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Wellness DTC

The 2.0 Brand

The 2.0 Brand scaled creative testing across multiple markets with a lean in-house team, while preserving naming discipline and launch quality.

The 2.0 Brand case study cover

3,248

Meta ads launched in 6 weeks

2-person

in-house team

“

We were already moving fast. AdManage removes the friction from what we were doing every day and made it much easier to scale.

Anzej Dokl, Head of Growth

Challenge

  • Manual one-by-one launch work could not keep pace with creative velocity goals.
  • The team needed clean naming and repeatable structure across markets.
  • Winners had to move from testing to scaling campaigns without rework.

Solution

  • Batch workflows replaced one-by-one setup for ad set duplication and launch.
  • Template-based naming and copy libraries standardized execution.
  • Existing Ads + Post ID workflows made it faster to scale proven creatives.

Outcomes

  • 3,248 ads launched in 6 weeks.
  • High-volume testing handled by a 2-person team.
  • Faster execution with consistent campaign structure.
The 2.0 Brand case study visual 2The 2.0 Brand case study visual 3The 2.0 Brand case study visual 4The 2.0 Brand case study visual 5

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Cleo case study cover

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Product

  • Bulk Ad Launching
  • vs Meta Ads Manager
  • AdScan
  • Creative Reporting
  • Meta Partnership Ads
  • AppLovin Ads
  • TikTok Ads
  • Google Ads
  • Meta Ads
  • Snapchat Ads
  • Pinterest Ads
  • Reddit Ads
  • LinkedIn Ads
  • TaboolaTaboola Ads

Features

  • Naming conventions
  • Enhancement control
  • Preview links
  • Creative grouping
  • UTM parameters
  • Sitelinks
  • Ad scheduling
  • Product extensions
  • Multi-advertiser ads
  • Reuse existing ads
  • Thumbnail change
  • Ad set copy
  • Campaign copy
  • Multi-text variations

Ad types

  • Image ads
  • Video ads
  • Carousel ads
  • Flexible ads
  • Post ID ads
  • Lead form ads
  • App promotion ads
  • Partnership ads
  • Partnership sender ads
  • Google Drive

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  • Google Drive
  • Dropbox
  • YouTube
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  • PlaybookPlaybook
  • ShadeShade
  • IconikIconik

Tools

  • Meta Ad Preview Tool
  • AI Naming
  • First & Last Frame Extractor
  • Creative Calculator
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  • Facebook Ad Cost Calculator
  • Google Sheets Plugin
  • Free Video Transcription
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