Mattel ads
Facebook & Instagram ad libraryMattel has run 14 Facebook and Instagram ads since Oct 2025, and 7 are live right now. Its active ads are 64% video, 36% image. They reach mostly men aged 18-24 in the United Kingdom. Most of them send traffic to exito.com. Across all ads, Meta reports about 3 reach.
- Total ads
- 14
- Live now
- 7
- Video share
- 64%
- Top market
- UK
- Advertising since
- Oct 2025
Image24d'84 Audi Sport Quattro
Construye la leyenda de carreras '84 Audi Sport Quattro con acabados hiperrealistas.
Shop now · simple.ripley.cl
Image24d'90 Honda Civic EF
La leyenda del JDM llega a escala 1:32. Construye y personaliza el Custom ’90 Honda Civic EF con 248 piezas.
Watch more · exito.com
Dynamic25d'90 Honda Civic EF
La leyenda del JDM llega a escala 1:32. Construye y personaliza el Custom ’90 Honda Civic EF con 248 piezas.
Watch More · exito.com
- Video30d
'84 Audi Sport Quattro
Construa o '84 Audi Sport Quattro: lenda do rali num set de 864 peças.
Shop now · shop.mattel.com
- Video30d
'94 Toyota Supra MKIV
Construye y personaliza el legendario '94 Toyota Supra MKIV, un ícono de la cultura JDM. Con detalles fieles al auto original.
Shop now · shop.mattel.com
- Video30d
'84 Audi Sport Quattro
Construye el '84 Audi Sport Quattro: la leyenda del rally ahora en un set de 864 piezas. El ícono alemán '84 Audi Sport Quattro ahora en tus manos.
Shop now · shop.mattel.com
- Video40d
¡Todos a bordo de esta aventura!
¡Descubre la nueva era de Thomas and Friends! Una nueva aventura para aprender, imaginar y divertirse juntos. ¡Todos a bordo!
Watch more · youtube.com
- Dynamic110d
Zeit für eine Runde Skip-Bo.
Warnung: Skip-Bo sorgt für "Nur noch eine Runde!".
Learn More · shopping.mattel.com
- Video313d
Akhiri tahun dengan hadiah yang bikin happy! ✨ Mainan favorit dari Mattel lagi diskon sampai 70% 🎉 Mulai dari Hot Wheels, Barbie, UNO, Polly Pocket, sampai…
Shop now · tokopedia.com
- Dynamic321d
Elevate Your Build
Brick Shop elevates the building experience with innovative features, materials and techniques that inspire new ways to build.
Learn More · noriel.ro
Image327dIdealny prezent to Scrabble
Poznaj kultową grę Scrabble – idealną dla wszystkich, którzy kochają słowa i dobrą zabawę.
Shop now · empik.com
- Video331d
✨ Celebrate With Us — We Have Our Grand Prize Winners! ✨ 🎉 A BIG Congratulations to our three lucky families who’ve each won a dream getaway for four to a…
No button
Image356dFinde das perfekte Geschenk
Schenken, Spielen, Strahlen – so fühlt sich Weihnachten an 💕 Entdecke jetzt die schönsten Geschenke für Kinder bei Mattel 🎁
Learn more · fb.com
- Video367d
É arrivato Pic-Tato 🥔 ✏️
Disegna, indovina, passa! La versione di Pictionary più frenetica di sempre ti aspetta! 🔥 Acquistala su Amazon!
Shop now · fb.com
Mattel ad hooks
The opening line of each of Mattel's newest video and image ads.
- 01Construye la leyenda de carreras '84 Audi Sport Quattro con acabados hiperrealistas.
- 02La leyenda del JDM llega a escala 1:32.
- 03Construa o '84 Audi Sport Quattro: lenda do rali num set de 864 peças.
- 04Construye y personaliza el legendario '94 Toyota Supra MKIV, un ícono de la cultura JDM.
- 05Construye el '84 Audi Sport Quattro: la leyenda del rally ahora en un set de 864 piezas.
- 06¡Descubre la nueva era de Thomas and Friends!
- 07Warnung: Skip-Bo sorgt für "Nur noch eine Runde!".
- 08Akhiri tahun dengan hadiah yang bikin happy!
