Why Facebook Ads Not Spending? Fix It Fast (2026)

You launched the campaign. Everything looks green. Status says "Active."

And yet the Spend column stays frozen at $0.

If you're searching for "Facebook ads not spending," you're dealing with one of the most frustrating scenarios in paid social. Your budget's approved, your creative looks great, and according to Ads Manager, everything should be running. But nothing's happening.

This isn't just annoying. When you're trying to scale creative tests across hundreds of variations, every minute of delayed delivery means missed opportunities. With over 8 million advertisers competing on Facebook, even small setup issues can completely block your campaigns.

What this guide covers:

You'll learn how to diagnose WHY your Meta ads won't spend (using a systematic troubleshooting framework, not guesswork)

You'll get specific fixes for each root cause (from obvious settings to hidden auction constraints)

You'll understand when to intervene vs. when to wait (because sometimes $0 spend is actually normal for a few hours)

We've built this as a step-by-step playbook you can follow in order. If you work through it systematically, you'll find the culprit within 10 to 20 minutes in most cases.

Let's fix this.

What Does "Active" Status Mean for Facebook Ads?

There's a common blind spot that trips up even experienced media buyers: "Active" status doesn't mean "delivering."

When an ad shows as Active in your dashboard, it means your ad is eligible to enter the auction. That's it. It doesn't mean your ad is winning auctions, getting impressions, or actually being shown to anyone. According to Meta's ad delivery documentation, eligibility and delivery are two different things.

Think of it like this: Active status means you've submitted your bid to the auction house. But if your bid's too low, your targeting's too narrow, or the auctioneer doesn't trust you yet (new account), you might not win anything. You're in the room, but you're not buying.

This is why checking the status toggle isn't enough. You need to understand which of these two requirements is failing.

Quick Diagnosis Before Troubleshooting (60 Seconds)

Before you start changing settings or panicking, run these three quick checks:

Check Meta Platform Status First

Meta has an official status page for business products, including Ads Manager. If there's an incident affecting ad delivery, stop debugging your setup and just wait it out.

This takes 10 seconds to check and saves hours of pointless troubleshooting.

Verify Your Date Range and Account View

Before assuming there's a problem, verify:

• You're looking at the correct date range (not accidentally filtered to "Yesterday" when you just launched today)

• You're in the right ad account (if you manage multiple clients)

• You didn't filter to "Today" in an account timezone that just rolled over to a new day

If you launched your campaign minutes ago, there can also be short reporting delays, especially for performance metrics. The spend might be happening but not showing yet in the interface.

Read Delivery Column Status Message Carefully

When ads are Active but not spending, the real answer's usually hiding in the Delivery column status message. Click into it or hover over the status to see messages like:

• "In Review"
• "Not Delivering"
• "Learning Limited"
• "Account Spending Limit Reached"
• "Audience Too Small"

According to Meta's interface design, this column contains the specific reason your ad isn't delivering. Don't just glance at whether it's green or red. Read what it actually says.

If you haven't done these three checks yet, do them now. Then continue.

Why Facebook Ads Don't Spend: Two Main Categories

Almost every "not spending" issue fits into one of two buckets:

Hard Blockers (Can't Enter Auction at All)

Examples:

→ Paused at any level (campaign, ad set, or ad)

→ Scheduled for a future date or past end date

→ Still in review or rejected by policy

→ Account restricted or disabled

→ Payment method failure

→ Account or daily spending limit hit

Auction Blockers (Eligible, But Loses Auctions or Gets Throttled)

Examples:

→ Bid cap set too low to clear market prices

→ Cost cap unrealistic for your vertical

→ Budget too small to gain traction

→ Audience too narrow (under 1,000 people)

→ Heavy audience overlap across ad sets

→ Learning Limited status (not enough conversion volume)

Your job is to figure out which bucket you're in, then fix the specific cause within that bucket.

How Facebook Ad Auction Works (Simple Explanation)

Meta's ad system runs an auction, but it's not a "highest bidder wins" model. The system optimizes for overall value to users and advertisers combined.

Meta's technical documentation describes the auction mechanism as considering a "total value" that combines:

The auction doesn't just give impressions to whoever pays the most. It gives them to ads that Meta's system believes will create good experiences and achieve advertiser goals.

Why this matters for troubleshooting: Many "not spending" cases happen because you've told Meta constraints that make it impossible to win within this framework.

