savings 🌤️ Installation slots are filling up fast 🚀 ☀️ Save big on your electricity bills 💪 25-year warranty on solar panels	38	136d
Verify at octo.ps/solar. Solar ☀️ & battery power with Octopus Get smarter and save more, when you sell electricity on our solar smart tariffs.	66	136d
You can still claim £50 when you switch to 100% renewable with Octopus Energy! 🐙⚡️ We supply 100% renewable electricity to the Yeo Valley HQ 🐄(and over a million homes in the UK) 🏡 Switch now and get £50 credit added to your Octopus…	2	128d
Solar ☀️ & battery power with Octopus. 🌨️ Get a quote today 🌤️ Installation slots are filling up fast 🚀 ☀️ Save big on your electricity bills 💪 25-year warranty on solar panels Octopus Energy Services is authorised and regulated by…	57	124d
Switch to the UK's most awarded energy supplier💚	201	118d
We're on a mission to make green energy cheap💚⚡	533	117d

Octopus Energy landing pages

https://octopus.energy/order/heat-pump151 ads · 11%
https://octopus.energy/save-with-octopus/132 ads · 10%
https://octopus.energy/ev-charger-sales/122 ads · 9%
https://octopus.energy/swift-switch/109 ads · 8%
https://octopus.energy/smart/intelligent-octopus-go/94 ads · 7%
https://octopus.energy/order/solar86 ads · 7%
https://octopus.energy/order/heat-pump/54 ads · 4%
https://octopus.energy/save-with-octopus/?utm_source={{site_source_name}}&utm_medium=paid_social&utm_campaign={{campaign.name}}42 ads · 3%
https://octopus.energy/heat-pump-explore/41 ads · 3%
https://octopus.energy/order/solar/41 ads · 3%

Octopus Energy new ads per month

Oct 202671
Sep 202628
Aug 202662
Jul 202677
Jun 202632
May 2026131
Apr 202665
Mar 202690
Feb 2026165
Jan 202676
Dec 202585
Nov 202595

Octopus Energy ads FAQ

How many ads is Octopus Energy running on Facebook and Instagram?: As of Nov 2026, Octopus Energy has 93 active ads and 1,339 ads in total in the Meta Ad Library.
What kind of ads does Octopus Energy run?: Octopus Energy's active ads are 54% video (731), 45% image (608), 1% carousel (9).
Who does Octopus Energy target with its ads?: Based on the reach Meta reports for its ads, Octopus Energy reaches mostly men aged 35-44 in the United Kingdom.
How often does Octopus Energy launch new ads?: Octopus Energy has been advertising on Meta since Oct 2019. It launched 71 new ads in Oct 2026.
What is Octopus Energy's most used ad headline?: "👍 Quality You Can Trust" — used on 579 ads.
Where do Octopus Energy's ads send people?: Most Octopus Energy ads link to octopus.energy. The landing pages section above lists every destination by how many ads use it.
Which brands advertise like Octopus Energy?: Brands with similar ads include Project Solar UK, Boxergy, Altum Organisation Limited, Infinite Energy Group, The Energy Experts.
What hooks does Octopus Energy use in its ads?: Octopus Energy's most-seen ads open with lines like "We're on a mission to make green energy cheap", "Solar ☀️ & battery power with Octopus", "Your one-stop-shop for heat pumps.".
Where can I watch Octopus Energy's video ads and commercials?: This page lists Octopus Energy's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
Where does this Octopus Energy ad data come from?: From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

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