How many ads is Muse running on Facebook and Instagram?

As of Nov 2026, Muse has 204 active ads and 263 ads in total in the Meta Ad Library.

What kind of ads does Muse run?

Muse's active ads are 74% image (194), 26% video (69).

Who does Muse target with its ads?

Based on the reach Meta reports for its ads, Muse reaches mostly men aged 35-44 in the United States.

How often does Muse launch new ads?

Muse has been advertising on Meta since Sep 2020. It launched 11 new ads in Oct 2026.

What is Muse's most used ad headline?

"Train your brain for peak performance" — used on 82 ads.

Where do Muse's ads send people?

Most Muse ads link to choosemuse.com. The landing pages section above lists every destination by how many ads use it.

Which brands advertise like Muse?

Brands with similar ads include Back Market, Honest Mobile, Sonos, SnoozeBand, TYMO Beauty.

What hooks does Muse use in its ads?

Muse's most-seen ads open with lines like "Meet Muse S Athena, your new performance partner.", "Meet Muse S Athena, the revolutionary brain health device that combines EEG + fNIRS technology for unparalleled insights into your brain…".

Where can I watch Muse's video ads and commercials?

This page lists Muse's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.

Where does this Muse ad data come from?

From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

Muse ads

Facebook & Instagram ad library

204 live nowchoosemuse.comUpdated Nov 1, 2026

Meta Ad Library Logo & colors Analyze in AdManage

Muse has run 263 Facebook and Instagram ads since Sep 2020, and 204 are live right now. Its active ads are 74% image, 26% video. They reach mostly men aged 35-44 in the United States. Most of them send traffic to choosemuse.com. Across all ads, Meta reports about 673.5K reach.

Total ads: 263
Live now: 204
Video share: 26%
Top market: US
Advertising since: Sep 2020

263 ads · most seen first

Muse ad hooks

The opening line of each of Muse's most-seen video and image ads.

01Meet Muse S Athena, your new performance partner.
02Meet Muse S Athena, the revolutionary brain health device that combines EEG + fNIRS technology for unparalleled insights into your brain…

Muse ad headlines

Headline	Ads	Longest run
Train your brain for peak performance	82	354d
Your Brain Has Better Settings	40	195d
Your Sleep Tracker Is Guessing	32	170d
The Wearable Researchers Trust	16	145d
Train your brain & find your focus	8	26d
Skip the tie. Gift his brain	4	146d
A coach that has seen your actual brain	2	38d
A bedtime story that responds to you	2	38d
5 minutes for your brain	2	38d
Audio that adapts as you fall asleep	2	38d

Longest-running Muse ad copy

Ad copy	Ads	Longest run
Meet Muse S Athena, your new performance partner. This EEG + fNIRS-powered headband tracks your cognitive effort and helps you recover with tools like Digital Sleeping Pills. Train focus, build mental stamina, and wake up recharged. 💡…	82	354d
What do you do when coffee stops working? For most people: more coffee. Then a nap you feel guilty about. Then pushing through and getting half as much done in twice the time. The problem isn't your willpower or your sleep schedule. It's…	26	195d
You track your steps. You track your glucose. You track your HRV. What are you doing for your brain? The actual organ that decides whether you're still sharp at 75, or whether your kids have to make decisions for you. Most people do…	14	195d
Your Oura tells you that you got 1h 12m of deep sleep. It has no idea. Wrist and ring wearables guess your sleep stages by reading your pulse. They never actually see your brain. Muse S Athena uses real EEG sensors, the same technology…	32	170d
He already has enough ties. None of them show him what his brain is doing at 11pm. Muse reads his brainwaves with real EEG - so he can see his focus, calm and sleep instead of guessing at them. Father's Day: 15% off with code FDAY15.	4	146d
Deep focus shouldn't depend on a good day. Muse S Athena trains it like a skill. Five minutes of real-time EEG biofeedback teaches your brain to drop into focus faster and stay there longer, then tracks your Alpha Peak so you can see your…	16	145d
A sleep track plays the same way whether you are wide awake or nearly gone. Sleep Assist on Muse S Athena adapts bedtime audio to your brain activity as you drift off, to help you fall asleep faster. Deeper rest, guided by your own brain.	2	38d
Alpha Peak is measured live, from fair through optimal. Every Muse S Athena session is saved, so you see how fast you get there each week and whether your focus is improving. A scoreboard for your brain.	2	38d
A bedtime story that knows when you are nearly asleep. Sleep Assist on Muse S Athena adapts bedtime audio to your brain activity to help you fall asleep, then tracks your sleep through the night. Deeper rest, guided by your brain.	2	38d
Brainwaves, heart rate and breathing, captured in real time and saved to your history. Muse S Athena shows the moment you settle and how much faster it happens each week. Calm you can see improve.	2	38d

Muse landing pages

https://choosemuse.com/products/muse-s-athena?variant=51836734538095136 ads · 52%
https://choosemuse.com/47 ads · 18%
https://eu.choosemuse.com/34 ads · 13%
https://choosemuse.com/products/muse-s-athena14 ads · 5%
https://choosemuse.com/products/muse-211 ads · 4%
https://choosemuse.com/pages/cognitive-performance9 ads · 3%
http://choosemuse.com/pages/athena-sleep5 ads · 2%
https://choosemuse.com/products/muse-s-athena-premium-subscription-bundle-carbon4 ads · 2%
https://choosemuse.com/muse-s-guided-bundle/1 ads · 0%
https://choosemuse.com/pages/athena-sleep1 ads · 0%

Muse new ads per month

Oct 202611
Sep 2026116
Aug 20265
Jul 20266
Jun 20268
May 202615
Apr 202632
Mar 202619
Nov 202511
Sep 202534
Jun 20254
Oct 20231

Muse ads FAQ

How many ads is Muse running on Facebook and Instagram?: As of Nov 2026, Muse has 204 active ads and 263 ads in total in the Meta Ad Library.
What kind of ads does Muse run?: Muse's active ads are 74% image (194), 26% video (69).
Who does Muse target with its ads?: Based on the reach Meta reports for its ads, Muse reaches mostly men aged 35-44 in the United States.
How often does Muse launch new ads?: Muse has been advertising on Meta since Sep 2020. It launched 11 new ads in Oct 2026.
What is Muse's most used ad headline?: "Train your brain for peak performance" — used on 82 ads.
Where do Muse's ads send people?: Most Muse ads link to choosemuse.com. The landing pages section above lists every destination by how many ads use it.
Which brands advertise like Muse?: Brands with similar ads include Back Market, Honest Mobile, Sonos, SnoozeBand, TYMO Beauty.
What hooks does Muse use in its ads?: Muse's most-seen ads open with lines like "Meet Muse S Athena, your new performance partner.", "Meet Muse S Athena, the revolutionary brain health device that combines EEG + fNIRS technology for unparalleled insights into your brain…".
Where can I watch Muse's video ads and commercials?: This page lists Muse's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
Where does this Muse ad data come from?: From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

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