For example:

• Setting a 5 bid cap** when market-clearing conversions cost **20 means Meta literally can't get you results at your price
• Targeting only 500 people with a $100/day budget means the predicted action rate's too uncertain to ramp
• Using low-quality creative means the quality signal tanks your total value score

When you combine tight constraints with poor signals, Meta's algorithm essentially opts out. It would rather spend nothing than spend badly and hurt both your results and user experience.

Understanding this helps you fix the right thing. Don't just throw money at the problem. Fix the constraint that's preventing competitive total value.

How to Fix Facebook Ads Not Spending: Step-by-Step

Step 1: Check Basic Campaign Settings (Common Issues)

Start here. These issues account for more "not spending" problems than you'd think.

Verify Campaign, Ad Set, and Ad Are All Active

Meta ads have a three-level hierarchy:

If any single level is turned off, delivery stops even if the other two levels show Active. We've seen experienced buyers launch campaigns with the campaign level toggled on but forget to turn on a specific ad set.

Fix: Go into Ads Manager and verify the toggle is green (Active) at every level for the specific entities you expect to spend. If you see gray anywhere in the chain, click it to Active.

Check Your Campaign Schedule Settings

Two classic schedule traps:

Start time is in the future: You set your campaign to begin tomorrow, but you're checking today and wondering why nothing's spending. (This sounds silly, but it happens more than you'd think, especially when duplicating campaigns that had future start dates.)

Ad scheduling (dayparting) is excluding the current time: If you enabled ad scheduling and set specific hours/days to run, your ads won't deliver outside those windows. Ad scheduling is tied to lifetime-budget setups, and the schedule can be based on the ad account timezone or the viewer's timezone depending on your configuration.

Fix: Temporarily set your schedule to "run all the time" to confirm that timing isn't the problem. You can always add dayparting back later.

Second-order consideration: Even when dayparting works, it can reduce your ad's effectiveness by restricting Meta's algorithm flexibility. Only use it when you genuinely need it (like phone call ads when your team's available to answer). Otherwise, letting Meta optimize delivery timing usually performs better.

Step 2: Fix Billing and Account Limits

Payment issues are the most common hard blockers. If Meta can't charge you, your ads stop cold.

Check Payment Method and Billing Status

If your payment method fails, ads won't reliably deliver. Common causes:

→ Expired card (check the expiration date)

→ Bank decline (insufficient funds, fraud protection triggered, international transaction blocked)

→ Prepaid balance depleted (if using manual payments)

→ Billing setup incomplete (new accounts that haven't finished payment verification)

Fix:

Go to Billing & Payment Settings in your Ads Manager or Business Manager. Look for any alerts, failed charges, or outstanding balances.

If your primary card was declined, add a new payment method or resolve the issue with your bank, then clear the outstanding balance. Meta will usually retry the charge automatically once a valid payment method's available.

Pro tip: Always add a backup payment method to your ad account. If your primary card hits its limit or expires, Meta can automatically charge the backup without pausing your campaigns.

Remove or Raise Account Spending Limit

An account spending limit is a hard ceiling you can set on your ad account. When you hit this limit, everything stops, even if individual campaigns still have budget remaining.

This is a self-imposed safety control, and it's easy to forget you set one. Then three months later you hit it and wonder why your ads froze.

Fix:

Go to Billing → Account Spending Limit and check your current spend against the limit. If you've hit the cap, click the three-dot menu and either:

• Raise the limit (set it higher than your planned monthly spend)

• Remove it entirely (if you prefer budget control at the campaign level)

Once updated, your ads should resume within a few minutes.

Calendar reminder: Account spending limits don't always send loud alerts when you hit them. Set a recurring calendar reminder to review your limit every month, especially if you're scaling spend.

Understand Meta Daily Spending Limits (New Accounts)

This one frustrates people because it's not something you control directly.

Meta can impose daily spending limits based on your advertising and payment history. This exists as a risk control, and new accounts often face much stricter caps than established ones.

What this looks like in practice:

You try to spend 1,000 per day**, but your campaigns only ramp to **50 or $100 and then flatline. Or you launch multiple campaigns and only one spends while others sit dormant. The system's limiting your account-wide daily throughput.

Fix that doesn't backfire:

You can't remove this limit directly. You have to earn increased capacity through:

• Consistent spending (don't spike wildly from 0 to 5,000 overnight)

• Prompt payment (avoid failed charges)

• Compliance history (no policy violations, no ad disapprovals)

• Patience (the trust ramp takes weeks, sometimes months)

That "build trust over time" path is slow, but it's the only stable approach. Trying to game it usually makes things worse.