Mattel ad headlines
| Headline | Ads | Longest run |
|---|---|---|
| '84 Audi Sport Quattro | 3 | 29d |
| '90 Honda Civic EF | 3 | 24d |
| Zeit für eine Runde Skip-Bo. | 2 | 27d |
| Elevate Your Build | 2 | 17d |
| '94 Toyota Supra MKIV | 1 | 29d |
| Finde das perfekte Geschenk | 1 | 42d |
| Idealny prezent to Scrabble | 1 | 12d |
| ¡Todos a bordo de esta aventura! | 1 | 39d |
| É arrivato Pic-Tato 🥔 ✏️ | 1 | 46d |
Longest-running Mattel ad copy
| Ad copy | Ads | Longest run |
|---|---|---|
| Disegna, indovina, passa! La versione di Pictionary più frenetica di sempre ti aspetta! 🔥 Acquistala su Amazon! | 1 | 46d |
| Schenken, Spielen, Strahlen – so fühlt sich Weihnachten an 💕 Entdecke jetzt die schönsten Geschenke für Kinder bei Mattel 🎁 | 1 | 42d |
| ¡Descubre la nueva era de Thomas and Friends! Una nueva aventura para aprender, imaginar y divertirse juntos. ¡Todos a bordo! | 1 | 39d |
| Construye y personaliza el legendario '94 Toyota Supra MKIV, un ícono de la cultura JDM. Con detalles fieles al auto original. | 1 | 29d |
| Construa o '84 Audi Sport Quattro: lenda do rali num set de 864 peças. | 1 | 29d |
| Construye el '84 Audi Sport Quattro: la leyenda del rally ahora en un set de 864 piezas. El ícono alemán '84 Audi Sport Quattro ahora en tus manos. | 1 | 29d |
| Warnung: Skip-Bo sorgt für "Nur noch eine Runde!". | 2 | 27d |
| La leyenda del JDM llega a escala 1:32. Construye y personaliza el Custom ’90 Honda Civic EF con 248 piezas. | 3 | 24d |
| Construye la leyenda de carreras '84 Audi Sport Quattro con acabados hiperrealistas. | 1 | 23d |
| Brick Shop elevates the building experience with innovative features, materials and techniques that inspire new ways to build. | 2 | 17d |
Mattel landing pages
- https://www.exito.com/mattel?utm_id=wwmm&utm_source=META&utm_medium=PSOC&utm_campaign=C0000195&utm_term=E000MB80&utm_content=F0017GBD2 ads · 15%
- https://fb.com/canvas_doc/15248945521135321 ads · 8%
- https://fb.com/canvas_doc/38429025393348131 ads · 8%
- https://noriel.ro/catalogsearch/result/?q=Brick+shop1 ads · 8%
- https://shop.mattel.com/es-mx/pages/about-mattel-brick-shop?_gl=1*12ujpn3*_up*MQ..*_gs*MQ..&gclid=CjwKCAjwqonVBhA4EiwA9wYJ3cDmiOJ6MqAuHfXf5YFbHIeUzf2HRbLgDXOyWq0Yp4wzyBoJgcnAEBoCaIQQAvD_BwE&gbraid=0AAAAACuEAJ0RWhj7rffdN9h33fZCLPV4l1 ads · 8%
- https://shop.mattel.com/es-mx/pages/about-mattel-brick-shop?_gl=1*12ujpn3*_up*MQ..*_gs*MQ..&gclid=CjwKCAjwqonVBhA4EiwA9wYJ3cDmiOJ6MqAuHfXf5YFbHIeUzf2HRbLgDXOyWq0Yp4wzyBoJgcnAEBoCaIQQAvD_BwE&gbraid=0AAAAACuEAJ0RWhj7rffdN9h33fZCLPV4l&utm_id=wwmm&utm_source=META&utm_medium=PSOC&utm_campaign=C0000195&utm_term=E000MA5C&utm_content=F0017BL01 ads · 8%
- https://shop.mattel.com/pt-br/pages/about-mattel-brick-shop?utm_id=wwmm&utm_source=META&utm_medium=PSOC&utm_campaign=C0000195&utm_term=E000MB7I&utm_content=F0017G7P1 ads · 8%
- https://shopping.mattel.com/de-de/products/mattel-games-skip-bo-kartenspiel-fur-kinder-jmm20-de-de1 ads · 8%
- https://simple.ripley.cl/search/mattel%20brick%20shop?sort=relevance_desc&page=1&utm_id=wwmm&utm_source=META&utm_medium=PSOC&utm_campaign=C0000195&utm_term=E000MBBY&utm_content=F0017ZV71 ads · 8%
- https://www.empik.com/marka/mattel/lista-produktow?searchCategory=37&hideUnavailable=true&producerFacet=mattel&subQuery=Scrabble1 ads · 8%
Mattel new ads per month
- Oct 20266
- Sep 20261
- Jul 20261
- Dec 20254
- Nov 20251
- Oct 20251
Mattel ads FAQ
- How many ads is Mattel running on Facebook and Instagram?
- As of Oct 2026, Mattel has 7 active ads and 14 ads in total in the Meta Ad Library.
- What kind of ads does Mattel run?
- Mattel's active ads are 64% video (9), 36% image (5).
- Who does Mattel target with its ads?
- Based on the reach Meta reports for its ads, Mattel reaches mostly men aged 18-24 in the United Kingdom.
- How often does Mattel launch new ads?
- Mattel has been advertising on Meta since Oct 2025. It launched 6 new ads in Oct 2026.
- What is Mattel's most used ad headline?
- "'84 Audi Sport Quattro" — used on 3 ads.
- Where do Mattel's ads send people?
- Most Mattel ads link to exito.com. The landing pages section above lists every destination by how many ads use it.
- Which brands advertise like Mattel?
- Brands with similar ads include LEGO, Anavrin (113433010360522), Carnival Tycoon, Clash of Clans, Tokyo-Tiger.
- What hooks does Mattel use in its ads?
- Mattel's most-seen ads open with lines like "Construye la leyenda de carreras '84 Audi Sport Quattro con acabados hiperrealistas.", "La leyenda del JDM llega a escala 1:32.", "Construa o '84 Audi Sport Quattro: lenda do rali num set de 864 peças.".
- Where can I watch Mattel's video ads and commercials?
- This page lists Mattel's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
- Where does this Mattel ad data come from?
- From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.
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