TABLE OF CONTENTS
Weekly Product Update: Major Performance and Integration Improvements
Major updates this week including performance improvements for ad sets, Frame.io integration, Google Sheets launches, and Slack notifications for top performing creatives on Meta and TikTok.
This has been an incredible week for product development at AdManage! We've shipped several major improvements that will significantly enhance your workflow efficiency and campaign performance tracking.
🚀 Performance Improvements
Blazing Fast Ad Set Operations
We've completely overhauled our ad set infrastructure to deliver lightning-fast performance:
Ad Set Loading Speed: We've optimized our data fetching and caching mechanisms, resulting in ad sets loading significantly faster than before. What used to take several seconds now happens almost instantaneously, making your campaign management workflow much smoother.
Ad Set Duplication: The duplication feature has received major performance improvements. You can now duplicate complex ad sets with multiple variations in a fraction of the time it previously took. This is especially beneficial when you need to quickly scale winning campaigns across different audiences or markets.
🎬 Frame.io Integration
Seamless Creative Collaboration
We're thrilled to announce our new Frame.io integration, bringing professional video collaboration directly into your AdManage workflow:
The integration allows you to connect your Frame.io account directly to AdManage, enabling you to select specific projects and access your creative assets without leaving the platform. You can now select entire folders or individual files from your Frame.io workspace, making it easier than ever to manage and deploy video creatives.
This integration streamlines the creative review process by eliminating the need to download and re-upload assets between platforms. Your creative team can continue using Frame.io for collaboration and feedback, while your media buyers can instantly access approved creatives for campaign launches.
📊 Google Sheets Launches
Streamlined Campaign Management
We've introduced a powerful Google Sheets integration for campaign launches, providing a familiar and flexible way to manage bulk operations:
The new Google Sheets launch feature allows you to prepare and launch campaigns directly from your spreadsheets. This is perfect for teams who prefer working with bulk data in a spreadsheet format or need to import campaign structures from other sources.
We've also improved the data format from CSV to JSON, ensuring better data integrity and supporting more complex campaign structures. This enhancement makes it easier to manage campaigns with multiple ad sets, creatives, and targeting options all from a single sheet.
🔔 Slack Notifications for Top Creatives
Stay Informed on Performance Winners
Never miss a winning creative again with our new Slack notification system:
Meta Top Creatives: Get real-time Slack notifications when your Meta (Facebook & Instagram) creatives hit performance milestones. The system automatically identifies top-performing creatives based on your custom KPIs and sends detailed performance reports directly to your Slack channels.
TikTok Top Creatives: We've extended the same powerful notification system to TikTok! Track your best-performing TikTok creatives and receive instant alerts when ads exceed your performance thresholds. This helps you quickly identify winners and scale them across your campaigns.
The notification system is fully customizable, allowing you to:
- Set specific performance thresholds for notifications
- Choose which metrics trigger alerts (CPA, ROAS, CTR, etc.)
- Select which Slack channels receive notifications
- Configure notification frequency to avoid alert fatigue
💡 What These Updates Mean for You
Increased Efficiency
The performance improvements alone will save your team hours each week. Faster ad set operations mean less waiting and more time for strategic optimization.
Better Collaboration
With Frame.io integration, the gap between creative production and media buying is eliminated. Your entire team can work more cohesively with instant access to approved creatives.
Data-Driven Decisions
Slack notifications for top creatives ensure you're always aware of what's working. This real-time insight allows for faster scaling decisions and better budget allocation.
Flexible Workflows
Google Sheets launches provide the flexibility many teams need for complex campaign structures while maintaining the power of AdManage's automation features.
🎯 Coming Next
We're not slowing down! Here's a preview of what's in development:
- Advanced automation rules for campaign optimization
- Enhanced reporting dashboards with customizable widgets
- Additional platform integrations based on your feedback
- AI-powered creative insights and recommendations
📣 Your Feedback Matters
These updates are the direct result of your feedback and feature requests. We're committed to building the tools you need to succeed in performance marketing.
Have ideas for improvements or new features? We'd love to hear from you! Reach out to our product team through the in-app feedback tool or join our community Slack channel to share your thoughts.
🙏 Thank You
Thank you for being part of the AdManage journey. Your trust and feedback drive us to continuously improve and innovate. We're excited about these updates and can't wait to see how they help you scale your campaigns to new heights.
Stay tuned for next week's updates!
Questions about these features? Check out our updated documentation or reach out to our support team for personalized assistance.
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