If you're on a tight deadline and genuinely need higher throughput fast, contact Meta support and explain your situation. Sometimes they can manually review and raise limits, especially for established businesses. But this isn't guaranteed.

Step 3: Resolve Policy and Review Issues

Policy issues can silently kill delivery. What to check:

Wait for Ad Review Process to Complete

Every new ad goes through Meta's review process before it can fully deliver. During this period, the ad shows as "In Review" and won't spend until approved.

Most ads are reviewed within about 24 hours, though volume spikes (like Black Friday or New Year's) can push this longer. Some ads trigger manual review and take 48+ hours.

What to do:

First, confirm your ad's actually "In Review" by checking the Delivery column. If it says this, the main fix is patience. Give it 24 hours.

If you're time-sensitive and it's been more than 48 hours, contact Meta support and ask for escalation. That sometimes speeds things up.

Launch timing tip: Don't launch new ads at midnight or right before weekends unless you're okay with delays. Reviews tend to slow outside business hours. Plan campaign launches for weekday mornings to get faster approvals.

Stop Editing Ads During Review

There's a trap we see constantly: You launch an ad, it sits in review for hours, so you make a small edit hoping to "fix" whatever's wrong.

This can restart the review queue. Now you're waiting even longer.

If you're waiting on review, stop touching the ad. Let it sit. Most stuck reviews resolve themselves if you don't interfere.

Escalation rule of thumb: If you're legitimately stuck beyond 48 hours and you haven't edited anything, contact support and request escalation. That's reasonable. But don't do this at hour 6. Give the system time to process.

Check for Account Restrictions or Blocks

If your ad account, Business Manager, Page, or personal profile is restricted, delivery can stall or stop completely. You might not even get a clear notification at first.

Common triggers:

→ Policy violations (too many rejected ads, prohibited content)

→ Suspicious activity (rapid changes, new account behavior)

→ Payment problems (multiple failed charges)

→ Identity/security requirements (Meta wants ID verification, two-factor authentication)

Fix:

Check your Account Quality page (search "Account Quality" in Business Manager). It'll show any active restrictions and tell you what you need to do.

Follow the prompts. Some restrictions clear quickly with verification. Others (like policy strikes) require appeals and take longer. Be patient with the process and provide whatever documentation they request.

Policy note: Meta's ad approval system also reviews your landing page, not just your ad creative. Make sure your website complies with their policies too. A clean ad with a sketchy landing page will still get flagged.

Step 4: Fix Auction and Targeting Problems

This category's trickier because everything looks fine, but you're effectively pricing yourself out or constraining the algorithm too much.

Increase Budget Temporarily to Test

With a very small budget, your ad might not have enough "fuel" to compete consistently in the auction. If your budget can only afford 50 impressions per day in a competitive vertical, Meta's system might just skip your ad entirely because it can't generate meaningful signals.

Fix:

Temporarily raise your budget to confirm it's not the bottleneck. Try increasing from 5/day to 20/day, or from 20/day to 50/day.

Once you see spend, you can tune the budget back down if needed. But you need enough initial throughput for the algorithm to start learning what works.

Second-order effect: Raising budget might "fix" delivery but also immediately reveal that your cost per result is nowhere near profitable. Delivery and performance are different problems. You're just trying to get delivery working first.

Budget recommendation: For testing new campaigns, most experts recommend starting with at least $5-10 per day per ad set. Less than that and you're likely to see sporadic delivery or none at all.

Remove or Adjust Bid and Cost Caps

If you're using manual bidding strategies like Bid Cap or Cost Cap, setting an uncompetitive cap will prevent auction wins.

Fast diagnostic:

Duplicate your ad set, remove all caps, and run it on Lowest Cost bidding for 24-48 hours. This shows you what clearing prices actually look like in your vertical.

Then reintroduce cost controls using those realistic numbers as a baseline.

Cost cap nuance: If you use a cost-per-result goal, Meta's guidance suggests your daily budget should be about 5x your goal. That gives the system room to explore higher-cost conversions early while averaging down over time.

If your target CPA's 20** and you set a **20 daily budget, you've given the algorithm zero flexibility to learn. Try $100/day temporarily to see if that unlocks delivery.

When to use manual bidding: It's an advanced strategy. If you're troubleshooting "not spending," default to Lowest Cost first. Once you're delivering consistently, then layer in cost controls gradually.

