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BBC ads

1 live nowUpdated Nov 1, 2026

BBC has run 13 Facebook and Instagram ads since Dec 2025, and 1 is live right now. Its active ads are 100% video, and 13 run as partnership ads with creators. They reach mostly men aged 18-24 in the United Kingdom. Most of them send traffic to bbc.co.uk. Across all ads, Meta reports about 7.2M reach.

Total ads
13
Live now
1
Video share
100%
Partnership ads
13
Top market
UK
Advertising since
Dec 2025
  1. Video31d

    MI5, FBI and sniffer dog training ofc! 😂👌 Watch #TheCelebrityTraitors from 1 Oct at 8pm #TheTraitors #TheTraitorsUK #ClaudiaWinkleman Host Claudia Winkleman…

    Watch more · bbc.co.uk

  2. Video34d

    #TheCelebrityTraitors mural is uncloaked in Manchester 🤩 Watch from 1 Oct at 8pm #TheTraitors #TheTraitorsUK #ClaudiaWinkleman Host Claudia Winkleman will…

    Watch more · bbc.co.uk

  3. Video31d

    Do you rate their strategies? 😏 ⁣⁣ ⁣⁣ Watch #TheCelebrityTraitors from 1 Oct at 8pm⁣⁣ ⁣⁣ #TheTraitors #TheTraitorsUK #ClaudiaWinkleman ⁣⁣ ⁣⁣ Host Claudia…

    Watch more · bbc.co.uk

  4. Video16d

    "You don't open a gate unless it's perfectly safe to do so... When is it safe to do so? Hardly ever." ⁣ ⁣ #TimeBBC #DavidTennant #SiobhanFinneran #Drama ⁣ ⁣ A…

    Watch more · bbc.co.uk

  5. Video24d

    Just blessing you with my presence... ⚰️✌️ #TheCelebrityTraitors #TheTraitors #TheTraitorsUK #ClaudiaWinkleman ⁣⁣ ⁣⁣ Host Claudia Winkleman will welcome an…

    Watch more · bbc.co.uk

  6. Video26d

    He’s just so random 🤪 #TheCelebrityTraitors #TheTraitors #TheTraitorsUK #ClaudiaWinkleman Host Claudia Winkleman will welcome an eclectic mix of people and…

    Watch more · bbc.co.uk

  7. Video16d

    Did she just...??? 🫣🫣🫣 #TheCelebrityTraitors #TheTraitors #TheTraitorsUK #ClaudiaWinkleman ⁣ ⁣ Host Claudia Winkleman will welcome an eclectic mix of…

    Watch more · bbc.co.uk

  8. Video26d

    I think I’ve seen this film before... 😏 @chattyman #TheCelebrityTraitors #TheTraitors #TheTraitorsUK #ClaudiaWinkleman Host Claudia Winkleman will welcome an…

    Watch more · bbc.co.uk

  9. Video17d

    POV: You’re Miranda walking into the #TheCelebrityTraitors Church 😂😂😂 #TheTraitors #TheTraitorsUK #ClaudiaWinkleman #Miranda Host Claudia Winkleman will…

    Watch more · bbc.co.uk

  10. Video24d

    @joannemcnally's so real for this 🤣 #TheCelebrityTraitors #TheTraitors #TheTraitorsUK #ClaudiaWinkleman ⁣ ⁣ Host Claudia Winkleman will welcome an eclectic…

    Watch more · bbc.co.uk

  11. Video26d

    Turning heads in Manchester... 🙂‍↔️👀 #TheCelebrityTraitors #TheTraitors #TheTraitorsUK #ClaudiaWinkleman Host Claudia Winkleman will welcome an eclectic mix…

    Watch more · bbc.co.uk

  12. Video17d

    "You don't open a gate unless it's perfectly safe to do so... When is it safe to do so? Hardly ever." ⁣ ⁣ #TimeBBC #DavidTennant #SiobhanFinneran #Drama ⁣ ⁣ A…

    Watch more · bbc.co.uk

  13. Video312d

    We’ve all been there 🫣 Watch #Amandaland the Christmas Special on iPlayer from Christmas Day at 9:15pm. All episodes of series 1 available now. #LucyPunch…

    Watch more · bbc.co.uk

BBC ad hooks

The opening line of each of BBC's most-seen video and image ads.

