When running Meta ads, one of the biggest stumbling blocks is access. If you don’t have the correct permissions on a Facebook Page or Ad Account (advertiser), you’ll run into frustrating errors when launching campaigns, replying to comments, or analyzing performance.
To avoid these issues, you need to complete two stages of access setup:
Stage 1: Make Sure You Have Access on Facebook
Meta splits access into two main areas:
Facebook Page access → Needed for replying to comments, posting content, and using Messenger/Instagram DMs.
Ad Account (advertiser) access → Needed for creating, editing, and launching ads.
👉 You need both if you’re running ads and managing engagement.
🚀 Co-Founder @ AdManage.ai | Helping the world’s best marketers launch Meta ads 10x faster
I’m Cedric Yarish, a performance marketer turned founder. At AdManage.ai, we’re building the fastest way to launch, test, and scale ads on Meta. In the last month alone, our platform helped clients launch over 250,000 ads—at scale, with precision, and without the usual bottlenecks.
With 9+ years of experience and over $10M in optimized ad spend, I’ve helped brands like Photoroom, Nextdoor, Salesforce, and Google scale through creative testing and automation. Now, I’m focused on product-led growth—combining engineering and strategy to grow admanage.ai