Expand Your Target Audience Size

Meta needs at least 1,000 people in your target audience to deliver an ad reliably. If you've stacked too many narrow filters (specific age range + specific location + specific interests + language + exclusions), you can accidentally create a target pool that's too small.

What this looks like:

Your Potential Reach shows "< 1,000" or a few thousand. Or you're targeting a highly specific niche (like "CPA owners in Montana who play tennis").

Fix:

Broaden your targeting:

→ Expand age ranges (try 25-65 instead of 35-40)

→ Remove language targeting unless absolutely necessary

→ Reduce exclusions (every exclusion shrinks your pool)

→ Add more locations (try regional or national instead of single-city)

→ Consolidate interests (use one broad interest instead of five hyper-specific ones)

Alternative: If you're using a tiny Custom Audience (like 300 email subscribers), switch to a Lookalike Audience based on that list. Facebook Lookalikes require 100+ source users from one country, but work best with 1,000+. This automatically scales your reach.

Targeting expansion: Meta now enables Detailed Targeting Expansion by default in many campaigns. This lets Facebook expand beyond your chosen criteria if it finds better performance. If you've turned this off, try enabling it to see if delivery improves.

Philosophical point: Facebook's algorithm generally performs better with broader audiences that it can optimize within, rather than hyper-narrow targeting. Give the system room to find unexpected pockets of performance.

Check for Audience Overlap Between Ad Sets

When multiple ad sets target overlapping audiences, Meta's system prevents them from bidding against each other in the same auctions. It'll favor one ad set and throttle the others.

What this looks like:

You launch three ad sets with similar targeting (like three different Lookalikes from the same source, or three interest-based sets that have 40% overlap). One spends normally. The others sit at $0 or trickle.

Fix:

Use Meta's Audience Overlap Tool in Ads Manager:

① Go to Audiences

② Select two or more audiences you suspect overlap

③ Choose "Show Audience Overlap"

Meta shows you the percentage overlap. If it's high (30%+), that's your problem.

Solutions:

• Combine the overlapping ad sets into one broader set (usually the best approach)

• Add exclusions so they stop competing (more complex, harder to manage)

• Pause the underperforming ad set and let the winner run

Testing tip: If you want to test variations, test different creatives within one ad set rather than duplicating ad sets with minor targeting changes. This avoids overlap and keeps your budget consolidated for faster learning. Tools like AdManage can help you launch and test hundreds of creative variations within a single organized structure.

Simplify Over-Restrictive Targeting Filters

Beyond audience size, layering too many filters or conflicting criteria can confuse Meta's algorithm or make delivery impossible.

Example: You target people interested in "Investing" but exclude anyone who likes "Stocks" or "Real Estate." That might eliminate most of your original audience.

Or you add: specific income + specific job title + specific device + specific placement + narrow age range. Each additional constraint multiplies the difficulty of finding qualified users.

Fix:

Simplify ruthlessly. Start broad, then narrow based on actual performance data.

Pick the one or two targeting parameters that matter most. Remove everything else temporarily. See if delivery starts. Then you can layer back in restrictions one at a time while monitoring impact.

Example:

Run that for a week. Look at your audience breakdown in reporting. Then refine based on which segments actually converted.

Fix Learning Limited and Low Conversion Volume

If you're optimizing for an event that rarely happens (like Purchase on a brand-new pixel with no conversion history), Meta struggles to learn who to show your ad to. This can drastically reduce delivery.

Meta's documentation references that learning stabilizes when an ad set generates around 50 optimization events within a 7-day window. If you're nowhere near that volume, the algorithm stays in "Learning Limited" status and delivers sporadically.

What causes this:

→ Optimizing for bottom-funnel events (Purchase, Lead) on a cold pixel

→ Too many ad sets splitting conversion volume

→ Constantly editing campaigns, which resets learning

Fixes that actually work:

① Optimize for a higher-frequency event temporarily. Switch from Purchase to Add to Cart, or from Lead to Landing Page View. This gives Meta more signals to work with.

② Consolidate ad sets. If you have five ad sets each getting 5 conversions per week, combine them into one getting 25 conversions per week. That's enough volume to exit learning. Using bulk campaign management tools can help you identify and merge underperforming sets efficiently.

③ Stop editing. Every significant change (budget increase >20%, targeting change, creative swap) can reset the learning phase. Let campaigns run for at least 7 days without touching them.

④ Temporarily increase budget to force more volume through the conversion event. Once you hit 50 events in a week, you can scale back down.

