How many ads is COS running on Facebook and Instagram?

As of Oct 2026, COS has 1,727 active ads and 3,828 ads in total in the Meta Ad Library.

What kind of ads does COS run?

COS's active ads are 76% image (2,836), 21% video (800), 2% carousel (92).

Who does COS target with its ads?

Based on the reach Meta reports for its ads, COS reaches mostly women aged 25-34 in the United Kingdom.

How often does COS launch new ads?

COS has been advertising on Meta since Aug 2023. It launched 109 new ads in Oct 2026.

Where do COS's ads send people?

Most COS ads link to cos.com. The landing pages section above lists every destination by how many ads use it.

Which brands advertise like COS?

Brands with similar ads include Joseph Fashion, ASOS, ARKET, ZARA, Adanola.

What hooks does COS use in its ads?

COS's most-seen ads open with lines like "A modern wardrobe shaped by the spirit of the Riviera, reflecting the ease of summer.", "A new collection of smart and casual classics shaped by the spirit of the Riviera.", "COS Autumn Winter 2026 presents a collective portrait of the faces defining the spirit of today, captured on the storied streets of New…".

Where can I watch COS's video ads and commercials?

This page lists COS's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.

Where does this COS ad data come from?

From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

COS ads

Facebook & Instagram ad library

1,727 live nowcos.comUpdated Oct 31, 2026

Meta Ad Library Logo & colors Analyze in AdManage

COS has run 3,828 Facebook and Instagram ads since Aug 2023, and 1,727 are live right now. Its active ads are 76% image, 21% video, 2% carousel, and 119 run as partnership ads with creators. They reach mostly women aged 25-34 in the United Kingdom. Most of them send traffic to cos.com. Across all ads, Meta reports about 96.7M reach.

Total ads: 3,828
Live now: 1,727
Video share: 21%
Partnership ads: 119
Top market: UK
Advertising since: Aug 2023

3,828 ads · most seen first

COS ad hooks

The opening line of each of COS's most-seen video and image ads.

01A modern wardrobe shaped by the spirit of the Riviera, reflecting the ease of summer.
02A new collection of smart and casual classics shaped by the spirit of the Riviera.
03COS Autumn Winter 2026 presents a collective portrait of the faces defining the spirit of today, captured on the storied streets of New…
04PERSPECTIVES IN MOTION
05Front row finesse with fashion’s favorite @nickycbell at COS AW25, New York Fashion Week.
06Closet confessions with @nickycbell — play style swap with the front row at New York Fashion Week.
07The new collection presents the archetypes of winter, underscored by heritage materials and grounded in a modern sensibility.
08Spring Summer 2026 featuring Vittoria Ceretti.

COS ad headlines

Headline	Ads	Longest run
SALE	674	131d
AUTUMN WINTER 2025	172	40d
Arch Tapered Jeans	172	82d
THE DRESS EDIT	170	176d
COS 공식 온라인 스토어	152	146d
SPRING SUMMER 2026 IN SEOUL	137	31d
JEANS OF THE SEASON	120	35d
SPRING SUMMER 2026	113	45d
Facade Straight-Leg Jeans	106	89d
SUMMER 2026	95	152d

Longest-running COS ad copy

Ad copy	Ads	Longest run
Refresh your seasonal style with our lightest – and brightest – knitwear. Perfect for the months ahead…	1	1,168d
The new collection propels the modern wardrobe forward in an enduring vision of everyday luxury.	1	241d
Striking cuts, superior color and meticulous execution define an elevated sense of style.	1	241d
{{product.brand}}	88	241d
HELLO, CANADA. A new COS experience awaits. Discover our latest collections – a modern wardrobe rooted in everyday luxury.	6	228d
BONJOUR CANADA. Une nouvelle expérience COS vous attend. Découvrez nos nouvelles collections : une garde-robe moderne pour un luxe quotidien.	4	228d
Discover the latest collection and enjoy 10% off when you subscribe to email.	75	213d
Relaxed-fitted shirts crafted from superior linen, designed for easy dressing to last throughout the seasons.	1	204d
A first look at linen, featuring sophisticated staples renewed with spring's favored fabric.	1	204d
Signature silhouettes, midi lengths and lighter fabrics for the spring shift.	1	204d

COS landing pages

https://www.cos.com/en-gb/women/new-arrivals162 ads · 4%
https://www.cos.com/en-gb/men/new-arrivals159 ads · 4%
https://www.cos.com/en-gb/women/sale112 ads · 3%
https://www.cos.com/en-gb/men/sale105 ads · 3%
https://www.cos.com/en-gb/men/trousers76 ads · 2%
http://fb.me/70 ads · 2%
https://www.cos.com/en-gb/runway/spring-summer-202658 ads · 2%
https://www.cos.com/en-gb/women/knitwear/cashmere-knitwear49 ads · 1%
https://www.cos.com/en-gb/runway/autumn-winter-202546 ads · 1%
https://www.cos.com/ja-jp/women/new-arrivals43 ads · 1%

COS new ads per month

Oct 2026109
Sep 2026190
Aug 2026274
Jul 2026433
Jun 20261,231
May 2026139
Apr 2026143
Mar 2026338
Feb 202691
Jan 202661
Dec 202595
Nov 2025101

COS ads FAQ

How many ads is COS running on Facebook and Instagram?: As of Oct 2026, COS has 1,727 active ads and 3,828 ads in total in the Meta Ad Library.
What kind of ads does COS run?: COS's active ads are 76% image (2,836), 21% video (800), 2% carousel (92).
Who does COS target with its ads?: Based on the reach Meta reports for its ads, COS reaches mostly women aged 25-34 in the United Kingdom.
How often does COS launch new ads?: COS has been advertising on Meta since Aug 2023. It launched 109 new ads in Oct 2026.
What is COS's most used ad headline?: "SALE" — used on 674 ads.
Where do COS's ads send people?: Most COS ads link to cos.com. The landing pages section above lists every destination by how many ads use it.
Which brands advertise like COS?: Brands with similar ads include Joseph Fashion, ASOS, ARKET, ZARA, Adanola.
What hooks does COS use in its ads?: COS's most-seen ads open with lines like "A modern wardrobe shaped by the spirit of the Riviera, reflecting the ease of summer.", "A new collection of smart and casual classics shaped by the spirit of the Riviera.", "COS Autumn Winter 2026 presents a collective portrait of the faces defining the spirit of today, captured on the storied streets of New…".
Where can I watch COS's video ads and commercials?: This page lists COS's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
Where does this COS ad data come from?: From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

AdManage

Research 13.6M+ ads from 39,000+ brands. Launch your own 10x faster.

Save winning ads to boards, then bulk-launch your versions to Meta, TikTok and 13 more channels.

See plans Book a demo

13.6M+ ads · 39,000+ brands

Research and launch 10x faster with AdManage

See plans