  1. 01MI5, FBI and sniffer dog training ofc!
  2. 02#TheCelebrityTraitors mural is uncloaked in Manchester
  3. 03Do you rate their strategies?
  4. 04"You don't open a gate unless it's perfectly safe to do so...
  5. 05Just blessing you with my presence...
  6. 06He’s just so random
  7. 07Did she just...???
  8. 08I think I’ve seen this film before...

Longest-running BBC ad copy

Ad copyAdsLongest run
Did she just...??? 🫣🫣🫣 #TheCelebrityTraitors #TheTraitors #TheTraitorsUK #ClaudiaWinkleman ⁣ ⁣ Host Claudia Winkleman will welcome an eclectic mix of people and personalities ranging from BAFTA and BRIT award winners through to social…116d
MI5, FBI and sniffer dog training ofc! 😂👌 Watch #TheCelebrityTraitors from 1 Oct at 8pm #TheTraitors #TheTraitorsUK #ClaudiaWinkleman Host Claudia Winkleman will welcome an eclectic mix of people and personalities ranging from BAFTA and…16d
@joannemcnally's so real for this 🤣 #TheCelebrityTraitors #TheTraitors #TheTraitorsUK #ClaudiaWinkleman ⁣ ⁣ Host Claudia Winkleman will welcome an eclectic mix of people and personalities ranging from BAFTA and BRIT award winners through…16d
We’ve all been there 🫣 Watch #Amandaland the Christmas Special on iPlayer from Christmas Day at 9:15pm. All episodes of series 1 available now. #LucyPunch #PhilippaDunne #Christmas #Comedy #Regifting #Gifts Amanda and family head to Aunt…15d
Do you rate their strategies? 😏 ⁣⁣ ⁣⁣ Watch #TheCelebrityTraitors from 1 Oct at 8pm⁣⁣ ⁣⁣ #TheTraitors #TheTraitorsUK #ClaudiaWinkleman ⁣⁣ ⁣⁣ Host Claudia Winkleman will welcome an eclectic mix of people and personalities ranging from…15d
#TheCelebrityTraitors mural is uncloaked in Manchester 🤩 Watch from 1 Oct at 8pm #TheTraitors #TheTraitorsUK #ClaudiaWinkleman Host Claudia Winkleman will welcome an eclectic mix of people and personalities ranging from BAFTA and BRIT…14d
Just blessing you with my presence... ⚰️✌️ #TheCelebrityTraitors #TheTraitors #TheTraitorsUK #ClaudiaWinkleman ⁣⁣ ⁣⁣ Host Claudia Winkleman will welcome an eclectic mix of people and personalities ranging from BAFTA and BRIT award winners…14d
I think I’ve seen this film before... 😏 @chattyman #TheCelebrityTraitors #TheTraitors #TheTraitorsUK #ClaudiaWinkleman Host Claudia Winkleman will welcome an eclectic mix of people and personalities ranging from BAFTA and BRIT award…14d
POV: You’re Miranda walking into the #TheCelebrityTraitors Church 😂😂😂 #TheTraitors #TheTraitorsUK #ClaudiaWinkleman #Miranda Host Claudia Winkleman will welcome an eclectic mix of people and personalities ranging from BAFTA and BRIT…13d
"You don't open a gate unless it's perfectly safe to do so... When is it safe to do so? Hardly ever." ⁣ ⁣ #TimeBBC #DavidTennant #SiobhanFinneran #Drama ⁣ ⁣ A tragedy shakes a Young Offenders Institution, exposing the pressures faced by…23d