Trade-off to understand: Moving "up funnel" to optimize for more frequent events might increase delivery but reduce immediate ROAS. You're trading short-term efficiency for the ability to train Meta's system. Once it learns, you can switch back to your ultimate goal (like Purchase) with better performance.

Pixel hygiene: Make sure your Facebook Pixel and Conversions API are properly installed and firing. If conversions are happening but not being tracked, Meta thinks your campaign isn't working and will throttle delivery. Test your events in Events Manager before assuming the optimization goal's the problem.

Step 5: Troubleshoot Bulk Launch Issues (AdManage Users)

If you're using AdManage for bulk ad launching and seeing "ads exist but aren't behaving," the issue's often not "Meta hates me." It's usually a permissions mismatch or publishing edge case that only surfaces when you're launching at scale.

These don't apply if you're manually creating ads one-by-one in Ads Manager. But if you're bulk-launching hundreds of variations through AdManage, check these:

Verify AdManage Permissions Are Complete

AdManage documentation explicitly calls out that missing Page access or Business Manager access can cause launch failures or weird behavior where ads seem to exist but don't deliver properly.

What to check:

□ Does AdManage have Page Admin or Page Advertiser access for the Facebook Page you're advertising?

□ Does AdManage have Ad Account Admin access in your Business Manager?

□ Were all required API permissions granted during the initial authentication?

If permissions are incomplete, the bulk launch might partially succeed (creating ad objects) but fail to properly associate them with Pages or pixels, resulting in ads that technically exist but can't deliver.

Fix:

Go to your Business Manager → Business Settings → Accounts → Ad Accounts (and Pages), and verify AdManage's permissions are correctly configured. If they're missing or set to "Analyst" instead of "Admin," update them and try re-launching or re-publishing the batch.

The AdManage Facebook Permissions guide walks through the exact steps for granting proper access.

Fix Carousel Custom Placement Bug

AdManage documents a known Meta bug specifically for custom placement carousel publishing. The bug requires an extra "See in Meta Ads Manager" → "Republish" step for the ad to work correctly.

If your "not spending" issue's isolated to a specific format (especially carousels with custom placements), this is exactly the kind of thing to check. It's not your fault. It's a platform quirk that AdManage has documented workarounds for.

Fix:

Follow the republish steps in the carousel placement documentation. This usually involves going into Ads Manager, finding the affected ads, and clicking through a republish flow.

Check Post ID and Creative ID for Policy Issues

If you're launching with Post ID or Creative ID to preserve engagement counts (a major AdManage feature for scaling winning ads), your "new ad" debugging assumptions might be wrong.

You're not launching a fresh ad. You're reusing an existing post/creative object that already has history, possibly including past rejection or policy flags.

AdManage supports this workflow explicitly and documents how to select existing ads and launch with Post ID to keep your social proof. But it means the "new" ad inherits the original's baggage.

What to check:

If your bulk launch isn't spending, go into Ads Manager and look at the actual ad creative. Does it reference a post that was previously rejected? Is there a policy issue on the original post that's blocking the new ad?

Fix:

If the original post has issues, either resolve them (edit the post, request review) or launch with a fresh creative instead of reusing the old Post ID.

When you're managing hundreds or thousands of ad variations, these edge cases matter. At that scale, consistency in how you structure launches prevents more issues than brilliant individual fixes. That's the whole point of using bulk tools like AdManage: to enforce naming conventions, UTM parameters, permissions, and defaults so you don't end up with random $0 spend across batches.

Complete Facebook Ads Troubleshooting Checklist

If you want a single sequence to follow every time you hit a "not spending" issue, use this:

What Most Troubleshooting Guides Miss

Most troubleshooting articles list 15-20 possible reasons. That's useful for coverage, but it doesn't help you prioritize or understand causality.

Three high-leverage ideas that actually matter:

Diagnose the Problem Type First

Hard blocker vs. auction blocker. If you mix these up, you'll waste hours.

Is your ad blocked from entering the auction at all (hard blocker)? Or is it eligible but losing every auction (auction blocker)?

Check the Delivery column status message. That usually tells you which bucket you're in.

Then fix within that specific bucket. Don't randomly try solutions from both categories.

Remove Constraints Strategically, Not Blindly

We see this constantly: Someone's ad won't spend, so they remove all cost caps, crank the budget to $500/day, and blast the targeting to "Everyone in the US 18-65."

Congratulations, your ad's now spending. It's also burning money at a 10x CPA and targeting people who will never convert.

Better approach:

Remove constraints temporarily to observe what clearing prices and audience behavior look like. Run Lowest Cost with broad targeting for 48 hours. Watch what happens.

