How many ads is Koala running on Facebook and Instagram?

As of Nov 2026, Koala has 282 active ads and 481 ads in total in the Meta Ad Library.

What kind of ads does Koala run?

Koala's active ads are 51% image (249), 47% video (232), 2% carousel (11).

Who does Koala target with its ads?

Based on the reach Meta reports for its ads, Koala reaches mostly women aged 25-34 in the United Kingdom.

How often does Koala launch new ads?

Koala has been advertising on Meta since Aug 2023. It launched 185 new ads in Oct 2026.

What is Koala's most used ad headline?

"Over 50,000 5-Star Reviews" — used on 641 ads.

Where do Koala's ads send people?

Most Koala ads link to uk.koala.com. The landing pages section above lists every destination by how many ads use it.

Which brands advertise like Koala?

Brands with similar ads include Cozey, Ecosa Sleep, Rise & Fall, OTTY Mattress, Casper.

What hooks does Koala use in its ads?

Koala's most-seen ads open with lines like "Reasons to love Koala:", "Reasons to love Koala: 🐨 Australia’s most-awarded sofa bed range ⭐ 50,000+ 5-star reviews 🗓️ 120-day trial period 🚚 Free shipping 🌿…", "Reasons to love the Koala Sofa Bed:".

Where can I watch Koala's video ads and commercials?

This page lists Koala's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.

Where does this Koala ad data come from?

From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

Koala ads

Facebook & Instagram ad library

282 live nowuk.koala.comUpdated Nov 1, 2026

Meta Ad Library Logo & colors Analyze in AdManage

Koala has run 481 Facebook and Instagram ads since Aug 2023, and 282 are live right now. Its active ads are 51% image, 47% video, 2% carousel, and 16 run as partnership ads with creators. They reach mostly women aged 25-34 in the United Kingdom. Most of them send traffic to uk.koala.com. Across all ads, Meta reports about 19.7M reach.

Total ads: 481
Live now: 282
Video share: 47%
Partnership ads: 16
Top market: UK
Advertising since: Aug 2023

481 ads · most seen first

Koala ad hooks

The opening line of each of Koala's most-seen video and image ads.

01Reasons to love Koala:
02Reasons to love Koala: 🐨 Australia’s most-awarded sofa bed range ⭐ 50,000+ 5-star reviews 🗓️ 120-day trial period 🚚 Free shipping 🌿…
03Reasons to love the Koala Sofa Bed:

Koala ad headlines

Headline	Ads	Longest run
Over 50,000 5-Star Reviews	641	198d
Introducing Australia 01	64	40d
£200 off Koala sofa beds	48	10d
Tamarama Modular Sofa	39	68d
Torakina Outdoor Range	38	58d
Torquay Modular Sofa	34	77d
Introducing The Paddo	31	27d
500,000+ Koala customers worldwide	28	219d
Australia's #1 rated sofa bed	25	98d
Try the Wanda Sofa Bed for 120 days	19	147d

Longest-running Koala ad copy

Ad copy	Ads	Longest run
Choose from a range of sizes and colours to suit your style	1	1,168d
The top rated sofa bed that will take your guests from sit to sleep in seconds.	1	1,168d
You'll be sleeping easy for just 45c a night. Thanks to our 10 year warranty. ✅ The most advanced mattress from Koala ✅ 5 zones of ergonomic support ✅ 120-day trial & free delivery. Shop now at Koala.com Only 45 cents per night. Based…	4	219d
Reasons to love Koala: 🐨 Australia’s most-awarded sofa bed range ⭐ 50,000+ 5-star reviews 🗓️ 120-day trial period 🚚 Free shipping 🌿 Partners of WWF, B Corp, 1% For The Planet	22	198d
Reasons to love Koala: 🐨 Australia’s most-awarded sofa bed range ⭐ 50,000+ 5-star reviews 🗓️ 120-day trial period 🚚 Free shipping 🌿 Partners of WWF, B Corp, 1% For The Planet	560	198d
This is the best bed base for renters … ⚒️ It moves easily without tools 🏅It’s won awards 🧾And it comes with a 120-day trial Check out the Kirribilli Bed Base at koala.com	4	160d
The Wanda Sofa Bed will (almost) solve all of your problems. This 4-in-1 transforms from sofa to chaise, daybed to queen-sized bed in moments. Plus, it has storage! And, the slide-and-click design allows for stress-free setup without…	6	147d
You don’t have to compromise on your aesthetic with the Byron Sofa Bed. A stylish and practical addition to your lounge room that’ll also keep your guests well-slept. ✅ 120-day trial ✅ 5-year warranty ✅ Free & fast delivery Start your…	8	140d
Everyone else is trying to dupe this sofa bed, but we’re already 4 steps ahead … 6 years ago Koala invented the Flipbed™. We reckon it was the world’s first sofa bed that didn’t suck. It could flip from folded, to flat out like a lizard…	12	140d
Australia's #1 rated mattress. Meet its perfect match. 🤝 Designed to go together. Delivered together. 🏅 Good Design Award-winning Paddington Bed Base ☁️ Koala Mattress, the #1 rated in Australia ✅ 120-day trial Bundle your bed base and…	4	133d

Koala landing pages

https://uk.koala.com/products/koala-sofa-bed169 ads · 35%
https://au.koala.com/products/koala-luxe-mattress?variant=4288380443047224 ads · 5%
https://au.koala.com/collections/outdoor-furniture21 ads · 4%
https://au.koala.com/products/koala-plus-mattress?variant=4288379954804018 ads · 4%
https://au.koala.com/products/koala-mattress?variant=4288380420109615 ads · 3%
https://au.koala.com/pages/paddo-sofa-bed14 ads · 3%
https://uk.koala.com/pages/pantone14 ads · 3%
https://au.koala.com/pages/bfcm-hype-signup13 ads · 3%
https://au.koala.com/pages/sh-t-hot-sofas12 ads · 3%
https://au.koala.com/products/byron-sofa-bed?variant=4473502977242410 ads · 2%

Koala new ads per month

Oct 2026185
Sep 202665
Aug 2026104
Jul 202682
Jun 202612
May 202613
Apr 20265
Mar 20261
Feb 20261
Nov 20253
Oct 20257
Sep 20241

Koala ads FAQ

How many ads is Koala running on Facebook and Instagram?: As of Nov 2026, Koala has 282 active ads and 481 ads in total in the Meta Ad Library.
What kind of ads does Koala run?: Koala's active ads are 51% image (249), 47% video (232), 2% carousel (11).
Who does Koala target with its ads?: Based on the reach Meta reports for its ads, Koala reaches mostly women aged 25-34 in the United Kingdom.
How often does Koala launch new ads?: Koala has been advertising on Meta since Aug 2023. It launched 185 new ads in Oct 2026.
What is Koala's most used ad headline?: "Over 50,000 5-Star Reviews" — used on 641 ads.
Where do Koala's ads send people?: Most Koala ads link to uk.koala.com. The landing pages section above lists every destination by how many ads use it.
Which brands advertise like Koala?: Brands with similar ads include Cozey, Ecosa Sleep, Rise & Fall, OTTY Mattress, Casper.
What hooks does Koala use in its ads?: Koala's most-seen ads open with lines like "Reasons to love Koala:", "Reasons to love Koala: 🐨 Australia’s most-awarded sofa bed range ⭐ 50,000+ 5-star reviews 🗓️ 120-day trial period 🚚 Free shipping 🌿…", "Reasons to love the Koala Sofa Bed:".
Where can I watch Koala's video ads and commercials?: This page lists Koala's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
Where does this Koala ad data come from?: From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

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