BBC landing pages

  1. https://www.bbc.co.uk/iplayer/episodes/m002csng/the-celebrity-traitors?at_mid=LJJvEU5F5B&at_campaign=The_Celebrity_Traitors_S2_Boosts&at_medium=social&at_campaign_type=paid&at_nation=NET&at_ptr_name=instagram&at_link_origin={{placement}}&at_product=iplayer&at_brand=m002csng&at_audience_id=SO&at_creative_id={{ad.id}}&at_creation={{ad.name}}&at_adset_id={{adset.id}}&at_adset_name={{adset.name}}&at_campaign_id={{campaign.id}}&at_objective=consumption&at_bbc_team=BBC7 ads · 54%
  2. https://www.bbc.co.uk/iplayer/episodes/m002csng/the-celebrity-traitors?at_mid=LJJvEU5F5B&at_campaign=The_Celebrity_Traitors_S2_Boosts&at_medium=social&at_campaign_type=paid&at_nation=NET&at_ptr_name=instagram&at_link_origin=%7b%7bplacement%7d%7d&at_product=iplayer&at_brand=m002csng&at_audience_id=SO&at_creative_id=%7b%7bad.id%7d%7d&at_creation=%7b%7bad.name%7d%7d&at_adset_id=%7b%7badset.id%7d%7d&at_adset_name=%7b%7badset.name%7d%7d&at_campaign_id=%7b%7bcampaign.id%7d%7d&at_objective=consumption&at_bbc_team=BBC2 ads · 15%
  3. https://www.bbc.co.uk/iplayer/episodes/p09fs2qh/time?at_mid=q4NdBSgydF&at_campaign=Time_3_Important_Rules&at_medium=social&at_campaign_type=paid&at_nation=NET&at_ptr_name=instagram&at_link_origin={{placement}}&at_product=iplayer&at_brand=p09fs2qh&at_audience_id=WF&at_creative_id={{ad.id}}&at_creation={{ad.name}}&at_adset_id={{adset.id}}&at_adset_name={{adset.name}}&at_campaign_id={{campaign.id}}&at_objective=consumption&at_bbc_team=BBC2 ads · 15%
  4. https://www.bbc.co.uk/iplayer/episodes/b00w7dv9/miranda?at_mid=RMcwWYwbav&at_campaign=Targeted_Q3_Miranda_Boosts&at_medium=social&at_campaign_type=paid&at_nation=NET&at_ptr_name=instagram&at_format=reels&at_link_origin={{placement}}&at_product=iplayer&at_brand=b00w7dv9&at_audience_id=SO&at_creative_id={{ad.id}}&at_creation={{ad.name}}&at_adset_id={{adset.id}}&at_adset_name={{adset.name}}&at_campaign_id={{campaign.id}}&at_objective=awareness&at_bbc_team=BBC1 ads · 8%
  5. https://www.bbc.co.uk/iplayer/episodes/m0024pyy/amandaland?at_mid=yj8q5LxHfF&at_campaign=AOPS_Q3_AmandalandXmasGifts_Boost&at_medium=social&at_campaign_type=paid&at_nation=NET&at_ptr_name=meta&at_format=reels&at_link_origin={{placement}}&at_product=iplayer&at_brand=m0024pyy&at_audience_id=WF&at_creative_id={{ad.id}}&at_creation={{ad.name}}&at_adset_id={{adset.id}}&at_adset_name={{adset.name}}&at_campaign_id={{campaign.id}}&at_objective=awareness&at_bbc_team=BBC1 ads · 8%

BBC new ads per month

  • Oct 202611
  • Sep 20261
  • Dec 20251

BBC ads FAQ

How many ads is BBC running on Facebook and Instagram?
As of Nov 2026, BBC has 1 active ads and 13 ads in total in the Meta Ad Library.
What kind of ads does BBC run?
BBC's active ads are 100% video (13).
Who does BBC target with its ads?
Based on the reach Meta reports for its ads, BBC reaches mostly men aged 18-24 in the United Kingdom.
How often does BBC launch new ads?
BBC has been advertising on Meta since Dec 2025. It launched 11 new ads in Oct 2026.
Where do BBC's ads send people?
Most BBC ads link to bbc.co.uk. The landing pages section above lists every destination by how many ads use it.
What hooks does BBC use in its ads?
BBC's most-seen ads open with lines like "MI5, FBI and sniffer dog training ofc!", "#TheCelebrityTraitors mural is uncloaked in Manchester", "Do you rate their strategies?".
Where can I watch BBC's video ads and commercials?
This page lists BBC's most-seen Facebook and Instagram video ads; open any of them to watch the full video, read its copy and see how long it has run.
Where does this BBC ad data come from?
From the public Meta Ad Library, collected by AdManage and refreshed daily. Reach is what Meta reports; spend is an AdManage estimate.

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