Then reintroduce constraints based on reality. Set a cost cap at 120% of your observed CPA, not at your dream CPA. Narrow targeting to the segments that actually engaged, not to your assumptions.

At Scale, Consistency Beats Debugging

When you're launching 10 ads per month, you can manually debug each one and it's fine.

When you're launching 1,000 ads per month (which is where AdManage users typically operate), the most common cause of $0 spend isn't "Meta is random." It's inconsistent settings and edge-case formatting across massive batches.

Examples:

• One ad set has a cost cap, another doesn't (because you duplicated and forgot to remove it)
• Some campaigns use the wrong Page (permissions mismatch)
• Naming inconsistencies cause format confusion
• A few ads in the batch have future start dates from an old template

At scale, the fix isn't debugging individual ads. It's operational discipline: using defaults that prevent accidental caps, enforcing consistent schedules, standardizing permissions, and catching format mismatches before launch.

That's why bulk launch tools like AdManage matter. The permissions guides, publishing validation, and enforced templates prevent these issues from happening in the first place. You're spending time preventing problems, not fixing them after launch.

Where Meta Ad Automation Is Heading in 2026

Meta is aggressively pushing AI-driven automation into ad creation, targeting, and optimization. That trend intensifies through 2026.

Practical implication: You'll see more cases where manual micromanagement hurts delivery rather than helps it.

Meta's system increasingly expects:

→ Broader targeting with flexibility for the algorithm to explore

→ Simple bid strategies (Lowest Cost, not manual caps)

→ Stable campaigns (not constant editing)

→ Clean, consistent inputs (good creative, proper events, correct budget)

The "clever hacks" that worked in 2018 often backfire now. The system wants you to set good constraints and then let it optimize within them.

Additionally, Meta's "Opportunity Score" features are being positioned as early-warning systems for setup problems. If you're consistently hitting $0 spend, check your campaign's Opportunity Score. It might flag specific issues (like narrow targeting or learning limited status) before you even notice the delivery problem.

The future of Meta ads favors strategic setup over tactical micromanagement. Get the structure right, use quality creative, track conversions properly, then let the algorithm do its job.

Common Questions About Facebook Ads Not Spending

How long should I wait before assuming something's broken?

If your ad is "In Review," waiting is normal. Most reviews complete within 24 hours, though delays happen during high-volume periods.

If you're past 48 hours and still stuck, consider contacting support and requesting escalation. Stop making edits that restart the review queue.

If your ad is Active (not in review) and showing $0 spend, something's likely broken. Use the 15-minute checklist above. Don't just wait days hoping it fixes itself.

Why is one ad set spending while others stay at $0?

Most often:

→ Audience overlap causing Meta to favor one set and throttle the others

→ Cost controls or bids too tight in the starving ad sets (check if they have different bid caps)

→ The spending ad set has better predicted performance (higher expected click rate, better quality score), so Meta's auction gives it priority

Use the Audience Overlap Tool to diagnose. If overlap's high, consolidate the sets or add exclusions.

My new ad account won't ramp spend. Is this normal?

Yes, frustratingly. Meta imposes daily spending limits on new accounts based on trust and payment history.

The stable path is:

• Start small ($20-50/day)

• Spend consistently for 2-3 weeks

• Pay invoices promptly

• Avoid policy violations or rejected ads

• Gradually increase budget (don't jump from 50 to 5,000 overnight)

There's no instant fix for this. You have to earn trust. Building compliance and payment history is the only reliable way to increase your account's capacity.

Scale Creative Testing Without Delivery Issues

If you're managing hundreds of ad variations and tired of manually troubleshooting launch failures, AdManage prevents most "not spending" issues before they happen.

What you get:

Enforced defaults prevent accidental constraints (no more forgotten cost caps or schedule mismatches across batches)

Permissions validation catches issues before launch (not after your client asks why nothing's running)

Post ID preservation workflows maintain social proof while scaling winners (without triggering weird delivery bugs)

Consistent naming and UTM management mean cleaner reporting and easier debugging when issues do occur

Bulk preview links let you QA entire launches before they go live

AdManage is built for performance marketers launching at scale on Meta and TikTok. If you're testing 50+ variations per campaign and need operational consistency, not hero debugging, check out our pricing.

Start with the In-House plan at £499/month (3 ad accounts, unlimited launches) or the Agency plan at £999/month (unlimited ad accounts). Both include unlimited team members and no spend fees.

Get started with AdManage →